Electronic Books

Total Books: 141 - 160 /1641

Big Data: A Roadmap for Successful Digital Marketing explores recent trends in the use of big data to predict consumer behavior, ...

This book presents how cutting-edge digital technologies like Machine Learning, Artificial Intelligence (AI), and Blockchain ...

Combines energy economics and big data modeling analysis in energy conversion and management and comprehensively introduces ...

Credit risk analysis is one of the most important topics in the field of financial risk management. Due to recent financial ...

This book contributes to the creation of a cyber ecosystem supported by blockchain technology in which technology and people ...

Aims to explore the aspects of strategic leadership in a digital context together with the cyber-physical relationships whilst ...

Blockchain technology and artificial intelligence (AI) have the potential to transform how the accounting and financial services ...

1 The tools of modern portfolio theory are in general use in the equity markets, either in the form of portfolio optimization ...

This book constitutes the refereed proceedings of the 21st IFIP WG 5.5 Working Conference on Virtual Enterprises, PRO-VE ...

In this invigorating and highly practical book, serial entrepreneur Carl Reader provides exactly the fire and guidance you ...

The metrics covered in the book correspond with the customer journey, moving through measuring brand awareness, consideration ...

This is a critical study of the changing relationship between media and marketing communications in the digital age. It examines ...

This short-form book provides a comprehensive overview of research evidence on several core branding topics whilst acting ...

Over the last decade, many industrialized countries shifted from passive unemployment and welfare benefit regimes and traditional ...

Broadband is a key enabler of the information society, increasing productivity and competitiveness across all sectors of ...

Outlines: the functional requirements of buildings in tropical climates; the challenges associated with the sustainability ...

"‘This user-friendly book will help the reader to develop insights with respect to a number of models that are important ...

How can we manage supply chains well in emerging economies, coordinate information flows with multiple partners, tackle challenges ...

The book is organized as follows. In the beginning of this book (chapters 1 through 6), you learn how to build a data warehouse, ...

In 2003, Goldman Sachs published a startling report on the BRICs (Brazil, Russia, India, and China) region: These four countries ...

Total Books: 141 - 160 /1641