Marketing Metrics : Leverage Analytics and Data to Optimize Marketing Strategies / Christina Inge
Featuring examples from a range of organizations including Coca-Cola and Mercedes-Benz, it shows how to create a strategy ...
Lee mas
Marketing Strategy : Overcome Common Pitfalls and Create Effective Marketing / Jenna Tiffany
Presents an easy-to-follow framework for creating a marketing strategy which is scalable and adaptable and can be applied ...
Lee mas
Marketing for Sustainable Development: Rethinking Consumption Models / Sihem Dekhili
Many people see a weak association between marketing and sustainable development and even consider them as two incompatible ...
Lee masMarketing research Tutoring in University يارا غسان الحمصي ؛ إشراف د. جهاد يعقوب
After having a wide look over similar and competitive universities it seems that there is a large number of students who ...
Lee mas
Marketing the Arts : Breaking Boundaries / Finola Kerrigan, Chloe Preece
The importance of arts consumption and its socio-cultural, political, and economic dimensions The impact of new technologies, ...
Lee mas
Markov Chains: Models, Algorithms and Applications
Markov chains are a particularly powerful and widely used tool for analyzing a variety of stochastic (probabilistic) systems ...
Lee mas
Markov Chains: Models, Algorithms and Applications
Markov chains are a particularly powerful and widely used tool for analyzing a variety of stochastic (probabilistic) systems ...
Lee mas
Marx in Management and Organisation Studies : Rethinking Value, Labour and Class Struggles / Frederick Harry Pitts
Introduces new approaches that deploy concepts from Marx’s critique of political economy to renew the study of labour, ...
Lee mas
Mass Customization
Mass Customization: Challenges and Solutions defines the parameters of the emerging business strategy, mass customization. ...
Lee mas
Masterpieces of Swiss Entrepreneurship Swiss SMEs Competing in Global Markets
This book focuses on Switzerland-based medium-sized companies with a longstanding export tradition and a proven dominance ...
Lee mas
Material Flow Management
The implementation of material flow management offers enterprises a high potential for realizing new economic competitive ...
Lee mas
Mathematical Formulas for Economists
The present collection of formulas has been composed for students of economics or management science at universities, colleges ...
Lee mas
Mathematical Formulas for Economists
This collection of formulas constitutes a compendium of mathematics for eco nomics and business. It contains the most important ...
Lee mas
Mathematical Models of Distribution Channels
In Chapters 1 and 2 the authors provide an introduction to the current, analytical literature on distribution channels, and ...
Lee mas
Mathematical and Statistical Methods in Insurance and Finance
The interaction between mathematicians and statisticians reveals to be an effective approach to the analysis of insurance ...
Lee mas
Mathematics and Democracy
In this book, different quantitative approaches to the study of electoral systems have been developed: game-theoretic, decision-theoretic, ...
Lee mas
Measuring Entrepreneurship : Building a Statistical System
This volume provides a comprehensive review of the theoretical concepts and empirical models of entrepreneurship from a non-conventional ...
Lee mas
Measuring Globalisation : Gauging Its Consequences
Globalization a timely and controversial topic Presents comprehensive synthesis/overview of perspectives/approaches to "globalization", ...
Lee mas
Measuring the Business Value of Cloud Computing
The importance of demonstrating the value achieved from IT investments is long established in the Computer Science (CS) and ...
Lee mas
Measuring the Value of Culture : Methods and Examples in Cultural Economics
Acknowledgement of the value of culture and cultural goods is increasing world-wide. So too is interest in finding methods ...
Lee mas
