AI Strategy for Sales and Marketing : Connecting Marketing, Sales and Customer Experience / Katie King
Presents a practical framework for strategically leveraging AI to boost sales, marketing and customer-centricity Showcases ...
Lee mas
AI in Marketing, Sales and Service : How Marketers without a Data Science Degree can use AI, Big Data and Bots / Peter Gentsch
Shows you: how customer and market potential can be automatically identified and profiled; how media planning can be intelligently ...
Lee mas
Active Labor Market Policies in Europe
Measures of Active Labor Market Policy - such as training, wage subsidies, public employment measures, and job search assistance ...
Lee mas
Adaptive and Multilevel Metaheuristics
This volume presents recent advances in the area of adaptativeness in metaheuristic optimization, including up-to-date reviews ...
Lee mas
Advancing Culture of Living with Landslides
This book is open access under a CC BY 4.0 license.This volume contains peer-reviewed papers from the Fourth World Landslide ...
Lee mas
Agility by ARIS Business Process Management
Business Process Management has recently become a real "hype" topic. Too often, however, the technical aspects are being ...
Lee mas
Antecedents of Venture Firms¿ Internationalization
With the continuing dispersion of the global digital network and performance improvements of information and communication ...
Lee mas
B2B Brand Management
Our book is one of the first to probe deeply into the art and science of branding industrial products. We provide the concepts, ...
Lee mas
Blockchain and Other Emerging Technologies for Digital Business Strategies / Hamid Jahankhani, David V. Kilpin
Aims to explore the aspects of strategic leadership in a digital context together with the cyber-physical relationships whilst ...
Lee mas
Botnet Detection : Countering the Largest Security Threat
Botnet Detection: Countering the Largest Security Threat, a contributed volume by world-class leaders in this field, is based ...
Lee mas
Building Supply Chain Excellence in Emerging Economies
How can we manage supply chains well in emerging economies, coordinate information flows with multiple partners, tackle challenges ...
Lee mas
Built on Value : The Huawei Philosophy of Finance Management
This book presents the concept of value as the central component to success and longevity of the global ICT industry player, ...
Lee mas
Business Ethics
The empirical part of the book presents four cases of US, French and Israeli companies, most of them in high-tech, in which ...
Lee mas
Business Success in China
In this book practitioners of international companies are offered valuable insights and lessons from established and successful ...
Lee mas
Cancer du sein avancé : 29es Journées de la Société Française de Sénologie et Pathologie Mammaire (SFSPM) Avignon, 14–16 novembre 2007 = Advanced breast cancer: 29th Days of the French Society of Senology and Breast Pathology (SFSPM) Avignon, November 14–16, 2007
These days are an opportunity to remind and persuade those less convinced that the treatment of this very particular phase ...
Lee mas
Capital, Systems, and Objects : The Foundation and Future of Organizations / Richard Thomas Watson
Provides a set of integrated frameworks—capital, systems, and objects—that transcend managerial or technology hype by ...
Lee mas
China’s Gas Development Strategies
This book is open access under a CC BY 4.0 license. This book examines how China can increase the share of natural gas in ...
Lee mas
Community Quality-of-Life Indicators
Offers critical insights into the thriving international field of community indicators, incorporating the experiences of ...
Lee mas
Conflict Prevention in Project Management : trategies, Methods, Checklists, and Case Studies
This handbook is about the handling of external conflicts in international technical projects written for Project Managers ...
Lee mas
Container Terminals and Automated Transport Systems
Container transportation is the predominant mode of inter-continental cargo traffic. Since container ships and port terminals ...
Lee mas
