Electronic Books

Total Books: 241 - 260 /285

Terrorism informatics has been defined as the application of advanced methodologies, information fusion and analysis techniques ...

The Anonymous Elect is the book that restores market research to its original condition and bestows it its full interdisciplinary ...

This book is specifically written for architecture students about to begin their careers. This book brings the fundamentals ...

Explores omnichannel fashion and luxury retailing with a particular emphasis on the role of computer-mediated marketing environments ...

This book provides the essentials to write a successful businessplan. The book is easily structured, it has a pragmatic ...

This guide, delivered with the wit and aplomb to make a serious topic entertaining and palatable, will help you survive the ...

The purpose of this study is to review extant corporate communication theory from discourse and strategy-as-practice perspectives, ...

In this book, you'll learn to: Increase your lead conversion rate, reduce your cost per lead and improve your overall ROI ...

When, for a few weeks each year, Western fashion victims become red-hot with excitement waiting for the fashion sales to ...

The pace of development in knowledge and know-how in the fields of organisational sciences, logistics and information technology ...

Guides the reader step by step through building, implementing and optimizing the components of digital marketing such as ...

The impact of Neuromarketing for the businesses and the country is relevant. Its implicit and automatic processes lead to ...

The purpose of this research is to explore how the use of guerrilla marketing affects consumer behavior in terms of brand ...

In today's fragmented and noisy digital ecosystem, more people appreciate the value of authentic marketing and an engaged ...

Delves into the reality of large public projects, to show how they can be managed effectively and efficiently, recognising ...

We compare between two types of trading systems at Bahrain Bourse; the first one is called auction trading while the second ...

The aim of this paper is to empirically research the degree of influence of social media on consumer behavior from a marketing ...

This volume contains the proceeding softhe Internet of Things (IOT)Conference 2008, the ?rst international conference of ...

Takes a three-part approach that helps to understand and chart scholarship in the discipline of International Business (IB). ...

To many people, the words ‘leader’ and ‘humble’ are not natural bedfellows. Yet once they have grasped the definition ...

Total Books: 241 - 260 /285