Risk Management in Small and Medium Enterprises / Chiara Crovini
Offers a fresh method of assessing and managing risks in SMEs, by adopting a multidisciplinary approach. In small and medium ...
Lee mas
Social Media for Project Management / Johan Ninan
In this book, multiple authors working on the application of social media in projects come together to craft an agenda for ...
Lee mas
Strategic Marketing : Concepts and Cases / Russell Abratt, Michael Bendixen
Explores concepts and issues surrounding strategic marketing. Chapters explain what strategic marketing is, and then discuss ...
Lee mas
The Front-end of Large Public Projects : Paradoxes and Ways Ahead / Terry M. Williams, Knut Samset, Gro Holst Volden
Delves into the reality of large public projects, to show how they can be managed effectively and efficiently, recognising ...
Lee mas
The Power of Humility in Leadership : Influencing as a Role Model / Franziska Frank
To many people, the words ‘leader’ and ‘humble’ are not natural bedfellows. Yet once they have grasped the definition ...
Lee mas
The Production Manager's Toolkit : Successful Production Management in Theatre and Performing Arts / Cary Gillett, Jay Sheehan
Discusses management techniques, communication skills, and relationship building tactics to become effective and successful ...
Lee mas
The Routledge Companion to Marketing Research / Len Tiu Wright, Luiz Moutinho, Merlin Stone
Provides an alternative to traditional marketing research methods handbooks, focusing entirely on the new and innovative ...
Lee mas
