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Effective entrepreneurial management : Strategy, planning, risk management, and organization
Provides a comprehensive overview of the essential issues in effective entrepreneurial management. It first introduces readers to the fundamentals of entrepreneurial management, the nature of entrepreneurial managers and business planning, before exploring the specific topics of creativity and innovation, risk management, entrepreneurial marketing and organization as well as financing. The authors then move to contemporary topics such as entrepreneurial growth strategies, e-commerce challenges, ethical and socially responsible entrepreneurial management, franchising, and managing entrepreneurial family ventures.
Economics and Management of Networks : Franchising, Strategic Alliances, and Cooperatives
The book emphasizes research in economics and management of networks as a theory-driven field. The book presents new research results on efficiency and performance of franchising networks and joint ventures, as well as on entrepreneurship and strategic issues in franchising and cooperatives.
