Electronic Books

Total Books: 901 - 920 /1641
978-3-031-12027-5
Managing Sustainability : Perspectives From Retailing and Services / Beatrice Luceri, Elisa Martinelli

Companies and policy makers are prioritizing environmental, social, and governance goals as part of their strategies. Academic ...

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1119818532
Managing and Leading Nonprofit Organizations : A Framework For Success / Paul L. Dann

In the book : How to choose a leadership style that suits your personality, the people you work with, and your organizationHow ...

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978-0-387-36892-4
Managing in the Information Economy

Managing in the Information Economy: Current Research Issues presents the recent research directions that address the issue ...

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9781003226468
Managing the Digital Transformation : Aligning Technologies, Business Models, and Operations / Maciel M. Queiroz, Samuel Fosso Wamba

Provides the key technologies involved in an organization’s digital transformation. It offers a deep understanding of the ...

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NoIMG
Manufacturing Execution Systems - MES

The production plants of today develop into modern service centers. Economic efficiency of modern added value is not a property ...

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978-1-4020-6071-7
Mapping Sustainability

Our underlying objectives are to contribute to the provision, mana- ment, and sharing of knowledge, and to enhance the value ...

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978-3-540-69943-9
Marine Resource Conservation and Poverty Reduction Strategies in Tanzania

Despite the social, nutritional, economical and environmental importance of Tanzanian coastal areas, yet they are vulnerable ...

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NoIMG
Market Engineering Insights from Two Decades of Research on Markets and Information

This book provides a broad range of insights on market engineering and information management. It covers topics like auctions, ...

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978-3-8350-9334-8
Market Entry Strategies in Eastern Europe in the Context of the European Union

The preparations for market entry in a foreign country include various aspects and are influenced by factors inside and outside ...

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978-3-8350-9453-6
Market Entry Strategies of Foreign Telecom Companies in India

India’s telephone network is the second largest in the world, next to China. Over the last decade, these emerging economies ...

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978-3-540-30838-6
Market-Conform Valuation of Options

we will investigate the 'market-conform' pricing of newly issued contingent claims. A contingent claim is a derivative ...

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1264121326
Marketing / Roger A. Kerin, Steven W. Hartley

Expanded coverage on social responsibility and sustainability topics such as privacy, social entrepreneurship, diversity, ...

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NoIMG
Marketing 5.0: Technology for Humanity / Philip Kotler, Hermawan Kartajaya, Iwan Setiawan

Explains the greatest problem facing marketers today how to integrate three major movements that are changing global markets ...

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9781774910887
Marketing Analytics : A Machine Learning Approach / A. Mansurali, P. Mary Jeyanthi

Gives a comprehensive overview of marketing analytics, incorporating machine learning methods of data analysis that automates ...

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NoIMG
Marketing Campaigns That Change Attitude And Behaviors محمد سلطان أنس الحمامي ؛ إشراف د. جهاد يعقوب

In this study we will discuss how marketing companies which happened over the years and world wide , how they successfully ...

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978-3-540-37323-0
Marketing Communication Policies

this work introduces its users to the fundamental knowledge that is indispensable in this complex and exciting field of Marketing. ...

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978-3-030-81337-6
Marketing Communications in Emerging Economies, Volume II : Conceptual Issues and Empirical Evidence / Thomas Anning-Dorson

Aims to share fascinating perspectives on marketing communications by discussing the shift in the power of public relations, ...

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978-3-031-09861-1
Marketing Effectiveness and Accountability in SMEs : A Multimethodological Approach / Trevor A. Smith

Sheds light on marketing effectiveness and accountability marketing in small and medium-sized enterprises (SMEs). Using a ...

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9781400203802
Marketing Made Simple : A Step-by-Step StoryBrand Guide for Any Business / Donald Miller, Dr. J.J. Peterson

You will learn: The three stages of customer relationships. How to create and implement the one marketing plan you will never ...

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9781292404813
Marketing Management / Philip Kotler, Kevin Keller, Alexander Chernev

The world of marketing is changing every day ― and in order for students tohave a competitive edge, they need a text that ...

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Total Books: 901 - 920 /1641