Branded Content : The Fateful Merging of Media and Marketing / Jonathan Hardy
This is a critical study of the changing relationship between media and marketing communications in the digital age. It examines ...
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Directing the Story : Professional Storytelling and Storyboarding Techniques for Live Action and Animation / Francis Glebas
You will learn classic visual storytelling techniques such as conveying meaning with images and directing the viewer's eye. ...
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Entertainment-Education Behind the Scenes Case Studies for Theory and Practice
This book tracks the latest trends in the theory, research, and practice of entertainment-education, the field of communication ...
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Handbook of Disaster Research
"The Handbook of Disaster Research will generate considerable excitement amongst international disaster research and management ...
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Handbook of Drug Abuse Prevention
This wide-ranging handbook brings together experts in the sociology of drug abuse prevention. Providing a comprehensive overview ...
Continue readingHandbook of Visual Communication : Theory, Methods, and Media / Sheree Josephson, James Kelly, Ken Smith
Explores the key theoretical areas and research methods of visual communication. With chapters contributed by many of the ...
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Peer-to-Peer Video
Peer-to-Peer (P2P) is a communication structure in which individuals interact directly, without going through a centralized ...
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Understanding media semiotics / Marcel Danesi
Media semiotics is a valuable method of focusing on the hidden meanings within media texts. This new edition brings Understanding ...
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