Americanization of the European Economy : A compact survey of American economic influence in Europe since the 1800s

Americanization of the European Economy : A compact survey of American economic influence in Europe since the 1800s

Author
Harm G. Schröter
Publication Year
2005
Publisher
Springer
Language
English
Document Type
Book
Faculty / Subject Heading
Business Administration

Provides a comprehensive yet compact survey of the growth of American economic influence in Europe since the 1880s. Three distinct but cumulative waves of Americanization are identified. Americanization was (and still is) a complex process of technological, political, and cultural transfer, and this overview explains why and how the USA and the American model of industrial capitalism came to be accepted as the dominant paradigm of political economy in today's Europe. Americanization of the European Economy summarizes the ongoing discussion by business historians, sociologists, and political scientists and makes it accessible to all types of readers who are interested in political and economic development.


Keywords: Business and Economics / Economic Development / USA / Americanization / Business / Change / Economics / History / Paradigm / Paraplu / Political / Political economy / Sociology / Values