الصفحة 5
الصفحة 5
Cognitive Development in Chimpanzees
From an evolutionary perspective, understanding chimpanzees offers a way of understanding the basis of human nature. This book on cognitive development in chimpanzees is the first of its kind to focus on infants reared by their own mothers within a natural setting, illustrating various aspects of chimpanzee cognition and the developmental changes that accompany them. The subjects of this book are chimpanzees of three generations inhabiting an enriched environment as well as a wild community in West Africa; and phenomena such as face recognition, concept formation, object manipulation, tool manufacture and use, decision making, learning, communication, self-awareness, intentionality, understanding others’ minds, cooperation, deception, altruism, and reciprocity observed within these groups are reported herein. Unique approaches both in the field and in the laboratory go hand in hand to illustrate the cognitive world of our closest living evolutionary relatives.
Marketing for Sustainable Development : Rethinking Consumption Models
Many people see a weak association between marketing and sustainable development and even consider them as two incompatible fields. However, marketing benefits from an extremely powerful position to encourage transformations at the production level and to guide consumers towards responsible behaviors. From its inception, marketing has been positioned as a support for the relationship between the company and its customers, with the quest for well-being set in the very foundations of the discipline.
Marketing And Advertising Company : THEOS
أهداف المشروع : 1- نشر الوعي وثقافة التسويق الإبداعية. 2- إنشاء مكان شامل للتسويق ضمن المدينة الأهم ماروتا سيتي بما يتناسب مع المشاريع الإستثمارية في تلك المنطقة. 3- إحداث تجربة فريدة من نوعها في سوريا من خلال تصميم إبداعي و طريقة عمل إحترافية للمضي قدماً بواقعنا. 4- خلق فرص عمل وخلق بيئة عمل للشاب المبدع الطموح في بلدنا.
Market-Consistent Actuarial Valuation
It is a challenging task to read the balance sheet of an insurance company. This derives from the fact that different positions are often measured by different yardsticks. Assets, for example, are mostly valued at market prices whereas liabilities are often measured by established actuarial methods. Market-Consistent Actuarial Valuation presents powerful methods to measure liabilities and assets in the same way. The mathematical framework that leads to market-consistent values for insurance liabilities is explained in detail by the authors. Topics covered are Stochastic discounting, Valuation portfolio in life and non-life insurance, Asset and liability management, Financial risks, Insurance technical risks, and Solvency.
Managing Sustainability : Perspectives From Retailing and Services
Companies and policy makers are prioritizing environmental, social, and governance goals as part of their strategies. Academic research has started to focus on these issues, but many important matters require deeper investigation and reflection, especially in specific sectors. This book focuses on the sustainability issues within the retailing and services sectors.
Managing Closed-Loop Supply Chains
Introduction Closing supply chains refers to taking care of items once they are no longer desired or can no longer be used by their user. Smart management of closed-loop supply chains means profitable recovery of value from these items (products, functional components, materials or packaging). The company closing the supply chain may be the original equipment manuf- turer (OEM), a distribution partner or a third party not involved in the f- ward distribution. In recent years, the management of closed-loop supply chains has gained importance because of increased legislation on producer respon- bility, requiring companies to take back products from customers and to organize for proper recovery and disposal. This legislation is partially due to increased awareness of environmental issues. However, smart com- nies have also understood that returned products often contain lots of value to be recovered. They manage closed-loop supply chains simply because it is a profitable business proposition.
Management Quality and Competitiveness : Lessons from the Industrial Excellence Award
This book showcases examples of excellent manufacturing companies who have succeeded in creating value and job growth in Western Europe. The examples show managers of industrial firms how a clearly articulated strategic position can be combined with excellent execution to achieve competitiveness in Europe, in spite of the usually cited disadvantage of high labor costs and rigidity. Not every company is alike — strategic positions differ, and the means of execution differ, but what is common is a clear plan together with mobilization of all employees to apply their abilities in supporting this common plan. The book is indispensable reading for all managers that are interested in improving competitiveness.
Management Andragogics 2 : Zurich Living Case
At a time when managers often provide fodder for unseemly headlines, and some are even compared unflatteringly with locusts, today’s business leaders are called upon as never before to demonstrate the moral justification for their activities, and to ensure that it is understood by all the key stakeholders of a company. What is required is nothing less than a management renaissance, based on a thoroughgoing concept of corporate leadership; there is no less a need for decision makers who hold themselves to the highest standards, with a positive perception of their fu- tion as agents of dissemination, and who are committed to the good not only of “their” firm, but also of society in general.
Making Growth Work : How Companies Can Expand and Become More Efficient
Growth is the key goal of management. It's not just an indicator of a company's performance, but also the basis for its future success. But growth doesn't just mean getting bigger – it also means getting better. In other words, growth must be profitable, otherwise it destroys the company's value long term. And this is not the only challenge. Growth must also be made continuous. The traditional V-curve paradigm (first downsize, then grow) no longer applies. Today, companies must follow a parallel strategy of growth coupled with reorganization, in the sense of permanently increasing efficiency.
Linear Models and Generalizations : Least Squares and Alternatives
Gives an up-to-date account of the theory and applications of linear models. The book can be used as a text for courses in statistics at the graduate level and as an accompanying text for courses in other areas. Some of the highlights in this book are as follows. A relatively extensive chapter on matrix theory (Appendix A) provides the necessary tools for proving theorems discussed in the text and offers a selection of classical and modern algebraic results that are useful in research work in econometrics, engineering, and optimization theory. The matrix theory of the last ten years has produced a series of fundamental results aboutthe de?niteness ofmatrices,especially forthe di?erences ofmatrices, which enable superiority comparisons of two biased estimates to be made for the ?rst time. We have attempted to provide a uni?ed theory of inference from linear models with minimal assumptions
Lifetime Estimation of Welded Joints
In the paper the author attempts to assess the fatigue life of chosen welded joints. It focuses especially on chosen problems that accompany deter- nation of the fatigue life of welded joints, taking into consideration the strain energy density parameter.
Life Cycle Management
This book provides insight into the Life Cycle Management (LCM) concept and the progress in its implementation. LCM is a management concept applied in industrial and service sectors to improve products and services, while enhancing the overall sustainability performance of business and its value chains. In this regard, LCM is an opportunity to differentiate through sustainability performance on the market place, working with all departments of a company such as research and development, procurement and marketing, and to enhance the collaboration with stakeholders along a company’s value chain. LCM is used beyond short-term business success and aims at long-term achievements by minimizing environmental and socio-economic burden, while maximizing economic and social value.
Learning the language of dentistry : disciplinary corpora in the teaching of English for specific academic purposes
Explores the affordances of disciplinary corpora for the teaching and learning of the language of dentistry, within the field of English for Specific Academic Purposes (ESAP). We extract disciplinary register features and vocabulary from three key genres of the dentistry discipline (published experimental research articles, case reports, and novice/professional research reports within the Dental Public Health domain), before integrating these features into ESAP pedagogy in the form of corpus-based ESAP materials that promote student-led direct engagement with disciplinary corpora – an approach known as 'data-driven learning'. This book is a timely and relevant addition to the field of corpus linguistics and ESAP, and is especially targeted at ESAP professionals who are required to teach disciplinary discourses but who may struggle to know what to teach as non-experts of the target discipline.
Learning at speed : How to upskill and reskill your workforce at pace to drive business performance
Learning at Speed is a practical book which brings together the best from lean and agile methodologies to show how they can be applied to learning and development (L&D) to improve individual and organizational performance. This provides a people development framework which can be used to deconstruct a learning strategy and optimise each element for improved results. It shows how to identify learning barriers and possible solutions, leverage company data to understand learning needs and how to assess the most effective learning resources and delivery channels.
Law of contract and specific relief
The book deals with the intricacies of contract law in a straightforward and lucid style. The book covers many new developing areas in contract law which are of practical and academic importance. The current twelfth edition of the book has been thoroughly revised and updated by the author.
Knowledge Networks for Business Growth
Companies are constantly searching for new ways of creating higher profit and a larger market share. Growth seems to be the most appropriate tactic for surviving economically in difficult times. New instruments and methods as a support to a company’s growth strategy can be essential in gaining a competitive advantage. Knowledge management is one of the answers to this challenge. It can support strategic goals such as the improvement of efficiency, the minimization of risk and an increase in innovation, but also has inherent potentials which have not been leveraged yet.
Knowledge Management and Management Learning : Extending the Horizons of Knowledge-Based Management
The book begins with an extended introduction and theoretical framework. Contributing authors have written chapters that add to both the framework and the practical consequences of knowledge management. These chapters suggest many lessons learned that will find considerable use in practice. Some of these chapters include an investigation of the "do’s and don’ts" virtual learning based on real-life cases, the use of design teams for group learning, the role of language and the creation of common ground between company and client, culture as a dynamic and non-linear constructed concept, innovation and knowledge management and more. The book offers an exceptional range of contributions within a developing paradigm. Within this context, the book illustrates why and how of knowledge management is important for companies.
Key Account Management in Business-to-Business Markets: An Assessment of Its Economic Value
In times of fierce competition in business-to-business markets strong and economically sound business relationships with a company's customers rank among the main success factors. As a well established marketing management conception, key account management is of particular significance in this context. Interestingly enough, empirical research studies have recently proved that relationship marketing, and particularly key account management, does not achieve the economic value originally expected.
Kanban-Controlled Manufacturing Systems
Kanban control systems bear a great potential to significantly improve operations. A company may reap the full benefits of kanban control only after determining an optimal or near-optimal system configuration. To do that, methods are needed to evaluate the performance and operating costs of individual system configurations. We propose an innovative construction-kit approach that enables us to build stochastic analytical models of a large class of single- and multi-product kanban systems. The presented construction-kit approach may be extended and augmented in various directions
JDF : Process Integration, Technology, Product Description
The arrival of PDF has successfully optimized certain elements of the production workflow – the next challenge facing the print media industry is to resolve the problem of non-networked software packages that exist in isolation. Businesses today need to identify process inefficiencies to ensure the successful process integration of the entire value added chain. The PDF document format and the vendor-independent JDF (Job Definition Format) provide the technical platform for devising new, fully integrated workflow solutions. Networking decisions involve virtually every department of a print service provider and lay down the direction of the company over the long term. These decisions offer opportunities, but they also harbor risks. If businesses are to make the right investment decisions, it is vital they have extensive background information on technical and business management issues. The authors provide focused information for decision makers looking for support in implementing networking projects successfully. This book is couched in straightforward language, explains and highlights relevant terms, and provides readers with numerous practical illustrations, graphics and checklists that they can apply to real-life applications.
