Advances in Services Innovations
- المؤلف
- Dieter Spath, Klaus-Peter Fähnrich
- سنة النشر
- 2007
- الناشر
- Springer
- لغة الملف
- انكليزي
- نوع الملف
- Book
- تصنيف الكتاب
- Engineering
- تحميل الكتاب قراءة الكتاب
The book documents the state-of-the-art in Services Science. It combines contributions in Service Engineering, Service Management and Service Marketing and helps to develop a roadmap for future R & D activities in these fields. The book is written for researchers in engineering and management.
الكلمات المفتاحية: Engineering / Marketing / Service / Service Engineering / Software / Development / Environment / Innovation / Management / Model / Organization