Electronic Books

Total Books: 281 - 300 /1527

On the basis of an empirical study and taking a comparative as well as an economic perspective Qing-Yun Jiang analyses the ...

The book focuses on the situation in a number of Western regions (notably the USA, the UK, and the EU and its Member States). ...

The book provides an explanation for the emergence of innovation and creativity in the music industry by retelling and interpreting ...

This text brings together differing geographic perspectives in modelling and analysis in order to highlight infrastructure ...

In an effort to cut costs and re-focus on their core competences, The author develops a model that comprises 29 critical ...

This work takes stock of the different conceptions of fundamental value in finance, the methods of its calculation and the ...

An unacknowledged key feature of East Asian FTA diplomacy is the region's active cross-regional preferential trading relations. ...

Sebastian Knoll investigates what cross-business synergies actually are and how they are realized successfully. In a first ...

Crossroads of Entrepreneurship presents works from scholars belonging to a number of different disciplines - business history, ...

Unveils the biggest scams and frauds that have shocked the world of cryptocurrency, from the disappearing Crypto Queen with ...

The central purpose of this collection of essays is to make a creative addition to the debates surrounding the cultural heritage ...

This open access book examines the modern role of the European School system within the European Union, at a time when the ...

Marketers are faced with a stark and challenging dilemma: customers demand deep personalization, but they are increasingly ...

Customer Experience Excellence provides a route map to CX success. Drawing on a vast body of research collated and curated ...

The development of product innovations is permanently challenged by the customers’ rapidly evolving demand for new products ...

These issues are addressed in the present book: First, a model of customer loyalty and its determinants is developed, which ...

Janine Frauendorf analyzes how customer processes can be used to optimize the overall service process. In this context, the ...

Covers important concepts in service design and delivery including customer experiences, peer-to-peer services, the organization’s ...

The third in the series on Stakeholder Management, this volume presents a wide array of case studies to demonstrate how Stakeholder ...

This volume is one of the very few publications dedicated to the challenges that Continental philosophy poses to the field ...

Total Books: 281 - 300 /1527