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Handbook of Marketing Decision Models
The HANDBOOK OF MARKETING DECISION MODELS presents the state of the art in marketing decision models, dealing with new modeling areas such as customer relationship management, customer value and online marketing, but also describes recent developments in other areas. In the category of marketing mix models, the latest models for advertising, sales promotions, sales management, and competition are dealt with. New developments are presented in consumer decision models, models for return on marketing, marketing management support systems, and in special techniques such as time series and neural nets. Not only are the most recent models discussed, but the book also pays attention to the implementation of marketing models in companies and to applications in specific industries.
Handbook of marketing analytics : Methods and applications in marketing management, public policy, and litigation support
Shows analytical marketing methods and their high-impact real-life applications in marketing management, Public policy, and litigation support. Fourteen chapters present an overview of specific marketing analytic methods in technical detail, While 22 case studies present thorough examples of the use of each method. Multidisciplinary in scope, This handbook covers experimental methods, non-experimental methods, and their digital-era extensions. It explores topics such as : Classical and bayesian econometrics, Causality, Machine learning, Optimization, And recent advancements in conjoint analysis.
Handbook of Life Course Health Development
Synthesizes and analyzes the growing knowledge base on life course health development (LCHD) from the prenatal period through emerging adulthood, with implications for clinical practice and public health. It presents LCHD as an innovative field with a sound theoretical framework for understanding wellness and disease from a lifespan perspective, replacing previous medical, biopsychosocial, and early genomic models of health. Interdisciplinary chapters discuss major health concerns (diabetes, obesity), important less-studied conditions (hearing, kidney health), and large-scale issues (nutrition, adversity) from a lifespan viewpoint. In addition, chapters address methodological approaches and challenges by analyzing existing measures, studies, and surveys. The book concludes with the editors’ research agenda that proposes priorities for future LCHD research and its application to health care practice and health policy.
Handbook of high field dynamic nuclear polarization
This comprehensive handbook is a compendium of the current state-of-the art of high field Dynamic Nuclear Polarization—from long-proven, early developments, up to today’s hot topics. It covers all the relevant subjects that have made a direct or indirect contribution toward advancing this field, and focuses on topics such as: the theory behind the effects seen within DNP; instrumentation required for carrying out DNP; and specific applications of DNP including protein monitoring, catalysis, nanoparticles, biological and clinical studies.
Handbook of Geometric Computing : Applications in Pattern Recognition, Computer Vision, Neuralcomputing, and Robotics
Many computer scientists, engineers, applied mathematicians, and physicists use geometry theory and geometric computing methods in the design of perception-action systems, intelligent autonomous systems, and man-machine interfaces. This handbook brings together the most recent advances in the application of geometric computing for building such systems, with contributions from leading experts in the important fields of neuroscience, neural networks, image processing, pattern recognition, computer vision, uncertainty in geometric computations, conformal computational geometry, computer graphics and visualization, medical imagery, geometry and robotics, and reaching and motion planning. For the first time, the various methods are presented in a comprehensive, unified manner.
Handbook of Generalized Convexity and Generalized Monotonicity
Generalized convex functions are the many nonconvex functions which share at least one of the valuable properties of convex functions. Apart from their theoretical interest, they are often more suitable than convex functions to describe real-word problems in disciplines such as economics, engineering, management science, probability theory and in other applied sciences. More recently, generalized monotone maps which are closely related to generalized convex functions have also been studied extensively.The Handbook offers a systematic and thorough exposition of the theory and applications of the various aspects of generalized convexity and generalized monotonicity. It is aimed at the non-expert, for whom it provides a detailed introduction, as well as at the expert who seeks to learn about the latest developments and references in his research area.
Handbook of Fractional-Horsepower Drives
Fractional-Horsepower drives are crucial for all kinds of products, from simple domestic utensils to most complex technological applications. This handbook gives a practical overview on the available drives.
Handbook of Face Recognition
This authoritative handbook is the first to provide complete coverage of face recognition, including major established approaches, algorithms, systems, databases, evaluation methods, and applications. After a thorough introductory chapter from the editors, 15 chapters address the sub-areas and major components necessary for designing operational face recognition systems. Each chapter focuses on a specific topic, reviewing background information, reviewing up-to-date techniques, presenting results, and offering challenges and future directions.
Handbook of database security : Applications and trends
The Handbook of Database Security: Applications & Trends, an edited volume by renowned researchers within data security, provides an up-to-date overview of data security models, techniques, and architectures in a variety of data management applications and settings. This edited volume represents the most comprehensive work on numerous data security aspects published in the last ten years.
Handbook of Continued Fractions for Special Functions
Special functions are pervasive in all fields of science and industry. The most well-known application areas are in physics, engineering, chemistry, computer science and statistics. Because of their importance, several books and websites (see for instance http: functions.wolfram.com) and a large collection of papers have been devoted to these functions. Of the standard work on the subject, namely the Handbook of Mathematical Functions with formulas, graphs and mathematical tables edited by Milton Abramowitz and Irene Stegun, the American National Institute of Standards claims to have sold over 700 000 copies!
Handbook of Ceramic Composites
HANDBOOK OF CERAMIC COMPOSITES is different from the other books available on this topic. Here, a ceramic composite system or a class of composites has been covered in a separate chapter, presenting a detailed description of processing, properties, and applications. Each chapter is written by internationally renowned researchers in the field. The handbook is organized into five sections: Ceramic Fibers, Non-oxide/Non-oxide Composites, Non-oxide/Oxide Composites, Oxide/Oxide Composites, and Glass and Glass-Ceramic Composites.
Handbook of cardiovascular behavioral medicine
Cardiovascular disease is the leading cause of morbidity and mortality in the United States and worldwide. It is well recognized that traditional risk factors for cardiovascular disease have limited predictive utility in the identification of new cardiovascular disease cases and outcomes. Thus, investigators have argued that application of a biopsychosocial research paradigm in this field may be of particular utility in understanding cardiovascular disease pathogenesis. Accordingly, a subdiscipline within the field of behavioral medicine – cardiovascular behavioral medicine – examines interrelations among biological, behavioral, psychological, social, and environmental factors in cardiovascular health and disease.
Handbook of biomedical image analysis ; Vol.2 : Segmentation models ; Part B
Handbook of Biomedical Image Analysis: Segmentation Models (Volume II) is dedicated to the segmentation of complex shapes from the field of imaging sciences using different mathematicaltechniques. This volume is aimed at researchers and educators in imaging sciences, radiological imaging, clinical and diagnostic imaging, physicists covering different medical imaging modalities, as well as researchers in biomedical engineering, applied mathematics, algorithmic development, computer vision, signal processing, computer graphics and multimedia in general, both in academia and industry.
Handbook of biomedical image analysis : Vol.3: Registration models
Handbook of Biomedical Image Analysis: Registration Models (Volume III) is dedicated to the algorithms for registration of medical images and volumes. This volume is aimed at researchers and educators in imaging sciences, radiological imaging, clinical and diagnostic imaging, biomedical engineering, physicists covering different medical imaging modalities and researchers in applied mathematics, algorithmic development, computer vision, signal processing, computer graphics and multimedia in general, both in academia and industry.
Handbook of Biochips : Integrated Circuits and Systems for Biology and Medicine
This book provides a broad survey of the field of biochips, including fundamentals of microelectronics and biomaterials interaction with various, living tissues, as well as numerous, diverse applications. Although a wide variety of biochips will be described, there will be a focus on those at the brain-machine interface. Analysis is included of the relationship between different categories of biochips and their interactions with the body and coverage includes wireless remote control of biochips and arrays of microelectrodes, based on new biomaterials.
Handbook of big data analytics ; Vol.2 : Applications in ICT, security and business analytics
Big Data analytics is the complex process of examining big data to uncover information such as correlations, hidden patterns, trends and user and customer preferences, to allow organizations and businesses to make more informed decisions. These methods and technologies have become ubiquitous in all fields of science, engineering, business and management due to the rise of data-driven models as well as data engineering developments using parallel and distributed computational analytics frameworks, data and algorithm parallelization, and GPGPU programming. However, there remain potential issues that need to be addressed to enable big data processing and analytics in real time.
Handbook of Applied Solid State Spectroscopy
Solid-State spectroscopy is a burgeoning field with applications in many branches of science, including physics, chemistry, biosciences, surface science, and materials science. Handbook of Applied Solid-State Spectroscopy brings together in one volume information about various spectroscopic techniques that is currently scattered in the literature of these disciplines. This concise yet comprehensive volume covers theory and applications of a broad range of spectroscopies, including NMR, NQR, EPR/ESR, ENDOR, scanning tunneling, acoustic resonance, FTIR, auger electron emission, x-ray photoelectron emission, luminescence, and optical polarization, and more. Emphasis is placed on fundamentals and current methods and procedures, together with the latest applications and developments in the field.
Handbook of advanced magnetic materials : Vol 1 : Nanostructural effects ; Vol 2 : Characterization and simulation ; Vol 3 : Fabrication and processing ; Vol 4 : Properties and applications
The objective of Handbook of Advanced Magnetic Materials is to provide a timely, comprehensive review of recent progress in magnetic materials research. This broad yet detailed reference consists of four volumes: 1.) Nanostructured advanced magnetic materials, 2.) Characterization and simulation of advanced magnetic materials, 3.) Processing of advanced magnetic materials, and 4.) Properties and applications of advanced magnetic materials Emphasis is on the processing, experimental investigation, theoretical understanding, and application of nanostructured magnetic materials. The chapters, authored by worldwide known specialists, provide an introduction into the topics and review the latest advances in magnetic nanostructures and materials. This includes emerging new materials, scientific methods, and experimental techniques. The coverage is very broad and includes nanostructural effects, characterization and simulation, fabrication and processing, and properties and applications of advanced magnetic materials.
Handbook for Building Construction : Administration, Materials, Design, and Safety
Shows, step-by-step, how to work through the many stages of a building construction project―from planning and material selection through compliance, safety, and quality assurance. Written by a pair of highly respected experts in the industry, Handbook for Building Construction: Administration, Materials, Design, and Safety contains best practices, real-world examples, and practical applications. You will discover how to develop design specifications, understand complex codes and regulations, and apply the best methods for building construction jobs of all sizes.
Hamiltonian Methods in the Theory of Solitons
The main characteristic of this now classic exposition of the inverse scattering method and its applications to soliton theory is its consistent Hamiltonian approach to the theory. The nonlinear Schrödinger equation, rather than the (more usual) KdV equation, is considered as a main example.
