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الصفحة 6
الصفحة 6
A Short Course in Foundation Engineering
Although there are now a large number of computer programmes for solving all sorts of foundation design problems, the need to check these outputs by 'hand-calculation' has become vitally important. This book concentrates on getting the fundamentals right and then using them in practical applications. The book is illustrated with numerous worked examples and with quick-reference tables and charts.
Mathematical Formulas for Economists
The present collection of formulas has been composed for students of economics or management science at universities, colleges and trade schools. It contains basic knowledge in mathematics, financial mathematics and statistics in a compact and clearly arranged form. This volume is meant to be a reference work to be used by students of undergraduate courses together with a textbook and by researchers in need of exact statements of mathematical results. People dealing with practical or applied problems will also find this collection to be an efficient and easy-to-use work of reference.
Mathematical Formulas for Economists
This collection of formulas constitutes a compendium of mathematics for eco nomics and business. It contains the most important formulas, statements and algorithms in this significant subfield of modern mathematics and addresses primarily students of economics or business at universities, colleges and trade schools. But people dealing with practical or applied problems will also find this collection to be an efiicient and easy-to-use work of reference. First the book treats mathematical symbols and constants, sets and state ments, number systems and their arithmetic as well as fundamentals of com binatorics. The chapter on sequences and series is followed by mathematics of finance, the representation of functions of one and several independent vari ables, their differential and integral calculus and by differential and difference equations. In each case special emphasis is placed on applications and models in economics. The chapter on linear algebra deals with matrices, vectors, determinants and systems of linear equations. This is followed by the representation of struc tures and algorithms of linear programming. Finally, the reader finds formu las on descriptive statistics (data analysis, ratios, inventory and time series analysis), on probability theory (events, probabilities, random variables and distributions) and on inductive statistics (point and interval estimates, tests). Some important tables complete the work.
Managing public services : Making informed choices
Chapters provide a valuable frame of reference for the 21st-century manager of public services by assessing the renewal of existing practices such as strategic costing, performance management, digitization and procurement and innovations in management practices, including branding, Lean Management, resilience and risk management. The book suggests that, as the management of public services is imbued with financial, social, economic and political uncertainties, management needs to be flexible and responsive to new ideas and practices to fulfil its purpose. This book ultimately supports the reflective manager, those who think about their job and are open to new ideas on how their job can be done better, by revisiting existing practices and examining innovations in public management.
Management : The Basics
Explains key aspects of management, including: business strategy and how to use it to meet goals; how successful marketing works; how organizations are structured and function; fundamentals of corporate finance; human resource management’s role in the management and development of people; the importance of knowledge and culture to management.management.
Long-Run Growth Forecasting
Explores how to set up an empirical model that helps with forecasting long-term economic growth in a large number of countries. It offers a systematic approach to models of potential GDP that can also be used for forecasts of more than a decade. It is an attempt to fill the wide gap between the high demand for such models by commercial banks, international organizations, central banks and governments on the one hand and the limited supply on the other hand. Frequent forecast failures in the past (e.g. Japan 1990, Asia 1997) and the heavy economic losses they produced motivated the work. The book assesses the large number of different theories of economic growth, the drivers of economic growth, the available datasets and the empirical methods on offer. A preference is shown for evolutionary models and an augmented Kaldor model. The book uses non-stationary panel techniques to find pair-wise cointegration among GDP per capita and its main correlates such as physical capital, human capital and openness.
Logistics Systems Analysis
It has two new sections, a new appendix, and more than half a dozen new figures. A few references have also been added, Much of the new material is based on work , The financial support of the National Science Foundation and the Volvo Foundations Center of Excellence for the Future of Urban Transportation at U. C. Berkeley is also acknowledged. The new appendix presents the logic behind the traveling salesman and vehicle routing results used in Sec. 4. 2 to describe the transportation ope- tion; Chapter 4 is more self-contained as a result. New section 5. 6 int- duces and evaluates a general method that automatically translates the c- tinuum approximation recipes of Chapters 4 and 5 into discrete system designs. This closes a gap in previous editions. Other additions include an explanation of how to develop system designs that can efficiently acc- modate real-time control strategies to manage uncertainty (new section 4. 6. 3), and extensions of the many-to-many design ideas of Chap. 6
Knowledge Solutions : Tools, Methods, and Approaches to Drive Organizational Performance
Covers topics in knowledge management and competence in strategy development, management techniques, collaboration mechanisms, knowledge sharing and learning, as well as knowledge capture and storage. Presented in accessible “chunks,” it includes more than 120 topics that are essential to high-performance organizations. The extensive use of quotes by respected experts juxtaposed with relevant research to counterpoint or lend weight to key concepts; “cheat sheets” that simplify access and reference to individual articles; as well as the grouping of many of these topics under recurrent themes make this book unique. In addition, it provides scalable tried-and-tested tools, method and approaches for improved organizational effectiveness.
Component-Based Digital Movie Production : Reference Model of an Integrated Production System
The ongoing digitization process affects all areas of the media industry. Within the scientific discussion, movie production is little observed although it currently faces crucial structural developments. The change to digital production processes allows new ways of cooperation and coordination in the project networks. Marcus Pankow examines the specifics of the movie production industry and its value-creating processes, reflecting the digitization and its impact on the information systems strategy. An empirical case study analysis forms the basis for the development of a reference model for a company-wide application system to support the entire movie production process. Following the concept of a Service Oriented Architecture (SOA), he encapsulates established applications in services and integrates them on one platform.
China : Surpassing the “Middle Income Trap”
This book explores one of the most fiercely debated issues in China: if and how China will surpass the middle income trap that has plagued many developing countries for years. This book gives readers a clear picture of China today and acts as a reference for other developing countries.
Applications of simulation methods in environmental and resource economics
Simulation methods are revolutionizing the practice of applied economic analysis. This volume collects eighteen chapters written by leading researchers from prestigious research institutions the world over. The common denominator of the papers is their relevance for applied research in environmental and resource economics. The topics range from discrete choice modeling with heterogeneity of preferences, to Bayesian estimation, to Monte Carlo experiments, to structural estimation of Kuhn-Tucker demand systems, to evaluation of simulation noise in maximum simulated likelihood estimates, to dynamic natural resource modeling. Empirical cases are used to show the practical use and the results brought forth by the different methods.
An Introduction to Efficiency and Productivity Analysis
It is designed to be a "first port of call" for people wishing to study efficiency and productivity analysis. The book provides an accessible introduction to the four principal methods involved: econometric estimation of average response models; index numbers; data envelopment analysis (DEA); and stochastic firontier analysis (SFA). For each method, we provide a detailed introduction to the basic concepts, give some simple numerical examples, discuss some of the more important extensions to the basic methods, and provide references for further reading. In addition, we provide a number of detailed empirical applications using real-world data.
Agent-based modeling : The Santa Fe Institute artificial stock market model revisited
An excellent reference to both the learning, and empirical literature in finance." (Krzysztof Piasecki, Zentralblatt MATH, Vol. 1141, 2008) "Norman Ehrentreich was one of the daring few to take on the model, and he has summarized his work and findings in this excellent book. … It is useful primer for anyone interested in getting started in the area of agent-based finance. … It is essential reading for anyone interested in the dynamics of the SFI market in particular, but I also recommend it for others as a useful resource on agent-based financial market design as well." (Blake LeBaron, Journal of Artificial Societies and Social Simulation, Vol. 12 (2), March, 2009)
Advertising in contemporary consumer culture
This is the first scholarly book dedicated to reading the work of contemporary filmmakers and their impact on modern marketing and advertising. Drawing from consumer culture theory, film and media studies, the author presents an expansive analysis of a range of renowned filmmakers who have successfully applied their aesthetic and narrative vision to commercial advertising. It challenges some traditional advertising tropes and sheds light on the changing nature of advertising in the contemporary media context. Utilising Deleuze and Guattari’s notion of assemblage, This book addresses themes of spatiality and time, narrative and aesthetics and consumer reception within a new frame of reference that re-contextualises classical concepts of genre, platform and aesthetic categories. These diverse elements are embedded into a larger discussion of the resonance of contemporary advertising for consumer culture and the implications of the hybridity characteristic of convergent media platforms for understanding the potential of advertising in the twenty-first century.
Achieving organizational agility, intelligence, and resilience through information systems
Presents the latest scholarly research on the widespread integration of technological innovations around the globe and examines how organizational agility, intelligence and resilience interprets, affects, and improves the entrepreneurship around the globe
A Theory of Marketing : Outline of a Social Systems Perspective
Marketing has become one of the most influential forces in contemporary market economies. Yet despite ubiquitous empirical presence, uncountable textbook definitions, and sixty years of scholarly work, a coherent sociological understanding of this powerful concept is still amiss. Drawing on Luhmannian social systems theory, historical analysis, and four qualitative studies, the author theorizes on the marketing function as a self-contained system of communications. It is argued that marketing systems prosper within a host organization if and as long as they successfully influence observers' preferences towards particular brands. On these conceptual foundations a comprehensive brand- and communication-centered theory is developed that fulfills Alderson', Cox' and Bartels' foundational requirements for a general theory of marketing in an unprecedented way.
Letterhead+logo design 12
Oxide Design, Co. has collected and curated this latest collection of stunning letterheads and logos. From logos to labels, business cards to envelopes, the creative techniques and full-color images portrayed in this broad range of work inspires new design solutions for age-old challenges that beg for a fresh approach.
Manual Drafting for Interiors
An essential reference for interior designers learning how to manually draft scaled floor plans, elevations, sections, and three-dimensional drawings. Clearly explaining techniques and methods, it begins with an explanation of drafting tools and their various uses, and then presents instructions and illustrations that indicate how to complete increasingly more difficult drafting conventions. Additionally, readers will learn drawing techniques for indicating various materials, symbols for coordinating related drawings, and architectural lettering. Complemented with extensive drawings, inspiring examples, and tips for developing your own style of graphic expression, Manual Drafting for Interiors arms readers with essential skills they'll use throughout their career as a designer.
Kitchen and Bath Sustainable Design
Guide to "greening" these important rooms. The first book to focus exclusively on kitchen and bath sustainability, this full color guide covers every consideration for both remodels and new construction, making it a handy reference for any kitchen and bath professional. Case studies of award-winning projects demonstrate how space, budget, and sustainability can come together to create beautiful, functional, efficient rooms, and illustrations throughout provide visual examples of the techniques discussed. The book includes information on greening one's practice for the client's benefit, plus an appendix of additional resources and instructional materials for classroom use.
Complete color harmony : Expert color information for professional color results
A colour reference for all types of designers, artists and anyone who used colour in their work or creative pursuits. Along with some basic colour theory, the guide provides hundreds of one, two, and three-colour combinations selected to reflect a range of moods and adjectives. It includes information on creating special effects using metallic and fluorescent colour palettes, as well as a section devoted to the psychology of colour. The authors help readers determine their best colours and suggest why some colours may inspire creativity while others don't. The book also includes two colour palette sections reflecting black and white as the colour base, along with an expanded and updated colour trends sections that discusses trends and how they are predicted, giving advice on how to be a trend spotter.
