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Acceptance and Usage of Technology through the Digital User Experience
Sheds light on the challenges and solutions for companies when dealing with the online consumer on social media and in the era of Web 4.0. It investigates the digital transformation in terms of customer experience, customer empowerment, resistance, influencer marketing, and trust. The volume shows how consumers perceive, react and behave towards brands’ digital marketing strategies in addition to the barriers, constraints, advantages and modes of action of online consumers.
Academic Flying and the Means of Communication
This book shines a light on how and why academic work became entwined with air travel, and what can be done to change academia’s flying habit. The starting point of the book is that flying is only one means of scholarly communication among many, and that the state of the planet now obliges us to shift to other means.
Abiotic Stress Tolerance in Plants : Toward the Improvement of Global Environment and Food
Stresses in plants caused by salt, drought, temperature, oxygen, and toxic compounds are the principal reason for reduction in crop yield. For example, high salinity in soils accounts for large decline in the yield of a wide variety of crops world over; ~1000 million ha of land is affected by soil salinity. Increased sunlight leads to the generation of reactive oxygen species, which damage the plant cells. The threat of global environment change makes it increasingly demanding to generate crop plants that could withstand such harsh conditions. Much progress has been made in the identification and characterization of the mechanisms that allow plants to tolerate abiotic stresses.
A Time for Metabolism and Hormones
Recent years have seen spectacular advances in the field of circadian biology. These have attracted the interest of researchers in many fields, including endocrinology, neurosciences, cancer, and behavior. By integrating a circadian view within the fields of endocrinology and metabolism, researchers will be able to reveal many, yet-unsuspected aspects of how organisms cope with changes in the environment and subsequent control of homeostasis. This field is opening new avenues in our understanding of metabolism and endocrinology. A panel of the most distinguished investigators in the field gathered together to discuss the present state and the future of the field. The editors trust that this volume will be of use to those colleagues who will be picking up the challenge to unravel how the circadian clock can be targeted for the future development of specific pharmacological strategies toward a number of pathologies.
A Testers Guide to .NET Programming
A Tester's Guide to .NET Programming focuses solely on applied programming techniques for testers. You will learn how to write simple automated tests, enabling you to test tools and utilities. You will also learn about the important concepts driving modern programming today, like multitier applications and object-oriented programming. More businesses are adopting .NET technologies, and this book will equip you to assess software robustness and performance. Whether you're an experienced programmer who's unfamiliar with testing concepts, or you're an experienced tester versed in VB .NET and C#, the included real-world tips and example code will help you start your projects.
A Software-Defined GPS and Galileo Receiver : A Single-Frequency Approach
Satellite navigation receivers are used to receive, process, and decode space-based navigation signals, such as those provided by the GPS constellation of satellites. There is an increasing need for a unified open platform that will enable enhanced receiver development and design, as well as cost-effective testing procedures for various applications. This book provide hands-on exploration of new technologies in this rapidly growing field. One of the unique features of the work is the interactive approach used, giving readers the ability to construct their own Global Navigation Satellite Systems (GNSS) receivers. To construct such a reconfigurable receiver with a wide range of applications, the authors discuss receiver architecture based on software-defined radio (SDR) techniques. The presentation unfolds in a systematic, user-friendly style and goes from the basics to cutting-edge research.
A short guide to clinical pharmacokinetics
Consists of seven chapters that cover various aspects of pharmacokinetics and its clinical applications. The chapters are structured to provide clear objectives and keywords are bolded throughout the text to facilitate understanding. The topics covered include the significance of pharmacokinetics in clinical practice, factors affecting pharmacokinetic parameters, pharmacokinetic drug interactions, therapeutic drug monitoring, dosage adjustment in different population groups, the influence of hepatic diseases on pharmacokinetics and the impact of pharmacogenomics on pharmacokinetics and pharmacodynamics.
A Short Course in Foundation Engineering
Although there are now a large number of computer programmes for solving all sorts of foundation design problems, the need to check these outputs by 'hand-calculation' has become vitally important. This book concentrates on getting the fundamentals right and then using them in practical applications. The book is illustrated with numerous worked examples and with quick-reference tables and charts.
A Roadmap for Formal Property Verification
Develops the answers to these questions and fits them into a roadmap for formal property verification – a roadmap that shows how to glue FPV technology into the traditional validation flow. A Roadmap for Formal Property Verification explores the key issues in this powerful technology through simple examples – you do not need any background on formal methods to read most parts of this book.
A Problem-based Approach for Management Education : Preparing Managers for Action
This book is designed to provide both novice and experienced users of PBL with resources for designing and implementing problem-based management education. The book provides the novice with useful theoretical and practical background on how to design a PBL curriculum, use PBL in a classroom, and develop PBL materials. At the same time, the book will challenge experienced users of PBL and case teaching to extend their applications through the use of learning technologies and more systematic approaches to assessment and curriculum design. Finally, the volume includes a set of sample PBL materials that provide readers with in-dept examples of what a PBL unit looks like and how it may be employed in the classroom.
A Portrait of State-of-the-Art Research at the Technical University of Lisbon
This book contains the edited version of the invited lectures that were delivered by prominent researchers at UTL. This book brings together in a review manner a comprehensive summary of high quality research contri- tions across basic and applied sciences. The contributing papers are organized around the following major areas: – Emergent areas (Nanosciences, Quantic Computations and Infor- tion, Risk and Volatility in Financial Markets); – Basic Sciences (Mathematics, Physics, Chemistry and Materials); – Social Sciences, Economics and Management Sciences; – Life Sciences and Biotechnology; – Engineering and Technologies – Nature, Environment and Sustainability; – Public Health, Food Quality and Safety; – Health and Sport Sciences; – Urbanism, Transports, Architecture, Arts and Design.
A new deal for an effective European research policy : The design and impacts of the 7th Framework programme
It underlines an important truth: that science has always advanced most rapidly when it is a collective endeavour, with a strong circulation of knowledge.This book will show how the new Framework Programme was put together and explain why it took the shape it did. It will also set out its potential impacts and the conditions necessary for it to be a success.
A Modern Approach to Intelligent Animation : Theory and Practice
Part of the new series, Advanced Topics in Science and Technology in China, this book discusses concepts, theory, and core technologies of intelligent theory and human animation, including video based human animation, and intelligent technology of motion data management and reusing. It introduces systems developed to demonstrate the technologies of video based animation. Each chapter is independent. Lively pictures and demos will be presented to make the theory and technologies more understandable.
A Life (Un)Worthy of Living: Reproductive Genetics in Israel and Germany
This book presents the findings of a study into the social shaping of reproductive genetics in Germany and Israel, two exceptionally interesting social settings, which share a traumatic history. ‘This is a unique and courageous book. Yael Hashiloni-Dolev studied the field of reproductive genetics in Israel and Germany, and found out that while in Germany social, cultural, legal and religious conditions restrict the selection of embryos based on prenatal diagnosis, it is strongly encouraged in Israel. This unexpected finding is brilliantly analyzed by the author. Thus this excellent book must be read and discussed by social scientists, human geneticists, genetic counsellors, bio ethicists and medical students.'
A History of Thermodynamics : The Doctrine of Energy and Entropy
The development of thermodynamics in the second half of the 19th century has had a strong impact on both technology and natural philosophy. It is true that the steam engine for the conversion of heat into work existed before thermodynamics was developed as a branch of physics. However, the systematic theory improved the conversion process, and it succeeded in developing other processes essential to modern life, notably refrigeration and rectification. So, altogether thermodynamics has provided humanity with cheap energy, and cheap fuel, -- consequently with cheap, and abundant, and unspoiled food. Thus thermodynamics has made populations grow, and life expectancy increase beyond anything people could possibly have imagined 200 years ago.
A Handbook of Sustainable Building Design and Engineering : An Integrated Approach to Energy, Health and Operational Performance
Equips students with the tools they will need to tackle the challenges of sustainable building design and engineering. The book looks at how to design, engineer and monitor energy efficient buildings, how to adapt buildings to climate change, and how to make buildings healthy, comfortable and secure. New material for this edition includes sections on environmental masterplanning, renewable technologies, retrofitting, passive house design, thermal comfort and indoor air quality. With chapters and case studies from a range of international, interdisciplinary authors, the book is essential reading for students and professionals in building engineering, environmental design, construction and architecture
A handbook of medical laboratory technology
Thoroughly revised and updated, manual as well as automatic methods have been incorporated into this edition. Special techniques in the field of histocytochemistry have also been added. Ever since the publication of the first edition in 1987, this book is continously in demand and has been appreciated both in India and abraod.
A Guide to Methods in the Biomedical Sciences
A Guide to Methods in the Biomedical Sciences gives a basic description of common methods used in research. This is not intended to be a methods book. Rather, it is intended to be a book that outlines the purpose of the methods described, their limitations and provide alternative approaches as appropriate. Thousands of methods have been developed in the various biomedical disciplines and those covered in this book represent the basic, essential and most widely used methods in several different disciplines. The historical background (including some interesting anecdotes) leading to the development of ground-breaking techniques are described, especially those that significantly advanced the field of biomedical research. Advances that earned their inventors prestigious Nobel Prizes are emphasized. The book is divided into six sections, highlighting selected methods in protein chemistry, nucleic acids, recombinant DNA technology (including forensic based methods), antibody-based techniques, microscopy and imaging, and the use of animals in biomedical sciences.
A Guide to Lead-free Solders : Physical Metallurgy and Reliability
While tin/lead solders have dominated the electronics industry for many years, environmental considerations and new legislation are forcing change. Backed by more than ten years of research in Pb-free solders, many electronics manufacturers are poised for conversion. A Guide to Lead-free Solders is intended as a tool to help industry as it moves into a new era in the production and use of solders. An overview of the principles of soldering technology is provided beginning with the theory underlying each concept. Focusing on the most up-to-date methods for testing and characterization, these theories are then reinforced by experimental examples and industrial applications.
A Dictionary of Construction, Surveying and Civil Engineering
Covers the key areas of civil and construction engineering, construction technology and practice, construction management techniques and processes, as well as legal aspects such as contracts and procurement. It has been updated with more than 600 new entries spanning subjects such as sustainability, new technologies, disaster management, and building software. New additions include terms such as Air source heat pump, hydraulic failure, mechanical ventilation with heat recovery, off-site construction, predictive performance, sustainable development, and value engineering.
