This volume of the Lecture Notes in Computer Science series contains all papers th accepted for presentation at the 18 IFIP/IEEE ...
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In the book : How to choose a leadership style that suits your personality, the people you work with, and your organizationHow ...
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Managing in the Information Economy: Current Research Issues presents the recent research directions that address the issue ...
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Provides the key technologies involved in an organization’s digital transformation. It offers a deep understanding of the ...
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This book offers a summary of the development of Digital Earth over the past twenty years. By reviewing the initial vision ...
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Manufacturing systems and technology stand on a new frontier, facing up to the challenges posed by the ever-evolving requirements ...
Continue readingThis book describes how man-made litter, primarily plastic, has spread into the remotest parts of the oceans and covers all ...
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Subject areas discussed in this book include shipwrecks and abandoned vessels, The application of National and State legislation ...
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This book is the first comprehensive overview of maritime spatial planning. Situated at the intersection between theory and ...
Continue readingThis book provides a broad range of insights on market engineering and information management. It covers topics like auctions, ...
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India’s telephone network is the second largest in the world, next to China. Over the last decade, these emerging economies ...
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this work introduces its users to the fundamental knowledge that is indispensable in this complex and exciting field of Marketing. ...
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Aims to share fascinating perspectives on marketing communications by discussing the shift in the power of public relations, ...
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Sheds light on marketing effectiveness and accountability marketing in small and medium-sized enterprises (SMEs). Using a ...
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You will learn: The three stages of customer relationships. How to create and implement the one marketing plan you will never ...
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The world of marketing is changing every day ― and in order for students tohave a competitive edge, they need a text that ...
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Featuring examples from a range of organizations including Coca-Cola and Mercedes-Benz, it shows how to create a strategy ...
Continue readingOffers a systemic approach to the integration of marketing and supply chain management. It examines the strategic connections ...
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Many people see a weak association between marketing and sustainable development and even consider them as two incompatible ...
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The importance of arts consumption and its socio-cultural, political, and economic dimensions The impact of new technologies, ...
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