الصفحة 4
الصفحة 4
Handbook of marketing analytics : Methods and applications in marketing management, public policy, and litigation support
Shows analytical marketing methods and their high-impact real-life applications in marketing management, Public policy, and litigation support. Fourteen chapters present an overview of specific marketing analytic methods in technical detail, While 22 case studies present thorough examples of the use of each method. Multidisciplinary in scope, This handbook covers experimental methods, non-experimental methods, and their digital-era extensions. It explores topics such as : Classical and bayesian econometrics, Causality, Machine learning, Optimization, And recent advancements in conjoint analysis.
Handbook of Epidemiology
Represents a comprehensive reference source on practical epidemiology. the handbook covers a very wide spectrum of problems and is a very good reference material.bridging the gap between standard textbooks of epidemiology and publications for specialists with a narrow focus on specific areas. It reviews the key issues, methodological approaches and statistical concepts pertinent to the field for which the reader seeks a detailed overview.
Group Coordination and Cooperative Control
Group coordination and cooperative control are topics currently receiving a lot of interest. Coordinating the motion of a group of relatively simple and inexpensive agents can cover a larger operational area and achieve complex tasks exceeding the abilities of a single agent. This enables applications such as teams of robots for de-mining operations, aerospace formation flying for survey, fleets of AUVs for oceanographic mapping, and ships doing coordinated towing operations. This volume contains the contributions of the workshop. The book covers a wide range of subjects within the area of group coordination and cooperative control, and forms a valuable and up-to-date text on the newer trends in group coordination and cooperative control.
Groundwater Geochemistry : A Practical Guide to Modeling of Natural and Contaminated Aquatic Systems
Offers beginners and advanced modellers alike a minimum theoretical background and a focus on the practical solution of geochemical modeling with PHREEQC. This book covers the possibility to use PITZER equation and the CD music concept within the version of PHREEQC.
Grey information : Theory and practical applications
he book covers the latest advances in grey information and systems research, providing a state-of-the-art overview of this important field. Covering the theoretical foundation, fundamental methods and main topics in grey information and systems research, this book includes all the elementary concepts: basic principles, grey numbers and their operations, grey equations and matrices, operators of sequences and generations of grey sequences, grey incidence analysis, grey clusters and grey statistical evaluations, grey systems modeling, grey combined models, grey prediction, grey decisions, grey programming, grey input and output and grey controls, etc.
Geospatial Services and Applications for the Internet
This book covers a wide spectrum of techniques, algorithms and modeling methodologies that address the challenges in service-oriented architectural design for GIS, and intelligent processing for spatial queries. This book presents in-depth studies on performance improvement, data integration, service personalization and interoperation between geospatial services. These studies provide the reader with a wide spectrum of examples and case studies on the development of GIS for hydrological applications, electrical power supply applications, land usage and urban planning, and NASA’s Earth image datasets dissemination.
Geographies of Schooling
This book explores the complex relationship between schooling as a set of practices embedded in educational institutions and their specific spatial dimensions from different disciplinary perspectives.The book covers a broad range of topics, all examined from a spatial perspective: the governance of schooling, the transition processes of and within national school systems, the question of small schools in peripheral areas as well as the embeddedness of schooling in broader processes of social change. Transcending disciplinary boundaries, the book offers deep insights into current theoretical debates and empirical case studies within the broad research field encompassing the complex relationship between education and space.
Genomic Imprinting
Genomic imprinting refers to a recently discovered phenomenon in which the expression pattern of an allele depends on whether that allele was inherited from the mother or the father. This difference in expression strategy correlates with differences in the epigenetic state of the two alleles. The goal of this book is neither to provide a basic introduction to imprinting, nor to provide a comprehensive survey of the current state of the field (which would necessarily span multiple books). Rather, the book covers on some of the more recent advances, with the goal of drawing attention to some of the emerging subtleties and complexities associated with imprinted genes.
Genetics and Genomics of Soybean
The book covers recent progress on genome research in soybeans, including the genetic map with classical, RFLP, SSR and SNP markers; genomic and cDNA libraries, functional genomics platforms (e.g., cDNA, Affymetrix and oligonucleotide based DNA microarrays); physical maps, and the efforts to fully sequence the genome. Given the pending release of the soybean genome sequence, through the efforts of the Department of Energy’s Joint Genome Institute, this book will stand as a critical source of information on soybean.
Genetic testing in reproductive medicine
Illustrates the importance and significance of molecular genetic testing in reproductive disorders. The present book covers the genetic testing in various reproductive system anomalies, including disorders of sexual development, male infertility (Y deletions, autosomal mutations, sperm DNA fragmentation), female infertility (PCOS and POF), mitochondrial DNA testing for oocyte quality, recurrent pregnancy loss, pre-term birth, endometrial receptivity, prenatal genetic screening, reproductive carrier screening, preimplantation genetic screening, endometrial cancer, cervical cancer and other related reproductive health disorders. Microbiome testing and its contribution to genetic testing in reproductive medicine are also discussed. Covers ethical, moral and technical challenges in genetic testing in reproductive medicine. The book aims to set up a standard with regard to genetic testing in the reproductive medicine field, encourage further data generation, and provide food for thought in the areas of lacunae.
Gene Expression and Regulation
This book offers a comprehensive look into the science of gene expression and regulation. Focusing on topics such as actions of nuclear receptors, RNA processing, and DNA methylation and imprinting, Gene Expression and Regulation is edited by a leading biologist and includes contributions by experts in the field. Presented in the following five sections, this book covers a full spectrum of topics: The History; The Machinery; The Regulators; The Genome; and Special Topics. The Machinery section covers the transcriptional apparatus and general transcription factors. The Regulators section examines selected gene-specific transcription factors important to regulating gene expression. The Genome section covers issues relevant to the behavior of the genome in relation to gene regulation. The Special Topics section discusses several selected topics ranging from bacterial and plant gene expression to DNA topology and interference RNA. The book’s focus is on scientific concepts and issues, rather than specific organisms or experimental approaches.
Fundamentals of risk management : Understanding, evaluating and implementing effective enterprise risk management
This book covers the key principles of risk management and how to deal with the different types of risk organizations face. The frameworks of business continuity planning, enterprise risk management, and project risk management are covered alongside an overview of international risk management standards and frameworks, strategy and policy.
Fundamental networking in Java
This book is an in-depth learning and teaching resource for the understanding and programming of TCP/IP networking in Java. It covers 'everything you can do to a socket in Java' and explains when and why you might - or might not - want to do that. The book covers TCP and UDP using both blocking streams and non-blocking channels, and also SSL secure sockets in both blocking and non-blocking modes, unravelling the mysteries of the SSLEngine in the process. Particular attention is paid to the neglected topics of multi-homing and multicast. A unique chapter on client and server architectures uses a quantitative approach rather than the usual design-patterns approach, leading to architectures with predictable performance rather than just coding elegance.
Functional Equations and How to Solve Them
This book covers topics in the theory and practice of functional equations. Special emphasis is given to methods for solving functional equations that appear in mathematics contests, such as the Putnam competition and the International Mathematical Olympiad. This book will be of particular interest to university students studying for the Putnam competition, and to high school students working to improve their skills on mathematics competitions at the national and international level. Mathematics educators who train students for these competitions will find a wealth of material for training on functional equations problems.
Frontiers in Materials Research
This book covers recent progress in advanced materials research as reviewed by forefront researchers in contributions which would also be suitable for researchers and postgraduates in a related field. It starts with comprehensive reviews of exotic materials for electronic devices, such as wide gap semiconductors and organic materials. They are followed by recent topics on eco- and bio-friendly materials, which attract more and more attention in the materials research community. Atomic scale characterization and control of nanostructured materials are discussed in later chapters that review the general possibilities for precise control of structures and properties in the developments of advanced materials.
Freshwater Microplastics : Emerging Environmental Contaminants?
Focuses on microscopic plastic debris, also referred to as microplastics, which have been detected in aquatic environments around the globe and have accordingly raised serious concerns. The book explores whether microplastics represent emerging contaminants in freshwater systems, an area that remains underrepresented to date.Given the complexity of the issue, the book covers the current state-of-research on microplastics in rivers and lakes, including analytical aspects, environmental concentrations and sources, modelling approaches, interactions with biota, and ecological implications. To provide a broader perspective, the book also discusses lessons learned from nanomaterials and the implications of plastic debris for regulation, politics, economy, and society. In a research field that is rapidly evolving, it offers a solid overview for environmental chemists, engineers, and toxicologists, as well as water managers and policy-makers.
Foundation ASP.NET for Flash
If you're a reasonably experienced Flash user who has mastered the basics but wants to empower your SWFs, taking them further toward rich Internet applications, then you've come to the right place! Foundation ASP.NET for Flash will teach you everything you need to know to integrate two of the most exciting technologies used on the Web today. Using Flash and ASP.NET, it's possible to utilize the amazing user interface capabilities of Flash along with the extensive power of ASP.NET to create dynamic, data-driven web applications. In this book, advanced topics are made easy by providing intuitive step-by-step examples. This book covers Flash MX 2004 and Flash 8, ASP.NET 2.0, Visual Studio 2005, and Access and SQL Server 2005. It is an essential part of any Flash or ASP.NET web developer's arsenal.
Foundation ActionScript 3.0 with Flash CS3 and Flex
If you want to create exciting dynamic web sites that will amaze your online audience, then the Flash platform is a great way to go, with it's many features, including powerful graphical and sound and video capabilities. To really harness the power of Flash though, you need to make use of ActionScript to provide dynamic effects, enable user interaction, and manipulate data. ActionScript 3.0, the Flash Platform's scripting language, offers a lot of new and powerful features. ActionScript is now a full-fledged programming language, with complete object-oriented capabilities, improved event handling, sound and video support, drawing capabilities, support for regular expressions, and much more. This book covers all the essential techniques from the ground up, allowing you to get up and running quickly and easily. Starting with the fundamentals, you'll learn about using ActionScript objects, manipulating sound and video, and harnessing the power of regular expressions and XML.
Foundation ActionScript 3 Animation : Making Things Move!
The material inside this book covers everything you need to know to harness the power of ActionScript 3.0. The book goes on to provide information on all the relevant trigonometry you will need, before moving on to physics concepts such as acceleration, velocity, easing, springs, collision detection, conservation of momentum, 3D, and forward and inverse kinematics.
Forest Road Operations in the Tropics
This book brings together information on road planning, location, design, construction and maintenance to support environmentally acceptable operations in tropical forests. It highlights the challenges of road operations in the tropics, includes techniques that have been shown to be successful, and discusses newer technologies. It is intended as a reference book for the forest engineer and others interested in the planning and management of tropical forests. Numerical examples are provided to provide clarity for interpreting graphs, procedures, and formulas. The book covers the various facets of road management from design objectives through practices to control environmental impacts.
