Page 11
Page 11
img

Agent-based modeling : The Santa Fe Institute artificial stock market model revisited

An excellent reference to both the learning, and empirical literature in finance." (Krzysztof Piasecki, Zentralblatt MATH, Vol. 1141, 2008) "Norman Ehrentreich was one of the daring few to take on the model, and he has summarized his work and findings in this excellent book. … It is useful primer for anyone interested in getting started in the area of agent-based finance. … It is essential reading for anyone interested in the dynamics of the SFI market in particular, but I also recommend it for others as a useful resource on agent-based financial market design as well." (Blake LeBaron, Journal of Artificial Societies and Social Simulation, Vol. 12 (2), March, 2009)

img

Advertising in contemporary consumer culture

This is the first scholarly book dedicated to reading the work of contemporary filmmakers and their impact on modern marketing and advertising. Drawing from consumer culture theory, film and media studies, the author presents an expansive analysis of a range of renowned filmmakers who have successfully applied their aesthetic and narrative vision to commercial advertising. It challenges some traditional advertising tropes and sheds light on the changing nature of advertising in the contemporary media context. Utilising Deleuze and Guattari’s notion of assemblage, This book addresses themes of spatiality and time, narrative and aesthetics and consumer reception within a new frame of reference that re-contextualises classical concepts of genre, platform and aesthetic categories. These diverse elements are embedded into a larger discussion of the resonance of contemporary advertising for consumer culture and the implications of the hybridity characteristic of convergent media platforms for understanding the potential of advertising in the twenty-first century.

img

Adequacy, Accountability, and the Future of Public Education Funding

This book is about public education reform and the future of pubHc education funding. Given the many articles, books, and conferences that have focused on the issue of public education reform, it is reasonable to ask whether the world needs still another volume on this subject. In my defense, I would argue that, although there is a large literature on public education reform, there is precious little that tries to sketch the big picture. Too often, both in research and in practice, it is easy to lose sight of the forest, for all the focus on the individual trees. While such detailed analysis is of critical value, that value derives both from its specificity and from its ability to fit into a larger, coherent whole.

img

Achieving organizational agility, intelligence, and resilience through information systems

Presents the latest scholarly research on the widespread integration of technological innovations around the globe and examines how organizational agility, intelligence and resilience interprets, affects, and improves the entrepreneurship around the globe

img

Accounting for deferred income taxes

Incorporates the new tax rates and other impacts of the Tax Cuts and Jobs Act and will assist you in understanding FASB ASC 740, Income Taxes, and how it establishes guidelines for accounting for income taxes, including income tax expense, classification of deferred tax accounts, and related disclosures.

img

A Theory of Marketing : Outline of a Social Systems Perspective

Marketing has become one of the most influential forces in contemporary market economies. Yet despite ubiquitous empirical presence, uncountable textbook definitions, and sixty years of scholarly work, a coherent sociological understanding of this powerful concept is still amiss. Drawing on Luhmannian social systems theory, historical analysis, and four qualitative studies, the author theorizes on the marketing function as a self-contained system of communications. It is argued that marketing systems prosper within a host organization if and as long as they successfully influence observers' preferences towards particular brands. On these conceptual foundations a comprehensive brand- and communication-centered theory is developed that fulfills Alderson', Cox' and Bartels' foundational requirements for a general theory of marketing in an unprecedented way.

img

A Stakeholder Rationale for Risk Management : Implications for Corporate Finance Decisions

Ordinarily, only the interests of shareholders, debtholders, and corporate management are taken into account when analyzing corporate financial decisions while the interests of non-financial stakeholders are often neglected. Gregor Gossy develops a so-called stakeholder rationale for risk management arguing that firms which are more dependent on implicit claims from their non-financial stakeholders, such as customers, suppliers, and employees, prefer conservative financial policies. In order to perform panel data analyses of the determinants of corporate financial decisions, the author uses data from Austrian and German industrial companies. He shows that variables for a firm’s most important non-financial stakeholders explain the firm’s capital structure and cash holding decisions. His findings suggest that a firm’s choice of accounting standards have a moderating effect on the determinants of corporate finance decisions.

img

Letterhead+logo design 12

Oxide Design, Co. has collected and curated this latest collection of stunning letterheads and logos. From logos to labels, business cards to envelopes, the creative techniques and full-color images portrayed in this broad range of work inspires new design solutions for age-old challenges that beg for a fresh approach.

img

Maintenance of brick and stone masonry structures

Deals with all the tasks related to brick and stone masonry structures, from the initial identification of defects and their diagnosis to their treatment and monitoring of its cost-effectiveness.

img

Manual Drafting for Interiors

An essential reference for interior designers learning how to manually draft scaled floor plans, elevations, sections, and three-dimensional drawings. Clearly explaining techniques and methods, it begins with an explanation of drafting tools and their various uses, and then presents instructions and illustrations that indicate how to complete increasingly more difficult drafting conventions. Additionally, readers will learn drawing techniques for indicating various materials, symbols for coordinating related drawings, and architectural lettering. Complemented with extensive drawings, inspiring examples, and tips for developing your own style of graphic expression, Manual Drafting for Interiors arms readers with essential skills they'll use throughout their career as a designer.

img

Kitchen and Bath Sustainable Design

Guide to "greening" these important rooms. The first book to focus exclusively on kitchen and bath sustainability, this full color guide covers every consideration for both remodels and new construction, making it a handy reference for any kitchen and bath professional. Case studies of award-winning projects demonstrate how space, budget, and sustainability can come together to create beautiful, functional, efficient rooms, and illustrations throughout provide visual examples of the techniques discussed. The book includes information on greening one's practice for the client's benefit, plus an appendix of additional resources and instructional materials for classroom use.

img

Complete color harmony : Expert color information for professional color results

A colour reference for all types of designers, artists and anyone who used colour in their work or creative pursuits. Along with some basic colour theory, the guide provides hundreds of one, two, and three-colour combinations selected to reflect a range of moods and adjectives. It includes information on creating special effects using metallic and fluorescent colour palettes, as well as a section devoted to the psychology of colour. The authors help readers determine their best colours and suggest why some colours may inspire creativity while others don't. The book also includes two colour palette sections reflecting black and white as the colour base, along with an expanded and updated colour trends sections that discusses trends and how they are predicted, giving advice on how to be a trend spotter.

img

Building with water : Concepts typology design

It presents buildings that explicitly refer to water in their design and form. It establishes a typology of building by the water: residential structures, recreation facilities, industry and infrastructure, buildings for culture and art. The various design parameters are explored in four essays. Subsequently, twenty-two international projects are presented, organized according to their locations by a river, a lake or the sea. The authors’ concern is not to show luxurious buildings in privileged locations but rather presenting projects that seriously grapple with the main criterion of the location—namely, water—in an ecologically sustainable way and respond to it with their design.

img

Building systems in interior design

takes an entirely new approach to teaching this essential topic for Architects, Designers and Building Engineers. Written to prepare students for the real world and packed with practical examples, the book will foster an understanding of specific issues that are critical to those features of technical systems that most directly affect design. The book stresses the ever-present nature of these systems: they are everywhere, all the time. Taking a design oriented view, it outlines what can and cannot be done, and provides the student with the know-how and confidence to defend and promote their design intent when working with other industry professionals.

img

Building Systems for Interior Designers ; 3rd ed.

The ultimate interior designer's guide to building systems and safety Building Systems for Interior Designers, Third Edition is the single-source technical reference that every designer needs, and an ideal solution for NCIDQ exam preparation. Addresses the special concerns of the interior designer within the context of the entire design team. New coverage includes the latest information on sustainable design and energy conservation, expanded coverage of security and building control systems, and a new and expanded art program with over 250 new illustrations. Covering systems from HVAC to water to waste to lighting, this book explains technical building systems and engineering issues in a clear and accessible way to help interior designers communicate more effectively with architects, engineers, and contractors.

img

Architectural graphics ; 6th ed.

Offers a comprehensive introduction to using graphic tools and drafting conventions to translate architectural ideas into effective visual presentations, using hundreds of the author's distinctive drawings to illustrate the topic effectively. Includes new information on orthographic projection in relation to 3D models, and revised explanations of line weights, scale and dimensioning, and perspective drawing to clarify some of the most difficult concepts. New examples of modern furniture, APA facilities, and presentation layout provide more up-to-date visuals, and the Reference Center features all new animations, videos, and practice exercises. Architectural graphics are key tools for conveying design through representation on paper or on screen, and this book is the ultimate guide to mastering the skill, then applying your talent to create more effective design communication.

img

Architectural colossi and the human body buildings and metaphors

Architectural Colossi and the Human Body discusses the role of Platonic and Cartesian philosophy and how philosophers such as Heidegger and Merleau-Ponty, and theoreticians such as Frascari and Pallasmaa, have seen, described and analysed the human body and the role of architecture and perception. Drawing upon three key case studies and by employing theoretical ideas of Venturi and others, this book will provide an understanding of the role of anthromorphism and the relation and use of the human body with reference to selected architects and artists.

img

Architectonics and parametric thinking : computational modeling for beginning design

Architectonics and Parametric Thinking begins by clearly positioning the potentials of parametric design through a series of chapters written by leaders in their respective industries. This helps to situate the vast potential of parametric softwares, allowing the reader to understand the full range of what is made possible by working computationally. Following this theoretical introduction, the book presents a manual that walks readers through the step-by-step construction of parametric modeling scripts built through an architectonic lens using clear, compelling diagrams.

img

Alvar Aalto : Das Gesamtwerk = L'oeuvre complète = The Complete Work ; 3 Vol.s

Aalto's designs encompassed the fields of painting, architecture, sculpture, and furniture, and are some of the most beautiful and original of modern times. His combination of an interest in natural, organic shapes with the modernist mandates of form and light in its purest aspects makes him one of the acknowledged masters of modern architecture, along with Le Corbusier and Frank Lloyd Wright.

img

Kengo Kuma : Selected Works

the first full-length monograph on the work of this enormous talent. Included are all of Kuma's most recent projects, including the Museum of Ando Hiroshige, the Stone Museum, the Horai Onsen Bath House in Atami, Louis Vuitton Tokyo Headquarters, and the Nagasaki Prefectural Museum.

Results Per Page