AI in Marketing, Sales and Service : How Marketers without a Data Science Degree can use AI, Big Data and Bots / Peter Gentsch
Shows you: how customer and market potential can be automatically identified and profiled; how media planning can be intelligently ...
Lee mas
ARIS Design Platform
ARIS is ranked as the leading Business Process Modelling tool in the Gartner Quadrant for Business Process Analysis and Optimization. ...
Lee mas
ARIS Design Platform : Getting Started with BPM
Containing tips, techniques and short cuts gained from practical experience, this book show how to use ARIS in an easy way, ...
Lee mas
Absolute Essentials of Business Behavioural Ethics / Nina Seppala
Behavioural ethics in business is an emerging field that has challenged some of the established wisdom about ethics and added ...
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Absolute Essentials of Business Ethics / Peter Stanwick, Sarah Stanwick
Explores practical applications of how business ethics impacts working lives, allowing readers to reflect on their own moral ...
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Acceptance and Usage of Technology through the Digital User Experience / Nedra Bahri-Ammari, Imene Ben Yahia-Boumaiza
Sheds light on the challenges and solutions for companies when dealing with the online consumer on social media and in the ...
Lee mas
Account Management Strategies in B2B Sales : Generating Customer Value and Building Sustainable Business Relationships - Methodology, Processes, Tools / Hans-Peter Neeb
Provides employees and managers in sales with a clearly defined process for building sustainable business relationships along ...
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Accounting Principles / Jerry J. Weygandt, Paul D. Kimmel, Jill E. Mitchell
Accounting Principles provides students with a clear overview of fundamental financial and managerial accounting concepts ...
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Accounting and Financial System Reform in Eastern Europe and Asia
Accounting and Financial System Reform in Eastern Europe and Asia is the second in a series to examine accounting and financial ...
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Accounting and Financial System Reform in a Transition Economy: A Case Study of Russia
Much has been written about the economic and political problems of countries that are in the process of changing from centrally ...
Lee mas
Accounting for Business : Practicalities and Strategies / Roger Hussey and Audra Ong
The book identifies the types of organizations that generate financial information and explains how you can use it for your ...
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Accounting for Deferred Income Taxes / Bobby Carmichael
Incorporates the new tax rates and other impacts of the Tax Cuts and Jobs Act and will assist you in understanding FASB ASC ...
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Accounting: What the Numbers Mean / David Marshall, Wayne McManus, Daniel Viele
Designed for non-majors, Accounting: What the Numbers Mean, guides students through the basics: what accounting information ...
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Achievement Evaluation of IFI Assistance Loans to China (1981-2002)
This book represents the first comprehensive study done in China to evaluate the overall performance of IFI assistance to ...
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Achieving High Performance / Mike Bourne, Pippa Bourne
Gives you the tools to succeed in a business environment. Discover how to improve your performance and boost productivity ...
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Achieving Organizational Agility, Intelligence, and Resilience Through Information Systems / Hakikur Rahman
Presents the latest scholarly research on the widespread integration of technological innovations around the globe and examines ...
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Acquiring Card Payments / Ilya Dubinsky
Covers: Payment cards and protocols EMV contact chip and contactless transactions Disputes, arbitration, and compliance Data ...
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Active Labor Market Policies in Europe
Measures of Active Labor Market Policy - such as training, wage subsidies, public employment measures, and job search assistance ...
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Activist Business Ethics
The book examines international aspects, the personification of stakeholders, the predominance of values and ethics for CEOs ...
Lee mas
Adaptable Architecture: Theory and practice / Robert Schmidt, Simon Austin, James Pinder
provides thought-provoking and inquisitive insights into how we can prolong the useful life of buildings by designing them ...
Lee mas
