Marketing and the Customer Value Chain : Integrating Marketing and Supply Chain Management
Offers a systemic approach to the integration of marketing and supply chain management. It examines the strategic connections and disconnections between supply chain and operations management and marketing by focusing on the factors that constitute the extended marketing mix, including product, price, promotion, people, and processes.
Mapping Sustainability : Knowledge e-Networking and the Value Chain
Our underlying objectives are to contribute to the provision, mana- ment, and sharing of knowledge, and to enhance the value of knowledge and its uses by different constituencies in diverse contexts and at different stages of development. The central theme of this book, connecting its different parts, is about ways of transcending critical barriers to the effective uses of knowledge and e-networking. Of special relevance is the development of new approaches to the provision and transmission – from local sources to global networks and from global sources to local networks. In many ways, this is a book of theory and methods, as well as policy and performance.
Managing the Digital Transformation : Aligning Technologies, Business Models, and Operations
Provides the key technologies involved in an organization’s digital transformation. It offers a deep understanding of the key technologies (Blockchain, AI, Big Data, IoT, etc.) involved and details the impact, the decision-making process, and the interplay between technologies, business models, and operations.
Managing product life cycle in a supply Chain Context : A prescription based on empirical research
The aim of this book is to provide a better understanding with as to how to coordinate and improve decisions about product life cycle, process and supply chain design to improve new product development.
Managing Closed-Loop Supply Chains
Introduction Closing supply chains refers to taking care of items once they are no longer desired or can no longer be used by their user. Smart management of closed-loop supply chains means profitable recovery of value from these items (products, functional components, materials or packaging). The company closing the supply chain may be the original equipment manuf- turer (OEM), a distribution partner or a third party not involved in the f- ward distribution. In recent years, the management of closed-loop supply chains has gained importance because of increased legislation on producer respon- bility, requiring companies to take back products from customers and to organize for proper recovery and disposal. This legislation is partially due to increased awareness of environmental issues. However, smart com- nies have also understood that returned products often contain lots of value to be recovered. They manage closed-loop supply chains simply because it is a profitable business proposition.
Managing Business Interfaces : Marketing and Engineering Issues in the Supply Chain and Internet Domains
Within companies and organizations there is an increased emphasis on making different functional areas work together seamlessly. These developments have led to an increased emphasis on research and practice in business that integrate the functional areas within and between business entities. The research community has recognized the importance of addressing these different, and often conflicting, business perspectives. This has led to research streams that address issues characterizing the domain of business interfaces. These include the benefits of coordination, new product development, product portfolio management, supply chain coordination, and partnerships and collaboration in the Internet space.
Low-Cost Country Sourcing : Trends and Implications
Globalization has induced immense cost pressure in most industries. In combination with the economic downturn after the turn of the century, companies are increasingly looking for new ways of reducing costs and increasing shareholder value. From this perspective, low-cost country sourcing has proved to be an effective means to realize cost-saving targets. Although many external key success factors have been identified, relatively little is known about intra-firm factors that can influence the outcome of low-cost country sourcing initiatives.
Logistics Systems : Design and Optimization
In a context of global competition, the optimization of logistics systems is inescapable. LOGISTICS SYSTEMS: Design and Optimization falls within this perspective and presents twelve chapters that well illustrate the variety and the complexity of logistics activities. Each chapter is written by recognized researchers who have been commissioned to survey a specific topic or emerging area of logistics. The first chapter, by Riopel, Langevin, and Campbell, develops a framework for the entire book. It classifies logistics decisions and highlights the relevant linkages to logistics decisions. The intricacy of these linkages demonstrates how thoroughly the decisions are interrelated and underscores the complexity of managing logistics activities. Each of the following chapters focus on quantitative methods for the design and optimization of logistics systems.
Liquidity, markets and trading in action : An interdisciplinary perspective
This book addresses four standard business school subjects: microeconomics, macroeconomics, finance and information systems as they relate to trading, liquidity, and market structure. It provides a detailed examination of the impact of trading costs and other impediments of trading that the authors call “frictions”. It also presents an interactive simulation model of equity market trading, TraderEx, that enables students to implement trading decisions in different market scenarios and structures. Addressing these topics shines a bright light on how a real-world financial market operates, and the simulation provides students with an experiential learning opportunity that is informative and fun.
Lean Management for Small and Medium Sized Enterprises : Adapting Operations to Changing Business Environment
Provides a step-by-step guide to implementing lean at SMEs using an approach that has been tested and fine-tuned at over a hundred organizations across India, South East Asia and the Middle East. The book approaches Lean through an implementation project cycle flow and enables the reader to understand the imperative for Lean, how to diagnose current operations, how to plan and deploy Lean and shows a path for long-term sustenance.
Kanban-Controlled Manufacturing Systems
Kanban control systems bear a great potential to significantly improve operations. A company may reap the full benefits of kanban control only after determining an optimal or near-optimal system configuration. To do that, methods are needed to evaluate the performance and operating costs of individual system configurations. We propose an innovative construction-kit approach that enables us to build stochastic analytical models of a large class of single- and multi-product kanban systems. The presented construction-kit approach may be extended and augmented in various directions
Just-in-Time Scheduling : Models and Algorithms for Computer and Manufacturing Systems
As the field of Supply Chain Management has matured, maintaining the precise flow of goods to maintain schedules (hence, minimizing inventories) on a just-in-time basis still remains as a major challenge. This problem or challenge has resulted in a fair amount of quantitative research in the area, producing an array of models and algorithms to help ensure the precise flow of components and final products into inventories to meet just-in-time requirements.The scheduling models and algorithms presented and illustrated in the book will be done so in the context of extensive use of computer systems in a "real time context.
Characteristic based planning with mySAP SCM™ : Scenarios, processes, and functions
Characteristics are used in SAP as attributes, e.g. to specify the configuration of products or the properties of batches. In many industries – engineering, automotive, mill, pharmaceutical and foods to name the most typical – supply chain planning has to consider these characteristics. APO offers many different functionalities for planning with characteristics, where each of the functionalities has some prerequisites and incompatibilities. This book offers help and advice for the basic design of the implementation by explaining the processes and scenarios (process chains) for planning with characteristics, the functionalities for planning with characteristics in APO including their prerequisites and incompatibilities and the entities, dependencies and system configuration determinants for planning with characteristics in R/3 and APO. This book is based on the releases R/3 4.7 and mySAP SCM 4.1.
Channel strategies and marketing mix in a connected world
Aims to revisit the “traditional” interaction between channel strategies and the marketing mix in a connected world. In particular, it focuses on the following four dimensions in this context: Consumers, Products, Value Proposition and Sustainability. Keeping in mind the growing digitalization of business processes in the retail world and the move towards omni-channel retailing.
Building supply chain excellence in emerging economies
How can we manage supply chains well in emerging economies, coordinate information flows with multiple partners, tackle challenges such as unexpected disruptions, diversify the risks and increase flexibilities, are the topics and issues of the book.
Blockchain, artificial intelligence and financial services : Implications and applications for finance and accounting professionals
Blockchain technology and artificial intelligence (AI) have the potential to transform how the accounting and financial services industries engage with the business, stakeholder and consumer communities. Presenting a blend of technical analysis with current and future applications, this book provides professionals with an action plan to embrace and move forward with these new technologies in financial and accounting organizations.
Blockchain and Other Emerging Technologies for Digital Business Strategies
Aims to explore the aspects of strategic leadership in a digital context together with the cyber-physical relationships whilst performing business activities. Furthermore, this book looks to investigate the interactions from both the organization strategy including the cross-functional actors/stakeholders whom are operating within the organization and the various characteristics of operating in a cyber secure ecosystem.
Blockchain and crypto currency : Building a high quality marketplace for crypto data
This book contributes to the creation of a cyber ecosystem supported by blockchain technology in which technology and people can coexist in harmony. Blockchains have shown that trusted records, or ledgers, of permanent data can be stored on the Internet in a decentralized manner.
Artificial Intelligence, Business and Civilization : Our Fate Made in Machines
Looks at what exactly artificial intelligence is, how it can be classified, how it differentiates from other concepts such as machine learning, big data, blockchain, or the Internet-of-Things, and how it has evolved and might evolve over time.
ARIS design platform : Getting started with BPM
Containing tips, techniques and short cuts gained from practical experience, this book show how to use ARIS in an easy way, supporting smart methods and smart models, and displays how ARIS can be used as a powerful tool for BPM.



















