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Marketing Analytics : A Practical Guide to Improving Consumer Insights Using Data Techniques

Simplifies intimidating data, segmentation and predictive analytics tools for everyday use in business, using real-world marketing problems to apply to a range of practical scenarios / Provides accessibility and insightful application of techniques regardless of experience level

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MARE-WINT : New Materials and Reliability in Offshore Wind Turbine Technology

This book provides a holistic, interdisciplinary overview of offshore wind energy, and is a must-read for advanced researchers. Topics, from the design and analysis of future turbines, to the decommissioning of wind farms, are covered. The scope of the work ranges from analytical, numerical and experimental advancements in structural and fluid mechanics, to novel developments in risk, safety & reliability engineering for offshore wind. The core objective of the current work is to make offshore wind energy more competitive, by improving the reliability, and operations and maintenance (O&M) strategies of wind turbines.

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Management Quality and Competitiveness : Lessons from the Industrial Excellence Award

This book showcases examples of excellent manufacturing companies who have succeeded in creating value and job growth in Western Europe. The examples show managers of industrial firms how a clearly articulated strategic position can be combined with excellent execution to achieve competitiveness in Europe, in spite of the usually cited disadvantage of high labor costs and rigidity. Not every company is alike — strategic positions differ, and the means of execution differ, but what is common is a clear plan together with mobilization of all employees to apply their abilities in supporting this common plan. The book is indispensable reading for all managers that are interested in improving competitiveness.

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Making Healthcare Safe : The Story of the Patient Safety Movement

This unique and engaging open access title provides a compelling and ground-breaking account of the patient safety movement in the United States, told from the perspective of one of its most prominent leaders, and arguably the movement’s founder, Lucian L. Leape, MD. Covering the growth of the field from the late 1980s to 2015, Dr. Leape details the developments, actors, organizations, research, and policy-making activities that marked the evolution and major advances of patient safety in this time span. In addition, and perhaps most importantly, this book not only comprehensively details how and why human and systems errors too often occur in the process of providing health care, it also promotes an in-depth understanding of the principles and practices of patient safety, including how they were influenced by today’s modern safety sciences and systems theory and design. Indeed, the book emphasizes how the growing awareness of systems-design thinking and the self-education and commitment to improving patient safety, by not only Dr. Leape but a wide range of other clinicians and health executives from both the private and public sectors, all converged to drive forward the patient safety movement in the US.

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Magnetic nanoparticles in human health and medicine : Current medical applications and alternative therapy of cancer

Progress in improving diagnosis by magnetic resonance imaging (MRI) and using non-invasive and non-toxic magnetic nanoparticles for targeted drug delivery. Focusing on cancer diagnosis and therapy, the book covers both fundamental principles and advanced theoretical and experimental research on the magnetic properties, biocompatibilization, biofunctionalization, and application of magnetic nanoparticles in nanobiotechnology and nanomedicine.

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Limits to the European Union’s Normative Power in a Post-conflict Society : EULEX and Peacebuilding in Kosovo

Investigates the EU’s peacebuilding activities in that country, in the light of the normative power theory in the post-conflict setting and peacebuilding theory. Ten years after the massive engagement of the EU in the country torn by war, the authors critically assess the effects of the EU projecting its normative power – the enforcement of its standards, ‘good’ or ‘bad’ – through the EULEX mission, taking into consideration also the local aspects, so far neglected in this field of research. Inspecting thoroughly the EULEX activities in the police, customs and judiciary sector.This open access book offers a comprehensive assessment of the EULEX mission, based on two Horizon2020 research projects: IECEU - Improving the Effectiveness of Capabilities in EU Conflict Prevention, and KOSNORTH – The European Union and its Normative Power in a Post-conflict Society: A Case Study of Northern Kosovo (Marie Sklodowska-Curie Individual Fellowship).

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Learning and Intelligent Optimization ; 2nd International Conference, LION 2007 II, Trento, Italy, December 8-12, 2007. Selected Papers

The papers cover current issues of machine learning, artificial intelligence, mathematical programming and algorithms for hard optimization problems and are organized in topical sections on improving optimization through learning, variable neighborhood search, insect colony optimization, applications, new paradigms, cliques, stochastic optimization, combinatorial optimization, fitness and landscapes, and particle swarm optimization.

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Le dépistage du cancer du col de lutérus = Cervical cancer screening

Each year, cervical cancer kills approximately 1,000 people in France, making it the fifth leading cause of cancer death and the eighth most common cancer among women. While eradicating cervical cancer is not possible, a national screening campaign should significantly reduce its incidence. This campaign should be based, in particular, on the systematic use of Pap smears. Conventional Pap smears have already reduced the number of invasive cancers by more than 50%. Improving them requires optimizing their sensitivity. This book details the natural history of cervical cancer, its incidence and mortality, and the various aspects of screening: general principles, the French screening program, the different types of Pap smears, the role and contribution of the HPV test, the management of abnormal Pap smears, the role of colposcopy, and the follow-up of treated women. It is intended for all those involved in this screening : specialist interns and gynecologists, pathologists and biologists, public health physicians, but also general practitioners whose role in screening is privileged since they are at the forefront of medical demand.

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Lattice Hadron Physics

This series of lectures draws upon the developments made in recent years in implementing chirality on the lattice via the overlap formalism. These developments exploit chiral effective field theory in order to extrapolate lattice results to physical quark masses, new forms of improving operators to remove lattice artefacts, analytical studies of finite volume effects in hadronic observables, and state-of-the-art lattice calculations of excited resonances. This volume is designed to assist those outside the field who want quickly to becoming literate in these topics. So it is intended for graduate students and experienced researchers in other areas of hadronic physics to provide the background through which they can appreciate, if not become active in, contemporary lattice gauge theory and its applications to hadronic phenomena.

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Computational analysis and deep learning for medical care : Principles, methods, and applications

Focuses on the sophisticated methods for improving dye extraction and dyeing properties which will minimize the use of bioresource products. This book also brings out the innovative ways of wet chemical processing to alleviate the environmental impacts arising from this sector.

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Community Oral Health Practice for the Dental Hygienist

Describes the role of the public health professional in improving the oral health care of people throughout the community. It discusses key topics such as access to care, the assessment needed for program planning, social responsibility and government policy, cultural diversity, and career options in public health. Written by respected dental educator Christine French Beatty, this book helps you prepare for the National Board Dental Hygiene Examination (NBDHE) and to develop the core competencies needed in the practice setting.

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Communities and Technologies 2005 ; Proceedings of the Second Communities and Technologies Conference, Milano 2005

This book includes 23 papers dealing with the impact of modern information and communication technologies that support a wide variety of communities: local communities, virtual communities, and communities of practice, such as knowledge communities and scientific communities. The volume is the result of the second multidisciplinary "Communities and Technologies Conference", a major event in this emerging research field. The various chapters discuss how communities are affected by technologies, and how understanding of the way that communities function can be used in improving information systems design. This state of the art overview will be of interest to computer and information scientists, social scientists and practitioners alike.

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Clinical consultation skills in medicine : A primer for MRCP PACES

Follows the revised format of the Practical Assessment Clinical Examination Skills (PACES) exam conducted by the Royal College of Physicians in the UK, where ‘clinical consultation skills’ will be tested twice in two separate stations. Thus, coming closest to what doctors do in real life: obtain a structured history, perform a focussed examination and explain the problem to the patient in lay terms. This book takes readers through a rational approach to 63 common presenting symptoms or laboratory abnormalities in medicine. It is aimed at improving the clinical consultation skills of young doctors and preparing them for the new format of MRCP PACES

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Climate prediction and agriculture : Advances and challenges

Improved adaptation of food production, particularly in areas where climate variability is large, holds the key to improving food security for human populations. Increasing climate knowledge and improved prediction capabilities facilitate the development of relevant climate information and prediction products for applications in agriculture to reduce the negative impacts due to climate variations and to enhance planning activities based on the developing capacity of climate science. This book, based on an International Workshop held in Geneva in 2005, reviews the advances made so far in seasonal climate predictions and their applications for management and decision-making in agriculture and identifies the challenges to be addressed in the next 5 to 10 years to further enhance operational applications of climate predictions in agriculture, especially in the developing countries.

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Choices in Palliative Care : Issues in Health Care Delivery

Keeping up with these statistics means improving on traditional concepts of palliative care to meet growing demands. Choices in Palliative Care brings together 31 leading experts to spotlight core issues in the field, identify ways PC can fill gaps in current care systems, and demonstrate state-of-the-art care that is both cost-effective and clinically appropriate. This far-sighted volume redefines palliative care as interdisciplinary and integrative, providing liaisons between patients, families, and doctors; minimizing loved ones’ care burdens; bridging acute and long-term care to respond to clients’ evolving needs; adaptable to non-fatal (and possibly curable) chronic illnesses.

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Challenges and Solutions for Sustainable Smart City Development

Discusses advances in smart and sustainable development of smart environments. The authors discuss the challenges faced in developing sustainable smart applications and provide potential solutions. The solutions are aimed at improving reliability and security with the goal of affordability, safety, and durability. Topics include health care applications, sustainable smart transportation systems, intelligent sustainable wearable electronics, and sustainable smart building and alert systems. Authors are from both industry and academia and present research from around the world. Addresses problems and solutions for sustainable development of smart cities; Includes applications such as healthcare, transportation, wearables, security, and more ; Relevant for scientist and researchers working on real time smart city development.

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Business Resilience : A Practical Guide to Sustained Progress Delivered at Pace

Business Resilience is a practical guide to making organizations more resilient and improving current practices by building on what the organization does well. It explains how managers should constantly monitor their business environment and adapt their priorities depending on the level of disruption - from gradual innovation and improvement in good times to swarming on a single problem during a crisis.

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Branch-and-Bound Applications in Combinatorial Data Analysis

There are a variety of combinatorial optimization problems that are relevant to the examination of statistical data. Combinatorial problems arise in the clustering of a collection of objects, the seriation (sequencing or ordering) of objects, and the selection of variables for subsequent multivariate statistical analysis such as regression. The options for choosing a solution strategy in combinatorial data analysis can be overwhelming. Because some problems are too large or intractable for an optimal solution strategy, many researchers develop an over-reliance on heuristic methods to solve all combinatorial problems. However, with increasingly accessible computer power and ever-improving methodologies, optimal solution strategies have gained popularity for their ability to reduce unnecessary uncertainty. In this monograph, optimality is attained for nontrivially sized problems via the branch-and-bound paradigm.

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Brainlesion: Glioma, Multiple Sclerosis, Stroke and Traumatic Brain Injuries ; 7th International Workshop, BrainLes 2021, Held in Conjunction with MICCAI 2021, Virtual Event, September 27, 2021, Revised Selected Papers, Part I

The content of thebook covers the current state-of-the-art literature on federated learning applications for cancer research and Vclinical oncology analysis, as well as an overview of the deep learning approaches improving the current standard of care for brain lesions and current neuroimaging challenges. It is also focusing on the accepted BrainLes workshop submissions, is to provide an overview of new advances of medical image analysis in all the aforementioned brain pathologies. It brings together researchers from the medical image analysis domain, neurologists, and radiologists working on at least one of these diseases. The aim is to consider neuroimaging biomarkers used for one disease applied to the other diseases.

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Biotechnology for Fuels and Chemicals : The Twenty-Ninth Symposium

In Biotechnology for Fuels and Chemicals: The Twenty-Ninth Symposium, leading US and international researchers from academia, industry, and government exchange cutting-edge technical information and update current trends in the development and application of biotechnology for sustainable production of fuels and chemicals. This symposium emphasizes advances in biotechnology to produce high-volume, low-price products from renewable resources, while improving the environment. The major areas of interest include advanced feedstock production and processing, enzymatic and microbial biocatalysis, bioprocess research and development, opportunities in biorefineries, and commercialization of biobased products. International and domestic progress on producing liquid biofuels, especially ethanol and biodiesel, is highlighted, and related topics, including bioseparations and optimal integration of biochemical and thermochemical conversion technologies, are featured.

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