الصفحة 88
الصفحة 88
International Economic Policy Coordination
The book investigates the interplay of brand equity and technological assets at the corporate level. In a grounded theory approach it develops a model of how companies in technology intensive industries can improve the appropriation of the returns of their intangible technological assets with the help of brand equity and thus improve their competitiveness. The theoretical discussions are supported by two extensive case studies on Bayer Aspirin and Cisco Systems as well as an extensive econometric analysis. The developed model points out how the strategic relevance of immaterial technological assets and brand equity develop along the technology-life-cycle and indicates how companies can, by an integrated technology and brand equity management, appropriate the returns of their initial technological advantage in the long-run. The implications of the findings for business companies as well as researchers are clearly revealed.
International Documents on Environmental Liability
This book in the field of international environmental liability into an easily accessible, practical handbook; details the work of the International Law Commission on this topic; and provides the latest versions of international liability conventions and their statuses
International Direct Marketing : Principles, Best Practices, Marketing Facts
This book is the first to focus exclusively on IDM, combining state-of-the-art knowledge, best practice and unique data: The first part is a comprehensive, well-structured review, covering relevant sources ranging from academic journals to practitioner magazines. The second part consists of best practice examples of various aspects of IDM. The third part contains a summary of a proprietary consumer study on direct marketing attitudes and affinities across 24 countries in North America, Europe and Asia. The book provides the reader with a comprehensive and easy-to-understand guide to international direct marketing.
International Cooperation for Enhancing Nuclear Safety, Security, Safeguards and Non-proliferation–60 Years of IAEA and EURATOM ; Proceedings of the XX Edoardo Amaldi Conference, Accademia Nazionale dei Lincei, Rome, Italy, October 9-10, 2017
Examines key aspects of international cooperation to enhance nuclear safety, security, safeguards, and non-proliferation, thereby assisting in development and maintenance of the verification regime and fostering progress toward a nuclear weapon-free world. The book opens by addressing important political, institutional, and legal dimensions. Current challenges are discussed and attempts made to identify possible solutions and future improvements. Subsequent sections consider scientific developments that have the potential to increase the effectiveness of implementation of international regimes, particularly in critical areas, technology foresight, and the ongoing evaluation of current capabilities. The closing sections examine scientific and technical challenges and discuss the role of international cooperation and actions of the scientific community in leading the world toward peace and security.
International Cooperation for Enhancing Nuclear Safety, Security, Safeguards and Non-proliferation ; Proceedings of the XXI Edoardo Amaldi Conference, Accademia Nazionale dei Lincei, Rome, Italy, October 7–8, 2019
This book examines key aspects of international cooperation to enhance nuclear safety, security, safeguards, and nonproliferation, thereby assisting in development and maintenance of the verification regime and fostering progress toward a nuclear weapon-free world.
International Competitiveness in Africa : Policy Implications in the Sub-Saharan Region
The effects of international trade and foreign direct investment on developing economies have always been controversial. With the unstoppable spread of globalization and the supremacy of "open" policies over "closed" ones, the debate between "participating" and "not participating" in the world economy has been superseded by discussions on the best policy measures for expanding participation and enhancing the accrued welfare gains. Policies to strengthen international competitiveness are almost unanimously considered important means towards those ends. This book examines two policies frequently used to enhance international competitiveness in Sub-Saharan African economies: exchange rate policy and productivity-related policy.
International comparative studies in mathematics : Lessons for improving students’ learning
It argues that the main purpose of educational research is to improve student learning, and that international comparative studies are no exception.
International Company Taxation in the Era of Information and Communication Technologies : Issues and Options for Reform
As a result of the progress in information and communication technologies (ICT) economic activities have become less dependent on time and place. This is leading to manifold changes in economic structures. Consequently, the question is whether and to what extent the existing rules of international company taxation are still applicable in an appropriate way.Anne Schäfer analyses the current issues of international company taxation with regard to the economic changes induced by the use of ICT and provides reform approaches for international company taxation which cover the whole system of international taxation.
International Community Psychology : History and Theories
This book provides the first in-depth guide to global community psychology research and practice, history and development, theories and innovations, presented in one field-defining volume. Included are contributions from countries with long histories of oppression, social movements, and political turmoil; long-time democracies and former dictatorships. Fully-formed CP establishments compare with fledgling ventures into the field. The contributors document the complex relationships between CP and ideological currents, other strands of psychology and social science, cultural and historical traditions, and economic developments.
International Clinical Sociology
International Clinical Sociology is the first volume to present basic clinical sociology diagrams and models in addition to detailed histories of clinical sociology in the United States, Quebec, France and Japan. A range of interventions are discussed in light of a region’s economic, social, political, and/or disciplinary history. Among the topics that are covered: mediation, environmental justice activities in Brazil, focus groups for international clients, bereavement, conflict prevention work in Malaysia, movement building in the United States, a therapeutic house for adults that is under the care of the Italian Association of Clinical Sociologists, mental health challenges in China and street children in Mexico.
International Classification of HRCT for Occupational and Environmental Respiratory Diseases
Many international experts collaborated in creating this groundbreaking work, a principal-coding system, and in developing reference films and imaging parameters for the International Classification of HRCT for Occupational and Environmental Respiratory Diseases. The book is an authoritative guide to the recognition of dust diseases of the lung, using radiological imaging techniques, with special emphasis on high-resolution computerized tomography (CT). The classification is a powerful, essential tool for recording patient data on CT in a globally standardized semiquantitative way. The system is also applicable to surveillance and screening for occupational and environmental respiratory diseases. The book is a valuable resource not only for radiologists but for all who work in occupational medicine and public health.
International business management : Succeeding in a culturally diverse world 2nd edition
Shows the theoretical and practical aspects of managing international business operations while also dealing with multi-cultural, multi-national and global issues of managing business expansion beyond the domestic market.The contents of this textbook are separated into four parts. Part one offers introductory information on the scope and importance of international business management as well as the social and ethical challenges. Part two covers cultural and behavioral topics. Part three discusses the strategic and operational aspects of international business management. Part four explores humanresources and labor relations.
International Brand Management of Chinese Companies : Case Studies on the Chinese Household Appliances and Consumer Electronics Industry Entering US and Western European Markets
This book is a must read for all those interested in building successful global brands and for all those interested in China and Chinese companies - A strange combination? No. Based on extensive research and interviews with Lenovo, Haier, TCL, Hisense and key decision makers worldwide, Sandra Bell gives reasons and identifies a Chinese way of international brand management.
International Bibliography of Sikh Studies
The International Bibliography of Sikh Studies brings together all books, composite works, journal articles, conference proceedings, theses, dissertations, project reports, and electronic resources produced in the field of Sikh Studies until June 2004, making it the most complete and up-to-date reference work in the field today.This monumental work lists over 10,000 English-language publications under almost 30 subheadings.
International aviation law for aerodrome planning
The objective of to provide ICAO, States, competent authorities and aerodrome operators with a comprehensive overview of legal challenges related to international aerodrome planning. Answers to derived legal questions as well as recommendations thereafter shall help to enhance regulatory systems and to establish a safer aerodrome environment worldwide. Compliant aerodrome planning has an immense impact on the safety of passengers, personnel, aircraft – and of course the airport.
International Advertising and Communication : Current Insights and Empirical Findings
This volume presents a wide selection of studies and works in the area of international communication. The growing globalisation of markets requires of firms to take an increasingly international orientation in developing communication policies. The goal of this book is to contribute to more systematic research in this field.
International Actors and the Formation of Laws
This book addresses the discourse that creates, modifies, and reshapes the law, as well as discourse participants. The book focuses on the actors operating in legal regimes and their subtly, bluntly, or even outright aggressive impact on the formation of laws. As the book examines the intersection of domestic, European, international, and even transnational, legal regimes where new law emerges as a product of this discourse, it contributes to the understanding of the mobility of law and contemporary law’s interactive nature. This book provides enlightening examples of diverse legal fields influenced by international, non-domestic actors. It covers a wide range of relevant topics, from financial sanctions to the rights of indigenous peoples, and addresses actors ranging from the European Union and the European Court of Human Rights to disability organizations. By exploring actors, the book stresses their objectives and driving forces behind their efforts to influence law. The book reveals an array of diverging methods used by international actors to influence law. Additionally, the book resonates with Nordic legal tradition and highlights Nordic commitment to rule of law and equality.
Internal Research & Development Markets
In times of global markets, increasing competition and short product life cycles the effective and efficient management of industrial research and development (R&D) activities is of central importance for companies as well as for the whole economy. Traditionally the resources for R&D projects are allocated via planning- and budgeting procedures, evaluation methods and hierarchical decision-committees. This book presents resource allocation via internal markets as an alternative to such hierarchical decision procedures.
Internal Migration, Urbanization and Poverty in Asia : Dynamics and Interrelationships
The chapters within this volume examine those complexities using a range of traditional and nontraditional measures—such as multidimensional poverty, gaps, and polarization—to arrive at the conclusion that poverty is now an urban issue. This volume offers an essential resource for economic policy makers and students of development economics to understand the interrelationships between internal migration, urbanization, and poverty in Asia, paving the way for the improved management of internal migration, and disadvantaged and vulnerable populations.
Internal medicine for dental treatments: patients with medical diseases
Illustrates the precautions for dental treatment with patients with medical diseases and presents the correlation and relationship between oral symptoms and systemic diseases. It is organized into two parts; the first part is symptomatology presenting the description of some symptoms as general remarks. Then comes the part explaining the diseases, which describe the associations between each medical disease and the oral conditions. Chapters provide intraoral figures and in-depth information to help readers understand the symptoms, mechanisms, and responses, the comorbidities, and medications.
