تحسين النتائح
ترتيب حسب
من
الى
الصفحة 1
الصفحة 1
Market segmentation analysis : Understanding it, doing it, and making It useful
Offers something for everyone working with market segmentation: practical guidance for users of market segmentation solutions; organisational guidance on implementation issues; guidance for market researchers in charge of collecting suitable data; and guidance for data analysts with respect to the technical and statistical aspects of market segmentation analysis. Even market segmentation experts will find something new, including a vast array of useful visualisation techniques that make interpretation of market segments and selection of target segments easier. The book talks the reader through every single step, every single potential pitfall, and every single decision that needs to be made to ensure market segmentation analysis is conducted as well as possible. All calculations are accompanied not only with a detailed explanation, but also with R code that allows readers to replicate any aspect of what is being covered in the book using R, the open-source environment for statistical computing and graphics.
Map-based Mobile Services : Theories, Methods and Implementations
Divided into three parts - theory, method and implementation, this book starts with a summary of the state-of-the-art in mobile technologies. It also introduces a conceptual framework of mobile cartography with the emphasis on mobile usage context. It is accompanied by a CD-ROM which contains the PDF-Files in colour.
Landscape Analysis and Visualisation : Spatial Models for Natural Resource Management and Planning
This book presents a collection and synthesis of many of these perspectives — perhaps it could only be produced in a land urb- ised in the tiniest of pockets, and yet so daunting with respect to the way non-populated landscapes dwarf its cities. Many travel to Australia to its cities and never see the landscapes — but it is these that give the country its power and imagery. It is the landscapes that so impress on us the need to consider how our intervention, through activities ranging from resource exploitation and settled agriculture to climate change, poses one of the greatest crises facing the modern world. In this sense, Australia and its landscape provide a mirror through which we can glimpse the extent to which our intervention in the world threatens its very existence.
Complex Artificial Environments : Simulation, Cognition and VR in the Study and Planning of Cities
This book explores the possibilities of applying the theories of complexity and self-organization developed to account for various phenomena in the natural science to artifacts traditionally the realm of humanities and social sciences. The emphasis of this volume is on the development of cities and the impact of these methods on urban simulation methods.
Advances in 3D Geo Information Systems
The individual papers represent a valuable collection of information on the current state-of-the-art research in the field of 3D geoinformation. It covers a range of these challenges, collected under the themes of Applications, Acquisition, Modelling, Analysis and Visualisation. The main strength of the collection concerns the data modelling and DBMS implementation issues with 3D GIS.
