Mass Customization : Challenges and Solutions
- Author
- Thorsten Blecker, Gerhard Friedrich
- Publication Year
- 2006
- Publisher
- Springer
- Language
- English
- Document Type
- Book
- Faculty / Subject Heading
- Business Administration
- Download Book Read book
Mass Customization: Challenges and Solutions defines the parameters of the emerging business strategy, mass customization. The book will cover the main categories of the area with a systematic examination of the following themes: manufacturing systems and mass customization, supply chain management and mass customization, and information systems and mass customization.
Keywords: Business and Economics / Blecker / Friedrich / Import / Logistics / Manufacturing / Manufacturing System / Challenges / Concepts / Customization / Mass / Modeling / Solutions
