Change 2.0 : Beyond Organisational Transformation
- المؤلف
- Joachim Klewes, Ralf Langen
- سنة النشر
- 2008
- الناشر
- Springer
- لغة الملف
- انكليزي
- نوع الملف
- Book
- تصنيف الكتاب
- Business Administration
- تحميل الكتاب قراءة الكتاب
"This is a book about change … . It’s a collection of 14 articles including four case studies. … ‘a collection of articles intended to inspire those involved in the practical implementation of change’." (Rodney Gray, Strategic Communication Management, Issue 11, 2008)
الكلمات المفتاحية: Business and Economics / Change Communication / Change Management / Corporate Communication / Employee Participation / Pleon / Transformation / Communication / Communications management
