الصفحة 1
الصفحة 1
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Media resistance : Protest, dislike, abstention

his book is about those who dislike, protest, and try to abstain from media, both new and old. It explains why media resistance persists and answers two questions: What is at stake for resisters and how does media resistance inspire organized action? Yet, despite the interest in media scepticism and dislike, there seems to be no book on the market discussing media resistance as a phenomenon in its own right. This book explores resistance across media, historical periods and national borders, from early mass media to current digital media. Drawing on cases and examples from the US, Britain, Scandinavia and other countries, media resistance is discussed as a diverse phenomenon encompassing political, professional, networked and individual arguments and actions. 

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Handbook of Visual Communication : Theory, Methods, and Media

Explores the key theoretical areas and research methods of visual communication. With chapters contributed by many of the best-known and respected scholars in visual communication, this volume brings together significant and influential work in the discipline. Thriteen major theories of communication are defined by the top experts in their fields: perception, cognition, aesthetics, visual rhetoric, semiotics, cultural studies, ethnography, narrative, media aesthetics, digital media, intertextuality, ethics, and visual literacy. Each of these theory chapters is followed by an exemplar study or two in the area, demonstrating the various methods used in visual communication research as well as the research approaches applicable for specific media types.

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Handbook of Drug Abuse Prevention

This wide-ranging handbook brings together experts in the sociology of drug abuse prevention. Providing a comprehensive overview of the accumulated knowledge on prevention theory, intervention design, and development and prevention research methodology, this work also promotes prevention science as an evolving field in the practice and policy of drug abuse prevention.Included are sections on Theoretical and Empirical Foundations, Social Contexts of Prevention, Prevention as Social Control, Special Populations, Research Design and a Look at the Future.

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Handbook of Disaster Research

"The Handbook of Disaster Research will generate considerable excitement amongst international disaster research and management professionals. Finally, a volume that takes on the task of articulating and unpacking the many social complexities of modern disasters and catastrophes. By taking a multi-disciplinary perspective, the Handbook addresses the very pressing need to better understand the social dimensions of disaster. ... offers a very balanced set of analyses that will undoubtedly appeal to not only the researcher, but the practitioner and the policy-maker alike."

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Entertainment-Education Behind the Scenes : Case Studies for Theory and Practice

This book tracks the latest trends in the theory, research, and practice of entertainment-education, the field of communication that incorporates social change messaging into entertaining media. Sometimes called edutainment, social impact television, narrative persuasion, or cultural strategy, this approach to social and behavior change communication offers new opportunities including transmedia and digital formats

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Directing the Story : Professional Storytelling and Storyboarding Techniques for Live Action and Animation

You will learn classic visual storytelling techniques such as conveying meaning with images and directing the viewer's eye. Glebas also teaches how to spot potential problems before they cost time and money, and he offers creative solutions on how to solve them. Uses the classic story of '1001 Arabian Nights' to show how to storyboard stories that will engage an audience's attention and emotions. With 1001 drawings in graphic novel format plus teaching concepts and commentary. All of the storyboarding examples have a real project context rather to engage a very visual audience on their own terms and teaches through demonstration

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Macrosocial Determinants of Population Health

Macrosocial Determinants of Population Health explores social factors such as culture, mass media, political systems, and migration that influence population health while systematically considering how we may best study these factors and use our knowledge from this study to guide public health interventions.Each section ends with Galea’s integrative chapters, bringing the observations and conclusions from the chapters into clear, usable focus. Macrosocial Determinants of Population Health is a work of major theoretical, empirical, and practical interest for disciplines as varied as public health, epidemiology, health promotion, sociology, and health policy. Its systematic field-building approach makes it as valuable to the public health provider as to the scholars and students studying the health of populations.

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Catastrophic Events Caused by Cosmic Objects

Many times all of us could hear from mass media that an asteroid approached and swept past the Earth. Such an asteroid or comet will inevitably strike the planet some day. This volume considers hazards due to collisions with cosmic objects, particularly in light of recent investigations of impacts by the authors. Each chapter written by an expert contains an overview of an aspect and new findings in the field. The main hazardous effects – cratering, shock, aerial and seismic waves, fires, ejection of dust and soot, tsunami are described and numerically estimated. Numerical simulations of impacts and impact consequences have received much attention in the book. Fairly small impacting objects 50 -100 m in diameter pose a real threat to humanity and their influence on the atmosphere and ionosphere is emphasized.

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Branded content : The fateful merging of media and marketing

This is a critical study of the changing relationship between media and marketing communications in the digital age. It examines the growth of content funded by brands, including brands’ own media, native advertising, and the integration of branded content across film, television, journalism and publishing, online, mobile, and social media.

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