Companies and policy makers are prioritizing environmental, social, and governance goals as part of their strategies. Academic ...
Continue readingIn the book : How to choose a leadership style that suits your personality, the people you work with, and your organizationHow ...
Continue readingManaging in the Information Economy: Current Research Issues presents the recent research directions that address the issue ...
Continue readingProvides the key technologies involved in an organization’s digital transformation. It offers a deep understanding of the ...
Continue readingThe production plants of today develop into modern service centers. Economic efficiency of modern added value is not a property ...
Continue readingOur underlying objectives are to contribute to the provision, mana- ment, and sharing of knowledge, and to enhance the value ...
Continue readingDespite the social, nutritional, economical and environmental importance of Tanzanian coastal areas, yet they are vulnerable ...
Continue readingThis book provides a broad range of insights on market engineering and information management. It covers topics like auctions, ...
Continue readingThe preparations for market entry in a foreign country include various aspects and are influenced by factors inside and outside ...
Continue readingIndia’s telephone network is the second largest in the world, next to China. Over the last decade, these emerging economies ...
Continue readingwe will investigate the 'market-conform' pricing of newly issued contingent claims. A contingent claim is a derivative ...
Continue readingExpanded coverage on social responsibility and sustainability topics such as privacy, social entrepreneurship, diversity, ...
Continue readingExplains the greatest problem facing marketers today how to integrate three major movements that are changing global markets ...
Continue readingGives a comprehensive overview of marketing analytics, incorporating machine learning methods of data analysis that automates ...
Continue readingIn this study we will discuss how marketing companies which happened over the years and world wide , how they successfully ...
Continue readingthis work introduces its users to the fundamental knowledge that is indispensable in this complex and exciting field of Marketing. ...
Continue readingAims to share fascinating perspectives on marketing communications by discussing the shift in the power of public relations, ...
Continue readingSheds light on marketing effectiveness and accountability marketing in small and medium-sized enterprises (SMEs). Using a ...
Continue readingYou will learn: The three stages of customer relationships. How to create and implement the one marketing plan you will never ...
Continue readingThe world of marketing is changing every day ― and in order for students tohave a competitive edge, they need a text that ...
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