The Role of Origin of Fame in Influencer Branding: A Comparative Analysis of German and Russian Consumers
Based on a comprehensive quantitative study, Julia Sinnig shows that the impact social media influencers have on brand-related ...
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The Routledge Handbook of Lexicography / Pedro A. Fuertes-Olivera
Analysing the theory and practice of compiling dictionaries within the digital era, the 47 chapters address the core issues ...
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The Story of Space Station Mir
This successor edition picks up the story where the first edition left off in 1997, and runs through to Mir’s de-orbiting ...
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The Theory of Quark and Gluon Interactions
F. J. Ynduráin's book on Quantum Chromodynamics has become a classic among advanced textbooks. First published in 1983, ...
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The Urban Mosaic of Post-Socialist Europe
The book explores urban dynamics in post-socialist Europe 15 years after the fall of communism. The ‘urban mosaic’ metaphor ...
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Transboundary Water Resources: Strategies for Regional Security and Ecological Stability
Proceedings of the NATO Advanced Research Workshop on Transboundary Water Resources: Strategies for Regional Security and ...
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Women and the Mafia
The book introduces us to the professional women of the Argentine "mafia state", Albanian human traffickers, spies for ...
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