Electronic Books

Total Books: 261 - 280 /332
Social Media for Project Management / Johan Ninan

In this book, multiple authors working on the application of social media in projects come together to craft an agenda for ...

Lee mas
Social Networks and the Semantic Web

Social Networks and the Semantic Web combines the concepts and the methods of two fields of investigation, which together ...

Lee mas
Sourcing of Services : International Aspects and Complex Categories

Lydia Bals provides terminological clarity regarding the field of offshoring. She identifies different types of offshoring, ...

Lee mas
Sports Dentistry : Principles and Practice / Peter D. Fine, Chris Louca, Albert Leung

A comprehensive resource that addresses all aspects of this burgeoning field of dentistry. Provides a comprehensive manual ...

Lee mas
Starting a Business All-in-One For Dummies / Eric Tyson

This book covers the foundations of accounting, marketing, hiring, and achieving success in the first year of business in ...

Lee mas
Storytelling

As a concept, storytelling has won a decisive foothold in the debate on how brands of the future will be shaped. Yet, companies ...

Lee mas
Strategic Creativity : A Business Field Guide to Advertising, Branding, and Design / Robin Landa

Strategic Creativity is a fundamental resource that enables business professionals to stand out amongst their colleagues ...

Lee mas
Strategic Management — New Rules for Old Europe

The European market presents numerous opportunities and challenges for business enterprises. In this anthology, lecturers ...

Lee mas
Strategic Marketing : Concepts and Cases / Russell Abratt, Michael Bendixen

Explores concepts and issues surrounding strategic marketing. Chapters explain what strategic marketing is, and then discuss ...

Lee mas
Strategic Retail Management

This is not a traditional textbook or collection of case studies, but is intended to demonstrate the complex and manifold ...

Lee mas
Successful Product Management : Tool Box for Professional Product Management and Product Marketing / Klaus J. Aumayr

Covers the following three key areas: Product management: positioning, core competencies and organizational integration Product ...

Lee mas
Supply Chain Strategy and Financial Metrics : The Supply Chain Triangle Of Service, Cost And Cash / Bram DeSmet

Examines the 'inventory' or 'working capital' angle, which is overlooked in many of the more strategic supply chain management ...

Lee mas
Sustainable Graphic Design: Tools, Systems and Strategies for Innovative Print Design / Wendy Jedlicka

Helps designers view graphic design as a holistic process. By exploring eco-conscious materials and production techniques, ...

Lee mas
Sustainable Innovation : Trends in Marketing and Management / Anshu Saxena Arora, Sabine Bacouel-Jentjens,

In today’s ever-changing global world, there is a permanent need for anticipating new and evolving customer needs, resource ...

Lee mas
Sustainable Land Use in Mountainous Regions of Southeast Asia

Mountainous regions are vitally important ecosystems. They are an important storage of fresh water and energy, a rich source ...

Lee mas
NoIMG
Taking Stock of Industrial Ecology

How can we design more sustainable industrial and urban systems that reduce environmental impacts while supporting a high ...

Lee mas
Technologies for E-Services (vol. # 3811)

This book constitutes the thoroughly refereed post-proceedings of the 6th International Workshop on Technologies for E-Services ...

Lee mas
Technology-Oriented Customer Touchpoints in Context of Services in Retailing : A Differentiated Analysis on Social Presence and Privacy Calculus / Tobias Röding

Addresses the topic of technology use along different touchpoints in context of different services in retailing, both in ...

Lee mas
Terrorism Informatics

Terrorism informatics has been defined as the application of advanced methodologies, information fusion and analysis techniques ...

Lee mas
The Anonymous Elect

The Anonymous Elect is the book that restores market research to its original condition and bestows it its full interdisciplinary ...

Lee mas
Total Books: 261 - 280 /332