الصفحة 1
الصفحة 1
Value Driven Product Planning and Systems Engineering
Engineers and scientists often need to sell an innovative idea for a new product or a new product improvement to top management. Sometimes their tendency is to focus on the "WOW!" of the new technology at the expense of making a convincing business case. When the new technology represents a large cost reduction, there will be much less of a problem in convincing management to approve the project if the investment level is acceptable. The major rub comes when the new feature or technology is an improvement in customer value that also generates an increase in cost. This makes the sell difficult in spite of the fact that many of the inventive products available today are widely used because they provide very high value in relation to their added cost.
U.S. Pharmacopeia National Formulary 2018 USP 41 NF 36
Contains standards for medicines, dosage forms, drug substances, excipients, biologics, compounded preparations, medical devices, dietary supplements, and other therapeutics. Offers convenient, comprehensive information for all phases of producing quality prescription, nonprescription, and compounded medicines; excipients; biologics; medical devices; and dietary supplements. It is essential for quality control, quality assurance, regulatory/compendial affairs, research and development, method development/analytical services, and corporate management. USP–NF monographs and methods can help to: Ensure compliance with required U.S. quality standards / Work to world-recognized standards of precision and accuracy / Validate test results against proven benchmarks / Establish and validate in-house standard operating procedures, and specifications / Expedite new product development and approvals
Product Reliability : Specification and Performance
Product Reliability develops a framework which links reliability specifications and product performance in the context of new product development. In order to address the product performance necessary to achieve the accomplishment of business objectives, this book: • considers how customer needs and business objectives can be translated into product development so that desired performance is matched or exceeded in reality; • discusses the data requirements and the tools and techniques needed to build the models which play an important role in the decision-making process; • provides a structured approach that is applicable to many kinds of products.
Product lifecycle management ; Vol.1 : 21st Century paradigm for product realisation ; 5th ed.
Describes the relationships of PLM with the Internet of Things, Industry 4.0, Digital Twins and Digital Threads. “Product Lifecycle Management” (5th edition) explains what PLM is, and why it is needed. It describes the environment in which products are ideated, developed, manufactured, supported and retired, before addressing the main components of PLM and PLM Initiatives. Key activities in PLM Initiatives described include organisational change management (OCM) and project management. The final part of the book addresses the PLM Initiative, showing the typical steps and activities of a PLM project or initiative.
Organizing Cross-Functional New Product Development Projects : The Phase-Specific Effects of Organizational Antecedents
Companies are looking for better ways to develop innovative products. In this regard, cross-functional teams (CFTs) are considered to be a key success factor. However, previous research indicates that the use of CFTs does not automatically lead to successful innovation. It appears that the employment of CFTs has to be implemented as systematically as well as other organizational activities. On the basis of a survey conducted with 133 project managers, Tobias Huth presents an empirical analysis of the organizational success drivers of new cross-functional product development projects. The investigated antecedents are distinguished by organic and mechanistic designs as well as boundary spanning activities. New territory is entered by applying a phase-specific perspective. It is shown that certain antecedents (e.g. participative decision-making, top management support) should be permanently employed, while others (e.g. steering committees, central budgets) should be managed dynamically.
New product development : An empirical approach to study of the effects of innovation strategy, organization learning and market Conditions
New product development (NPD) is considered as a process of learning. Successful NPD projects typically rely on knowledge and experience of multi-function teams. In addition to corporate strategy and organization learning, the external factors such as, market and competitive conditions also play a big role in driving business strategies.
Innovation Project Management : Methods, Case Studies, and Tools for Managing Innovation Projects
Specific ideas discussed in Innovation Project Management include: Continuous versus discontinuous innovation, incremental versus radical innovation, understanding innovation differences, and incremental innovation versus new product development Identifying core competencies using SWOT analysis and nondisclosure agreements, secrecy agreements, and confidentiality agreements Implications and issues for project managers and innovation personnel, active listening, pitching the innovation, and cognitive biases Measuring intangible assets, customer/stakeholder impact on value metrics, customer value management programs, and the relationship between project management and value
Deep Data Analytics for New Product Development
The benefits of reading this book are twofold. The first is an understanding of the stages of a new product development process from ideation through launching and tracking, each supported by information about customers. The second benefit is an understanding of the deep data analytics for extracting that information from data. These analytics, drawn from the statistics, econometrics, market research, and machine learning spaces, are developed in detail and illustrated at each stage of the process with simulated data. The stages of new product development and the supporting deep data analytics at each stage are not presented in isolation of each other, but are presented as a synergistic whole.
Database Marketing : Analyzing and Managing Customers
Database marketing is at the crossroads of technology, business strategy, and customer relationship management. Enabled by sophisticated information and communication systems, today’s organizations have the capacity to analyze customer data to inform and enhance every facet of the enterprise—from branding and promotion campaigns to supply chain management to employee training to new product development. Based on decades of collective research, teaching, and application in the field, the authors present the most comprehensive treatment to date of database marketing, integrating theory and practice. Presenting rigorous models, methodologies, and techniques (including data collection, field testing, and predictive modeling), and illustrating them through dozens of examples, the authors cover the full spectrum of principles and topics related to database marketing.
Marketing analytics : A machine learning approach
Gives a comprehensive overview of marketing analytics, incorporating machine learning methods of data analysis that automates analytical model building. The volume covers the important aspects of marketing analytics, including segmentation and targeting analysis, statistics for marketing, marketing metrics, consumer buying behavior, neuromarketing techniques for consumer analytics, new product development, forecasting sales and price, web and social media analytics, and much more.
Managing product life cycle in a supply Chain Context : A prescription based on empirical research
The aim of this book is to provide a better understanding with as to how to coordinate and improve decisions about product life cycle, process and supply chain design to improve new product development.
Managing Business Interfaces : Marketing and Engineering Issues in the Supply Chain and Internet Domains
Within companies and organizations there is an increased emphasis on making different functional areas work together seamlessly. These developments have led to an increased emphasis on research and practice in business that integrate the functional areas within and between business entities. The research community has recognized the importance of addressing these different, and often conflicting, business perspectives. This has led to research streams that address issues characterizing the domain of business interfaces. These include the benefits of coordination, new product development, product portfolio management, supply chain coordination, and partnerships and collaboration in the Internet space.
BioMEMS
Here, a new discipline evolved which focuses on microsystems for living systems called "BIOMEMS". In this review at a glance the exciting field of bio-microsystems, from their beginnings to indicators of future successes are presented. It will also show that a broad penetration of micro and nano technologies into biology and medicine will be mandatory for future scientific and new product development progress in life science.
