الصفحة 2
الصفحة 2
Entering Emerging Markets : Motorola's Blueprint for Going Global
The book describes the strategies and processes of a multi-national US corporation applied in entering emerging markets around the globe. It details the structured approach, innovative ways and concerted efforts involved. Executives learned how to gain foothold in unknown territory and how to deal with complexity and diversity.
Energy branding : Harnessing consumer power
Demonstrating the potential of building strong brands in the energy sector, This book explores the challenges of shifting the perception of energy from a commodity business into a consumer brand. Energy suppliers are increasingly being met with skepticism, indicating the need for a greater focus on marketing and branding in the energy industry. The author examines both perspectives of energy as a commodity business and a consumer brand, as well as the perception of energy consumers across Europe. Topics discussed include green energy, the liberalisation of the electricity industry, and the relationship between consumers and executives in the energy market.
Driving digital transformation through data and AI : A practical guide to delivering data science and machine learning products
Explains how to build the organizational capability to deliver Data and AI products and drive immediate business results as new digital technologies significantly disrupt business Provides best practices, tools and templates for managing the organizational and technological change process to become an AI-driven enterprise Includes a variety of international case studies across several industries such as insurance, fashion, consumer goods, finance, technology and automotive Outlines how to develop a product strategy, build teams and design the platform and architecture Provides key principles for sharing knowledge, educating staff on data and AI, and effectively engaging top executives
Corporate Sustainability in Practice : A guide for Strategy Development and Implementation
Building better organisations, with a clear sense of purpose, is a common challenge faced by many entrepreneurs and executives in industry. A fully integrated corporate sustainability strategy can help organisations to better manage risks, to win business opportunities and to ultimately strengthen reputation. Building on the experience of renowned strategists, sustainability, finance and academic experts, this book offers practical tools and approaches that can be used to develop and implement fully integrated corporate sustainability strategies.
Contemporary Reflections on Business Ethics
Ronald F. Duska, who began his career as a philosopher, has, over the last 30 years, established himself as one of the leading scholars in the field of business ethics. In the past decade, he has concentrated on ethics in the financial services industry because of his affiliation with The American College in Bryn Mawr, Pennsylvania, an institution that specializes in educating financial services professionals. This affiliation gives Duska regular interaction with producers, managers, and top executives in the financial services industry. This book includes a selection of the articles Duska has written throughout the years on ethics, business ethics, teaching ethics, agency theory, postmodernism, employee rights, and ethics in accounting and the financial services industry. The articles reflect Duska’s underlying philosophical concerns and their application to the real-world challenges of practitioners—an overarching method that might be called an Aristotelian common-sense approach to ethical decision making.
Constitutional law : Model problems and outstanding answers
Constitutional law is one of the most engaging and yet challenging first year law classes. At the confluence of history, politics, legal theory, and judicial review, it requires students to learn a new framework for legal interpretation and thought unique from other areas of law. For the first time, Oxford University Press equips students with an accessible guide to acing these challenging constitutional law exams.
Conflict prevention in project management : Strategies, methods, checklists, and case studies
This handbook is about the handling of external conflicts in international technical projects written for Project Managers and Engineers, Sales Managers, Executives and Legal Managers as seen from the client's as well as from the contractor's side. It is also for students seeking to become leaders in these disciplines and not to reproduce mistakes that others have made before them. The book does not try to give legal advice, but it helps engineers and project managers how to plan and execute their project in order to avoid major conflicts during the project.
Coaching : Evoking Excellence in Others
Includes two brand new chapters: the first is on finding one’s inner guidance and purpose in traversing the world of work, especially in more uncertain working environments; and the second is on the topic of somatic intelligence. As in earlier editions, this foundational book in coaching clearly presents the theories, concepts, and models, and then moves on to consider rigorous methods of practice and self-observation in a relationship of mutual trust, respect, and freedom of expression. It will probe you to rethink how you relate to your clients and your staff, how you produce long-term excellent performance in yourself, and how you can become more effective in helping others to achieve their goals.
Making Healthcare Safe : The Story of the Patient Safety Movement
This unique and engaging open access title provides a compelling and ground-breaking account of the patient safety movement in the United States, told from the perspective of one of its most prominent leaders, and arguably the movement’s founder, Lucian L. Leape, MD. Covering the growth of the field from the late 1980s to 2015, Dr. Leape details the developments, actors, organizations, research, and policy-making activities that marked the evolution and major advances of patient safety in this time span. In addition, and perhaps most importantly, this book not only comprehensively details how and why human and systems errors too often occur in the process of providing health care, it also promotes an in-depth understanding of the principles and practices of patient safety, including how they were influenced by today’s modern safety sciences and systems theory and design. Indeed, the book emphasizes how the growing awareness of systems-design thinking and the self-education and commitment to improving patient safety, by not only Dr. Leape but a wide range of other clinicians and health executives from both the private and public sectors, all converged to drive forward the patient safety movement in the US.
Leadership and Business Ethics ; 1st ed.
Seeks to contribute to a more adequate coalescence of ethics and business with innovative models for such coalescence, for the mutual benefit of business ethicists, professors teaching in the undergraduate and MBA classroom, corporate executives, and businesspeople. While each of the contributions in this collection is distinct, each invites us to examine our own mind sets about corporate responsibility and the future of free enterprise as Western multinational corporations expand into a global economy. This collection of essays helps to refocus our conceptual work about commerce and business practices in this new century of global enterprise.
Competence of Top Management Teams and Success of New Technology-Based Firms : A Theoretical and Empirical Analysis Concerning Competencies of Entrepreneurial Teams and the Development of Their Ventures
In his book, Jan Brinckmann develops a comprehensive competence concept for new technology-based firms. It is grounded in competence-related literature combining insights from entrepreneurship and management research. The competence concept comprises three domains: general entrepreneurial competencies, social competencies, and functional competencies in technology, marketing, and financial management. A measurement model is developed to specify the contents of each sub-domain and to facilitate self-assessment of these competencies. In an empirical study, 212 executives of German NTBFs assessed their team’s competencies. This data is analyzed using structural equation modelling to identify the most relevant competencies for new venture success.
Capital project management ; Vol.1 : Capital project strategy
Tells the Tesla story and then presents chapters that address, in order: corporate governance and project stakeholder or communication management, project portfolios as strategic corporate portfolios, and an executive-level review of the best-practice project management paradigm, as applied to capital projects.
Business criminal law: A primer for management and economics
Deals with business criminal law from the perspective of Germany, Austria, Liechtenstein and Switzerland. It primarily addresses students in business and economics (master's programme) as well as business practitioners, but is also meant for lawyers and law students. As criminal law legislators exert considerable influence on economic life, raising and growing awareness in the area of criminal law seems compulsory for future managers and executives. This textbook approaches the legal field less normatively and rather in a practical and entrepreneurial way. Its contents are based on the master level class "Business Criminal Law
Business and Professional Ethics
Learn why ethical behavior is so important and how to recognize potential pitfalls that involve much more than memorizing rules. You master the skills to develop a corporate culture of integrity that maintains stakeholder support and enables directors and auditors to complete their jobs. You also learn how to use ethical strategies to make decisions, as this edition examines the latest information on governance scandals, legal liability and professional accounting and auditing issues.
Building a Future with BRICs : The Next Decade for Offshoring
In 2003, Goldman Sachs published a startling report on the BRICs (Brazil, Russia, India, and China) region: These four countries would be larger than the G6 economics within 40 years, muscling their way to economic dominance over the coming decades, and powering past developed countries such as the United Kingdom, Germany, and Japan. This book focuses on the technology and technology-enabled services that underpin this social and economic revolution. The editor analyses the reasons why these four countries are in a unique position to lead a 21st century growth in international services. He then features 12 chapters written by the most important chief executives from the BRICs service economy. Indian technology leaders, such as Nandan Nilekani (Infosys), Shiv Nadar (HCL), and Rajendra Pawar (NIIT), feature alongside their peers from Brazil, Russia, and China outlining their views on the next decade for offshoring.
Binomial models in finance
This book deals with many topics in modern financial mathematics in a way that does not use advanced mathematical tools and shows how these models can be numerically implemented in a practical way. The book is aimed at undergraduate students, MBA students, and executives who wish to understand and apply financial models in the spreadsheet computing environment.The basic building block is the one-step binomial model where a known price today can take one of two possible values at the next time. In this simple situation, risk neutral pricing can be defined and the model can be applied to price forward contracts, exchange rate contracts, and interest rate derivatives.
Aesthetic Intelligence : How to boost it and use it in business and beyond
Aesthetic Intelligence can be learned. Indeed, people are born with far more capacity than they use, but even those that are naturally gifted must continue to refine their skills, lest their aesthetic advantage atrophy. Through a combination of storytelling and practical advice, the author shows how aesthetic intelligence creates business value and how executives, entrepreneurs and others can boost their own AI and successfully apply it to business. Brown offers research, strategies and practical exercises focused on four essential AI skills.
A Contingency-Based View of Chief Executive Officers' Early Warning Behaviour : An Empirical Analysis of German Medium-Sized Companies
Organizations need to identify risks and chances of environmental changes in order to adapt to or possibly even to influence them. Early warning which comprises scanning and interpretation plays an important role in this process. Whereas the traditional contingency approach considers early warning as a part of the organizational structure, the extended contingency theory assumes the additional influence of an individual’s personality on early warning. Andreas Kirschkamp empirically analyses the early warning behavior of Chief Executive Officers in German medium-sized companies. First, he presents the design variables of early warning, then the influencing contingency variables. On the basis of the scholarly research on psychological and contingency theory, the author deduces hypotheses and tests them. The results show that early warning behavior is not only influenced by traditional contingency variables but also by personal attitudes.
