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Concrete - filled steel tubular arch bridges
Discusses the features of composite materials and arch structures. Providing an in-depth fundamental and practical guide to the field, it systemically addresses all aspects of concrete-filled steel tubular (CFST) arch bridges, including a comprehensive overview on technical developments, structural systems, structural detailing, design and analysis, construction technology, and maintenance.
Coloring the Cosmetic World : Using Pigments in Decorative Cosmetic Formulations
A comprehensive resource on the regulations, applications, properties and processing of pigments used in color cosmetics. It is a highly practical guide to colorant selection for product formulations in the modern cosmetics and toiletries industry. Providing the essential knowledge required to successfully incorporate pigments into cosmetic formulations, this unique resource covers all essential aspects of color selection—including regulations, economics, color esthetics, and stability—as well as processing, color measurement, pigment testing, natural colorants, and more. This new edition contains carefully revised content and includes updated coverage of economic and regulatory criteria.
Color Doppler US of the Penis
This book provides a comprehensive reference and practical guide on the application of US to penile diseases and conditions. The topics covered include erectile dysfunction, Peyronie’s disease, priapism, trauma, tumors, the postoperative penis, inflammation, and fibrosis.
Collaborative research and development projects : A practical guide
This book is a manual for all individuals and organisations from academia and industry working together on research and development projects. This book covers winning grant support, the legal arrangements, working with academics and practitioners, managing project progress and exploiting the project results.
Clinical trial registries : A practical guide for sponsors and researchers of medicinal products
A necessary addition to the library of all researchers who plan to publish their results in top-tier, peer-reviewed journals. ICMJE editors and other journal editors require registration of clinical trial information on publicly available Web sites before enrollment of study subjects and some countries and regions also require this information, as well as timely publication of study results. Not only does this book discuss the genesis of these requirements, it also provides practical information for researchers and sponsors on how to establish a workflow for a clinical registry project, how to file to a registry, and how to post results. More than 25 current Web addresses for registries are provided as well as a comprehensive annotated bibliography of papers on the topic of clinical trial registries. This book is a valuable source of information for all sponsors of medicinal products.
Materials Syntheses : A Practical Guide
Materials syntheses are generally more complex than syntheses of inorganic or organic compounds, and specific characterization methods play a more important role. Materials synthesis protocols often suffer from unclarities, irreproducibility, lack in detail and lack in standards. The need to change this situation is the main motivation for this book. A number of detailed protocols has been collected, ranging from organic polymers to carbonaceous and ceramic materials, from gels to porous and layered materials and from powders and nanoparticles to films. Preparation methods include intercalation and flux methods, sol-gel processing, templating methods for porous materials, sonochemistry or spray pyrolysis.
Marketing effectiveness : Applying marketing science for brand growth
Contrary to popular belief marketing effectiveness is not just about the measuring of ROI. The lens of effectiveness must be applied to all marketing mix elements, from strategy to pricing and product, to media and advertising. It's a strategic shift that demands robust evidence-based decisions and consistent application in order to grow. Written by leading marketing practitioner, Sorin Patilinet, this book enables mid-senior level marketers to integrate the scientific methods and advanced measurements required for true marketing effectiveness into their marketing strategies, in order to reap the benefits of strong customer understanding and developing decision-making processes for growth. Covering everything from neuroscience and its application to marketing to advanced analytics and machine learning models, this book provides a comprehensive practical guide for marketers.
Marketing Analytics : A Practical Guide to Improving Consumer Insights Using Data Techniques
Simplifies intimidating data, segmentation and predictive analytics tools for everyday use in business, using real-world marketing problems to apply to a range of practical scenarios / Provides accessibility and insightful application of techniques regardless of experience level
Manual of clinical procedures in dentistry
Explains the core procedures in dentistry, how to do them, and the rationale that underpins them. Full of useful and easy-to-access information, it acts as a compendium of practical procedures in primary dental care, supporting students and dental practitioners in their daily professional and academic lives. This manual is a complete, practical guide to the delivery of effective, state of the art oral healthcare—the ‘what, when, and how’ of clinical practice. It compiles chapters written by expert clinicians on topics such as dental imaging, the management of dental pain, conscious sedation, operative dentistry, implant dentistry, oral medicine and surgery, paediatric dentistry, periodontics, prosthodontics, special care dentistry, dental trauma, aesthetic dentistry, and much more.
Managing Health and Safety in the Dental Practice : A Practical Guide
Provides clear, straightforward information about the key requirements relating to health and safety in dental practices, with a practical and user-friendly approach to help manage these issues on a day-to-day basis.
Management Planning for Nature Conservation : A Theoretical Basis & Practical Guide
The book provides historical and rational background which helps to explain what makes a really effective management plan, and it presents a detailed practical guide to developing such a plan. It concludes with a series of case studies which clearly illustrate the underlying principles drawn out in the text, while highlighting the different approaches demanded by very different sites. Drawing on the expertise of leaders in both conservation research and wildlife management, and with a combined experience from around the world, this book is essential reading for professional conservation managers and any student studying management planning for conservation within a range of degree and postgraduate courses.
Management of Erectile Dysfunction in Clinical Practice
Management of Erectile Dysfunction in Clinical Practice is a concise and practical guide to erectile dysfunction (ED) and its management. The book covers normal function and dysfunction, assessment, treatment options and interventions. Since ED is a symptom, not a disease the underlying causes such as hypertension, coronary artery disease, diabetes, chronic renal impairment, chronic arthritis, chronic alcoholism, multiple sclerosis are looked at.
Magnetic Resonance Tomography
Provides a comprehensive overview of both the physics and the clinical applications of MRI, including practical guidelines for imaging. The authors define the importance of MRI in the diagnosis of several disease groups in comparison or combination with other methods.
Low Power VCO Design in CMOS
The performance of voltage controlled oscillators (VCO) is of extreme importance for any telecommunication or data communication system. This practical guide develops a systematic, fully-integrated LC-VCO design for low power and low phase noise, especially useful to meet the demands on mobile devices such as cell phones. The proposed VCO design approaches are experimentally verified with several fully integrated CMOS VCOs. The concise presentation is offered in three parts (VCO design; CMOS devices for VCO design; and fully-integrated CMOS DESIGNS) and supplemented by an appendix summarizing the state of the art.
Lasers in Restorative Dentistry : A Practical Guide
Presents the state of the art in the use of laser in restorative dentistry. After discussion of relevant background, basic physics and laser types, the full range of clinical applications is covered with the aid of more than 600 clinical photographs, charts, and tables.
Laboratory Hemostasis : A Practical Guide for Pathologists
This handbook will provide practical information and guidance on the topics relevant to directing a coagulation laboratory and be of interest to pathologists, clinical laboratory scientists, residents, fellows, as well as coagulation laboratory supervisors, technologists and technicians.
Communicating Science : A Practical Guide
Each of the main parts is subdivided into two sections, Guidelines and Genres, with entries arranged in alphabetical order. The guidelines are devoted to entries such as acronyms, active or passive voice, body language, figures and captions, introduction, irony, and taking the floor. Within genres, all possible media of communicating science are treated, e.g. the after-dinner speech, conference presentation, keynote lecture, magazine article, research proposal, and teleconference.
Clinical Neuro-Ophthalmology : A Practical Guide
Clinical Neuro-Ophthalmology is a challenge for residents and experienced clinicians alike. This book covers all relevant techniques of diagnosis as well as interpretations of clinical signs. All information is highly structured, highlighting ‘definition’, ‘note’ and ‘pearl’, so that it can also be used by the physician during the patient encounter. The included flow chart posters remind the physician of the most important information.
Clinical MR Imaging : A Practical Approach
This book offers practical guidelines for performing efficient and cost-effective MRI examinations in daily practice. The underlying idea is that, by adopting a practical protocol-based approach, the work-flow in a MRI unit can be streamlined and optimized.
Clinical guide to oral implantology : step by step procedures
Guides dentists through the complete surgical process, from basic techniques, impressions and sinus grafting, to complete denture stabilisation, implant aesthetics, suturing, and more. Complete chapters are dedicated to complications and their management, and a selection of challenging cases. Key points Practical guide to oral implantology for dental surgeons Covers basic surgery and more complex issues including complications and their management
