Our underlying objectives are to contribute to the provision, mana- ment, and sharing of knowledge, and to enhance the value ...
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This is a proceedings book of the symposium "Mapping the Galaxy and Nearby Galaxies" held on Ishigaki Island, Okinawa, ...
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The opening chapters of March's Advanced Organic Chemistry deal with the structure of organic compounds and discuss important ...
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Understanding the functioning of Marine Ecosystems is the first step to measure and predict the influence of Man, and to ...
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This book discusses biogeochemical processes relevant to carbon and aims to provide with insight into the functioning of ...
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This book goes beyond a descriptive analysis of wrecks by exploring them and their cargoes as embodiments of 18th century ...
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The preparations for market entry in a foreign country include various aspects and are influenced by factors inside and outside ...
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This open access book offers something for everyone working with market segmentation: practical guidance for users of market ...
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Expanded coverage on social responsibility and sustainability topics such as privacy, social entrepreneurship, diversity, ...
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Gives a comprehensive overview of marketing analytics, incorporating machine learning methods of data analysis that automates ...
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Aims to share fascinating perspectives on marketing communications by discussing the shift in the power of public relations, ...
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Featuring examples from a range of organizations including Coca-Cola and Mercedes-Benz, it shows how to create a strategy ...
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Presents an easy-to-follow framework for creating a marketing strategy which is scalable and adaptable and can be applied ...
Continue readingOffers a systemic approach to the integration of marketing and supply chain management. It examines the strategic connections ...
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Proven approaches for attracting dental implant patients and demonstrates the use of successful communication skills, including ...
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This is the perfect book for any undergraduate course in experimental economics or behavioral game theory. New material on ...
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Markov chains are a particularly powerful and widely used tool for analyzing a variety of stochastic (probabilistic) systems ...
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Markov chains are a particularly powerful and widely used tool for analyzing a variety of stochastic (probabilistic) systems ...
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MARSWALK ONE: First Steps on a New Planet addresses the question of why we should embark on a journey to Mars, documenting ...
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Martens and Fishers (Martes) in Human-Altered Environments: An International Perspective examines the conditions where humans ...
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