A Customer-oriented Manager for B2B Services : Principles and Implementation
A Customer-oriented Manager for B2B Services provides managers with the knowledge and tools necessary to implement customer orientation themselves, with the involvement of their extended team. To this end, this book presents a four-step approach: understand the fundamentals of customer orientation in B2B services, know the customer, make the most of the offer and deliver the service.
Cartooning made easy : Circle, triangle, square : Draw unique cartoon characters using simple geometric shapes
offers easy-to-follow instruction for using basic shapes to draw cute cartoon characters. Her approach is simple: All you need are basic drawing tools and shapes to cartoon! The book features dozens of drawing projects and step-by-step instruction perfect for beginning and aspiring artists, cartoonists, illustrators, pen and graphite artists, and many others. Each project combines simple geometric shapes—including circles and triangles and squares but also ovals, rectangles, and more—to draw adorable, cartoon-inspired artwork, including cartoon: Heads / Faces / Bodies / Unique characters / Animals, such as elephants / And more!
Animating Unpredictable Effects : Nonlinearity in Hollywood’s R&D Complex
Uncanny computer-generated animations of splashing waves, billowing smoke clouds, and characters’ flowing hair have become a ubiquitous presence on screens of all types since the 1980s. This Open Access book charts the history of these digital moving images and the software tools that make them. Unpredictable Visual Effects uncovers an institutional and industrial history that saw media industries conducting more private R&D as Cold War federal funding began to wane in the late 1980s. In this context studios and media software companies took concepts used for studying and managing unpredictable systems like markets, weather, and fluids and turned them into tools for animation. Unpredictable Visual Effects theorizes how these animations are part of a paradigm of control evident across society, while at the same time exploring what they can teach us about the relationship between making and knowing.
Manual Drafting for Interiors
An essential reference for interior designers learning how to manually draft scaled floor plans, elevations, sections, and three-dimensional drawings. Clearly explaining techniques and methods, it begins with an explanation of drafting tools and their various uses, and then presents instructions and illustrations that indicate how to complete increasingly more difficult drafting conventions. Additionally, readers will learn drawing techniques for indicating various materials, symbols for coordinating related drawings, and architectural lettering. Complemented with extensive drawings, inspiring examples, and tips for developing your own style of graphic expression, Manual Drafting for Interiors arms readers with essential skills they'll use throughout their career as a designer.
Lighting for Interior Design - Portfolio Skills
Without light, interior architecture cannot be fully designed and experienced. It is one of the key tools for an interior designer, but can be a dauntingly technical subject for students. This book takes a detailed, practical look at lighting in interior design, giving students all the key information and skills they need to be able to tackle lighting successfully in their designs
Cities for people
Presents latest work creating (or recreating) cityscapes on a human scale. He clearly explains the methods and tools he uses to reconfigure unworkable cityscapes into the landscapes he believes they should be: cities for people. Taking into account changing demographics and changing lifestyles, Gehl emphasizes four human issues that he sees as essential to successful city planning. He explains how to develop cities that are lively, safe, sustainable, and healthy. Focusing on these issues leads Gehl to think of even the largest city on a very small scale. For Gehl, the urban landscape must be considered through the five human senses and experienced at the speed of walking rather than at the speed of riding in a car or bus or train. This small-scale view, he argues, is too frequently neglected in contemporary projects. In a final chapter, Gehl makes a plea for city planning on a human scale in the fast-growing cities of developing countries.
Architectural interior lighting
Essential guide to creating well-lit, visually appealing interior spaces. The book begins with an overview of light and color theory, lighting fundamentals, and design principles. It then covers artificial, natural, decorative, and professional lighting in interior design, as well as standards and regulations, controls and systems, sustainable lighting, energy efficiency, light pollution reduction, and the use of environmentally friendly materials. With a focus on practical applications and real-world examples, this book provides readers with the tools and knowledge necessary to achieve their design goals while considering the latest trends and techniques in the field. A valuable resource for professionals and students in architecture and lighting design, it will also appeal to anyone interested in creating visually stunning and functional interior spaces.
Architectural graphics ; 6th ed.
Offers a comprehensive introduction to using graphic tools and drafting conventions to translate architectural ideas into effective visual presentations, using hundreds of the author's distinctive drawings to illustrate the topic effectively. Includes new information on orthographic projection in relation to 3D models, and revised explanations of line weights, scale and dimensioning, and perspective drawing to clarify some of the most difficult concepts. New examples of modern furniture, APA facilities, and presentation layout provide more up-to-date visuals, and the Reference Center features all new animations, videos, and practice exercises. Architectural graphics are key tools for conveying design through representation on paper or on screen, and this book is the ultimate guide to mastering the skill, then applying your talent to create more effective design communication.
Light Shadow Space : Architectural Rendering with Cinema 4D®
The visualization of light in space, its effect on model cubature and scenery, is one of the great challenges in architectural rendering. This is a decisive reason for the use of 3D tools – both for architecture offices and students. This volume features a number of exercises that enable the reader to learn how to light architecture models correctly. Complete virtual 3D scenarios are included that allow for the step-by-step construction of a lighting set up with the help of Cinema 4D® software that creates a realistic spatial impression. The tutorials are complemented by a chapter on the use of Cinema 4D®, importing CAD models and light sources as well as shadow types, which have been revised and expanded in the 9.5 and 10 version.
Building information modeling : BIM in current and future practice
Thought leaders from universities and professional practice composed essays exploring BIM's potential to improve the products and processes of architectural design including the structure and content of the tools themselves. These authors provide insights for assessing the current practice and research directions of BIM and speculate about its future. Design Thinking and BIM BIM Analytics Comprehensive BIM Reasoning with BIM Professional BIM BIM Speculations
Architectures of sound
Architects are used to designing visually. In order to expand their basic design tools, this book explores the interactions between sound, space, hearing, and architecture. To this end, the author uses contemporary and historic buildings and projects, but also fictional, philosophical, and theoretical approaches – the idea is not only to define sound as a source, but also as an instrument of architectural space.
Architecture : the whole story
From ancient and classical masterpieces to contemporary, cutting-edge buildings, architecture has defined our world throughout history. Drawing its examples from all around the globe, Architecture: The Whole Story is a richly illustrated and comprehensive account of the architects, plans, designs and constructions that over the centuries have most engaged our minds, inspired our imaginations and raised our spirits. For everyone who has ever wished for greater insight into the art of building design, Architecture: The Whole Story provides the analytical tools to appreciate to the fullest the variety of architectural achievement and the built environment in the world.
Adaptable Architecture : Theory and practice
provides thought-provoking and inquisitive insights into how we can prolong the useful life of buildings by designing them to be more adaptable, and hence create a more sustainable built environment. The book provides a theoretical foundation counterpointed by the experiences and ideas of those involved in the design and use of buildings. It explains many approaches to designing for change, with lessons from history, and case studies including The Cedar Rapids Public Library, Kentish Town Health Centre and Folkestone Performing Arts Centre, which stretch our thinking beyond the conventional notions of adaptability. The authors reveal the many conditions that make it a complex design phenomenon, by considering the purpose, design and business case of buildings as well as the physical product. Full of summaries, diagrams, reference charts, tables, and photos of exemplar solutions for use as conversational tools or working aids, this book is for any professional or student who wants to research, question, imagine, illustrate - and ultimately design for - adaptation.
A beginner's guide to urban design and development : the ABC of quality, sustainable design
Provides invaluable guidance to all those with an interest in placemaking and the built environment, from those with no experience to those who have worked for many years in industry, illustrating key principles that will secure higher quality, more sustainable design in accessible, jargon-free language. Explains the design process in a straightforward way, exploring the different roles and highlighting the opportunities and limitations different agencies have to influence design over the various stages of the process. Examples from the UK and worldwide look at how the system operates and how best practice can make a real difference on the ground. Case studies examine situations where quality or sustainability fell short – and how this could have been avoided. This book also showcases a variety of evaluation tools, explaining how they operate, and giving guidance on how to create project-specific tools to drive schemes forward. With community empowerment at its core, the book explains technical language and shares bountiful knowledge to broaden place democracy and make influencing design accessible to many, not just a few.
Mathematical Foundation of Geodesy : Selected Papers of Torben Krarup
This volume contains selected papers by Torben Krarup, one of the most important geodesists of the 20th century. His writings are mathematically well founded and scientifically relevant. In this impressive collection of papers he demonstrates his rare innovative ability to present significant topics and concepts. Modern students of geodesy can learn a lot from his selection of mathematical tools for solving actual problems. The collection contains the famous booklet "A Contribution to the Mathematical Foundation of Physical Geodesy" from 1969, the unpublished "Molodenskij letters" from 1973, the final version of "Integrated Geodesy" from 1978, "Foundation of a Theory of Elasticity for Geodetic Networks" from 1974, as well as numerous trend setting papers on the theory of adjustment.
Mathematical Control Theory and Finance
This book highlights recent developments in mathematical control theory and its applications to finance. It presents a collection of original contributions by distinguished scholars, addressing a large spectrum of problems and techniques. Control theory provides a large set of theoretical and computational tools with applications in a wide range of fields, ranging from "pure" areas of mathematics up to applied sciences like finance. Stochastic optimal control is a well established and important tool of mathematical finance. Other branches of control theory have found comparatively less applications to financial problems, but the exchange of ideas and methods has intensified in recent years. This volume should contribute to establish bridges between these separate fields. The diversity of topics covered as well as the large array of techniques and ideas brought in to obtain the results make this volume a valuable resource for advanced students and researchers.
Mathematical Analysis I
The purpose of the volume is to provide a support for a first course in Mathematical Analysis, along the lines of the recent Programme Specifications for mathematical teaching in European universities. The contents are organised to appeal especially to Engineering, Physics and Computer Science students, all areas in which mathematical tools play a crucial role. Basic notions and methods of differential and integral calculus for functions of one real variable are presented in a manner that elicits critical reading and prompts a hands-on approach to concrete applications. The layout has a specifically-designed modular nature, allowing the instructor to make flexible didactical choices when planning an introductory lecture course. The book may in fact be employed at three levels of depth. At the elementary level the student is supposed to grasp the very essential ideas and familiarise with the corresponding key techniques.
Matematica generale con il calcolatore
By introducing mathematical objects, it teaches students how to use a computer to perform numerical and symbolic calculations, define a function and calculate its values, plot and explore graphs, and execute simple algorithms. The course is rich in examples, applications, and models, drawn from economics, physics, biology, statistics, and mathematics itself. The analysis of these models constitutes, in a certain sense, the true purpose of the mathematical theory covered. Automatic calculation tools (mathematics software, spreadsheets) are used extensively to explore and illustrate concepts and properties. Mathcad® software, in particular, was used, both as a calculation tool and as a simple yet powerful programming language. Considerable space is devoted to approximation, emphasizing the distinction between numerical and symbolic calculation; to algorithms as a synthesis of the syntactic and semantic aspects of mathematical objects; and to computer simulation, interpreted as a "physical" experiment and a source of conjecture. The ability to use a calculator marks a sort of "democratization" of mathematics: even complex results, which have always required a broad background of knowledge and laborious calculations, are now quickly accessible to anyone who understands the meaning of mathematical objects and knows how to use the syntax.
Manufacturing Systems : Theory and Practice
The book has six chapters that have been arranged according to the sequence used when creating and operating a manufacturing system. Thus, the subjects emphasised are: the decision framework for manufacturing, the manufacturing processes, the manufacturing equipment and machine tools, the design for manufacturing and the operation of manufacturing systems. The book attempts a compromise between theory and practice in all addressed manufacturing systems issues, covering a long spectrum of issues from traditional manufacturing processes to innovative technologies such as Virtual Reality, Nanotechnology and Rapid Prototyping.
Making Meaning in English : Exploring the Role of Knowledge in the English Curriculum
Making Meaning in English examines the broader purpose and reasons for teaching English and explores what knowledge looks like in a subject concerned with judgement, interpretation and value. He discusses the principles and tools we can use to make decisions about what to teach and offers a curriculum framework that draws these strands together to allow students to make sense of the knowledge they encounter.



















