In this book, multiple authors working on the application of social media in projects come together to craft an agenda for ...
Lee masSocial Networks and the Semantic Web combines the concepts and the methods of two fields of investigation, which together ...
Lee masLydia Bals provides terminological clarity regarding the field of offshoring. She identifies different types of offshoring, ...
Lee masA comprehensive resource that addresses all aspects of this burgeoning field of dentistry. Provides a comprehensive manual ...
Lee masThis book covers the foundations of accounting, marketing, hiring, and achieving success in the first year of business in ...
Lee masAs a concept, storytelling has won a decisive foothold in the debate on how brands of the future will be shaped. Yet, companies ...
Lee masStrategic Creativity is a fundamental resource that enables business professionals to stand out amongst their colleagues ...
Lee masThe European market presents numerous opportunities and challenges for business enterprises. In this anthology, lecturers ...
Lee masExplores concepts and issues surrounding strategic marketing. Chapters explain what strategic marketing is, and then discuss ...
Lee masThis is not a traditional textbook or collection of case studies, but is intended to demonstrate the complex and manifold ...
Lee masCovers the following three key areas: Product management: positioning, core competencies and organizational integration Product ...
Lee masExamines the 'inventory' or 'working capital' angle, which is overlooked in many of the more strategic supply chain management ...
Lee masHelps designers view graphic design as a holistic process. By exploring eco-conscious materials and production techniques, ...
Lee masIn today’s ever-changing global world, there is a permanent need for anticipating new and evolving customer needs, resource ...
Lee masMountainous regions are vitally important ecosystems. They are an important storage of fresh water and energy, a rich source ...
Lee masHow can we design more sustainable industrial and urban systems that reduce environmental impacts while supporting a high ...
Lee masThis book constitutes the thoroughly refereed post-proceedings of the 6th International Workshop on Technologies for E-Services ...
Lee masAddresses the topic of technology use along different touchpoints in context of different services in retailing, both in ...
Lee masTerrorism informatics has been defined as the application of advanced methodologies, information fusion and analysis techniques ...
Lee masThe Anonymous Elect is the book that restores market research to its original condition and bestows it its full interdisciplinary ...
Lee mas