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Essays on congruence theory in marketing : Special focus on digital products and webstores

Digital products are intangible goods, mainly presented visually and acoustically to consumers in the form of videos, images, texts, and music that can be bought, downloaded, or streamed via various web stores. Their consumption primarily fulfills hedonic needs. Before purchasing, a consumer's interaction with a digital product is always mediated by technology. Therefore, consumers cannot directly judge the quality through "touch and feel" experiences.

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E-science : Open, social and virtual technology for research collaboration

This book shows the breadth and various facets of e-Science, while also illustrating their shared core. Changes in scientific work are driven by the shift to grid-based worlds, the use of information and communication systems, and the existential infrastructure, which includes global collaboration. In this context, the book addresses emerging issues such as open access, collaboration and virtual communities and highlights the diverse range of developments associated with e-Science. As such, it will be of interest to researchers and scholars in the fields of information technology and knowledge management.

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Equilibrium States and the Ergodic Theory of Anosov Diffeomorphisms

For this printing of R. Bowen's book, J.-R. Chazottes has retyped it in TeX for easier reading, thereby correcting typos and bibliographic details. From the Preface by D. Ruelle: "Rufus Bowen has left us a masterpiece of mathematical exposition... Here a number of results which were new at the time are presented in such a clear and lucid style that Bowen's monograph immediately became a classic. More than thirty years later, many new results have been proved in this area, but the volume is as useful as ever because it remains the best introduction to the basics of the ergodic theory of hyperbolic systems."

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Equilibrium Between Phases of Matter : Phenomenology and Thermodynamics

The phase behaviour of materials and their thermodynamic properties are a central subject in all fields of materials research. The first Volume of the work, meant for graduate students in chemistry, geology, physics, and metallurgy, and their engineering counterparts, is split up in three levels, such that from level to level the portion and importance of thermodynamics and mathematics are increased. In the ground level it is shown that the basic principles of phase equilibria can be understood without the use of thermodynamics – be it that the concept of chemical potential is introduced right from the beginning. The intermediate level is an introduction to thermodynamics; culminating in the Gibbs energy as the arbiter for equilibrium – demonstrated for systems where the phases in equilibrium are pure substances. In the third level the accent is on binary systems, where one or more phases are solutions of the components.

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Equidosimetry : Ecological Standardization and Equidosimetry for Radioecology and Environmental Ecology

Considerable experience with radioecological and related ecological research on terrestrial and aquatic ecosystems has been achieved, especially after the Chernobyl accident. The combined effects of the radiation, chemical and biological factors, after a contamination of the environment and during its remediation have shown an interactive complexity that highlights the need for equidosimetrical evaluations of the influence of the various stressors and the need for their ecological normalization. In radioecology and radiation protection, methods of radiation dosimetry are key for dose assessment. It is therefore highly desirable to develop a clear theoretical approach as well as a practical method of equidosimetry that would allow for an ecological normalization of the different stressors in unified uniform units, especially for comparison purposes.

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Environments for Multi-Agent Systems III ; 3rd International Workshop, E4MAS 2006, Hakodate, Japan, May 8, 2006, Selected Revised and Invited Papers

This book are organized in topical sections on models, architecture, and design, mediated interaction and stigmery, governing environment, and applications.

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Environments for Multi-Agent Systems ; 1st International Workshop, E4MAS, 2004, New York, NY, July 19, 2004, Revised Selected Papers

The modern ?eld of multiagent systems has developed from two main lines of earlier research. Its practitioners generally regard it as a form of arti?cial intelligence (AI). Some of its earliest work was reported in a series of workshops in the US dating from1980,revealinglyentitled,“DistributedArti?cialIntelligence,”andpioneers often quoted a statement attributed to Nils Nilsson that “all AI is distributed. ” The locus of classical AI was what happens in the head of a single agent, and much MAS research re?ects this heritage with its emphasis on detailed modeling of the mental state and processes of individual agents. From this perspective, intelligenceisultimatelythepurviewofasinglemind,thoughitcanbeampli?ed by appropriate interactions with other minds. These interactions are typically mediated by structured protocols of various sorts, modeled on human conver- tional behavior. But the modern ?eld of MAS was not born of a single parent. A few - searchershavepersistentlyadvocatedideasfromthe?eldofarti?ciallife(ALife). These scientists were impressed by the complex adaptive behaviors of commu- ties of animals (often extremely simple animals, such as insects or even micro- ganisms). The computational models on which they drew were often created by biologists who used them not to solve practical engineering problems but to test their hypotheses about the mechanisms used by natural systems. In the ar- ?cial life model, intelligence need not reside in a single agent, but emerges at the level of the community from the nonlinear interactions among agents. - cause the individual agents are often subcognitive, their interactions cannot be modeled by protocols that presume linguistic competence.

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Environmental Risk Assessment : Quantitative Measures, Anthropogenic Influences, Human Impact

The world is a dirty place and getting dirtier all the time. The reasons for this ever-increasing lack of cleanliness are not hard to find, being basically caused by the actions of the six billion people who inhabit the planet. The needs of the people for air, water, food, housing, clothing, heating, materials, oil, gas, minerals, metals, chemicals, and so forth have, over the centuries, given rise to a variety of environmental problems that have been exacerbated or been newly created by the industrialization of the world, the increase in population, and the increase in longevity of the population. The costs of cleaning even fractions of the known environmental problems are truly enormous, as detailed in the volume Environmental Risk Analysis (I. Lerche and E. Paleologos, 2001, McGraw-Hill). The chances of causing new environmental problems, and their associated costs of clean up, are equally challenging in terms of anthropogenic influences and also of the natural environmental problems that can be triggered by humanity.

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Environmental Health in Central and Eastern Europe

Complex chemical mixtures impact our health every day. In the United States, and also in Central and Eastern Europe, there are a number of locations where complex chemical mixtures have been released to environmental media. Although exposure to mixtures is common, minimal information exists to quantify these exposures, or to determine their impact on human or ecological receptors. These proceedings present some of the most current research conducted to quantify complex mixtures in the environment and investigate their potential impact on human health. Many of the manuscripts reported in these proceedings represent the most up-to-date measurements of population exposures in Central and Eastern Europe. These studies are of value to health and environmental professionals around the world as they develop strategies for assessing exposures, remediating contaminated environments, and improving public health.

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Environmental Governance in Latin America

The multiple purposes of nature – livelihood for communities, revenues for states, commodities for companies, and biodiversity for conservationists – have turned environmental governance in Latin America into a highly contested arena. In such a resource-rich region, unequal power relations, conflicting priorities, and trade-offs among multiple goals have led to a myriad of contrasting initiatives that are reshaping social relations and rural territories. This edited collection addresses these tensions by unpacking environmental governance as a complex process of formulating and contesting values, procedures and practices shaping the access, control and use of natural resources. Contributors from various fields address the challenges, limitations, and possibilities for a more sustainable, equal, and fair development. In this book, environmental governance is seen as an overarching concept defining the dynamic and multi-layered repertoire of society-nature interactions, where images of nature and discourses on the use of natural resources are mediated by contextual processes at multiple scales.

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Environmental Geology : Handbook of Field Methods and Case Studies

As earth’s population continues to grow and the detrimental aftereffects of industrialization and environmental negligence become more apparent, society has become more aware of, and concerned about, stewardship of the natural environment – water, soil, and air. Sustainable development has become more widely received and promoted in many parts of the world. The need is now critical for earth and environmental scientists and engineers to work together to implement technologies that can preserve our environment. The Earth’s population was 6.6 billion as of April 2007 according to the U.S. Census Bureau. This number is expected to rise to 9.4 billion by 2050. The population is increasing the demand for natural resources and energy, and increasing stress on the environment. Thus, protection of the environment and remediation of damage to the environment must be a priority. It is also important to develop procedures that will help to avert further damage to the environment and to recognize as early as possible the risks associated with changes in the environment. Many methodologies and technologies have become more advanced in the past few decades, and new technologies and approaches have been developed, all to address the growing need for environmental assessment, monitoring, and remediation. As these technologies have grown, the need for interdisciplinary cooperation has also become more apparent.

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Environmental Chemistry : Green Chemistry and Pollutants in Ecosystems

Environmental chemistry is a new, fast developing science aimed at deciphering fundamental mechanisms ruling the behaviour of pollutants in ecosystems. Applying this knowledge to current environmental issues leads to the remediation of environmental media, and to new, low energy, low emission, sustainable processes. This book describes the state-of-the-art advances regarding the pollution of water, soils, atmosphere, food and living organisms by toxic metals, fossil fuels, pesticides and other organic pollutants. Furthermore, the eco-toxicology section presents novel bio-assays to assess the toxicity of various pollutants such as dioxins and endocrine disrupters within complex media. The green chemistry section highlights novel chemical reactions based upon environmentally friendly conditions. The analytical chemistry section describes very sensitive methods which trace the fate of pollutants in complex ecosystems.

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Environmental Bioremediation Technologies

Environmental contamination from both natural and anthropogenic sources is, today, a major environmental concern due to pervasiveness and persistence of many toxicants. It is considered as an inevitable evil of our progress and modernization. To decontaminate the soils, sediments and waters, polluted by anthropogenic activities, the scientists and technologists have evolved different technologies over the years. Although we have to pay high cost for physical and chemical environmental technologies, but they are not eco-friendly and safe. Hence, it was deeply realized to develop viable technologies employing microbes and plants to remediate not only metallic residues and radionuclides, but also the xenobiotic compounds like PCBs, PAHs, PCPs, petroleum sludge and the military wastes. No doubt, the scientists have also got some success in this endeavour and as the result, many companies are in place today to promote the sale of plant or microbe-based technologies to deal with specific environmental contamination challenges. Besides, these technologies are se- driven and do not disturb the sites in cleaning process.

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Entry Inhibitors in HIV Therapy

The introductory chapters of this book present an overview of entry inhibitors, review current knowledge of how Env mediates entry, and discuss the challenge of genetic diversity in this region of the viral genome. Subsequent chapters feature current information on individual classes of entry inhibitors that target each step of the virus entry pathway, from attachment to membrane fusion. There is an emphasis on the complex determinants of entry inhibitor susceptibility, resistance mechanisms, the need for clinical phenotyping, and how these issues create new challenges for antiretroviral therapy. Encouraging pre-clinical studies of entry inhibitors as microbicidesare also discussed. The final chapters highlight the current status of entry inhibitors in clinical studies, the major milestone achieved with FDA approval of enfuvirtide, and review drug development, past and present.

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Entertainment-Education Behind the Scenes : Case Studies for Theory and Practice

This book tracks the latest trends in the theory, research, and practice of entertainment-education, the field of communication that incorporates social change messaging into entertaining media. Sometimes called edutainment, social impact television, narrative persuasion, or cultural strategy, this approach to social and behavior change communication offers new opportunities including transmedia and digital formats

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Entertainment computing - ICEC 2006 ; 5th International Conference, Cambridge, UK, September 20-22, 2006, Proceeding

ICEC 2006 attracted 47 full paper submissions, 48 short paper submissions in total 95 technical papers. Based on a thorough review and selection process by 85 international experts from academia and industry as members of the Program Committee, a high-quality program was compiled. The International Program Committee consisted of experts from all over the world As a result, 17 full papers and 17 short papers were accepted as submitted or with minor revisions. For the remaining submissions, 28 were recommended to change according to the reviews and were submitted as posters. This proceedings volume presents 62 technical contributions which are from many different countries.

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English Grammar in Use Supplementary Exercises Book with Answers : To Accompany English Grammar in Use

The first choice for intermediate (B1-B2) learners. This book contains 200 varied exercises to provide learners with extra practice of the grammar they have studied.

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English for Business Communication

Key features of this book include: use of English in social media that reflects recent trends in business communication; coverage of the concept of communicative competence; analysis of email communication; introduction to informal English and English for socialisation as well as goodwill messages, such as thank you or appreciation messages, which are a part of everyday interaction in the workplace; examination of persuasive messages and ways to understand such messages.

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Engineering Optics

Engineering Optics is a book for students who want to apply their knowledge of optics to engineering problems, as well as for engineering students who want to acquire the basic principles of optics. It covers such important topics as optical signal processing, holography, tomography, holographic radars, fiber optical communication, electro- and acousto-optic devices, and integrated optics (including optical bistability). As a basis for understanding these topics, the first few chapters give easy-to-follow explanations of diffraction theory, Fourier transforms, and geometrical optics. Practical examples, such as the video disk, the Fresnel zone plate, and many more, appear throughout the text, together with numerous solved exercises. There is an entirely new section in this updated edition on 3-D imaging.

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Engineering Interactive Systems ; EIS 2007 Joint Working Conferences, EHCI 2007, DSV-IS 2007, HCSE 2007, Salamanca, Spain, March 22-24, 2007. Selected Papers

This book constitutes the post-conference proceedings of the WG2.7/13.4 10th Conference on Engineering Human Computer Interaction (EHCI 2007), the WG 13.2 First Conference on Human Centred Software Engineering (HCSE 2007), and the 14th Conference on Design Specification and Verification of Interactive Systems (DSV-IS 2007); jointly held as EIS 2007, the international event on Engineering Interactive Systems, in Salamanca, Spain, in March 2007 - under the auspices of IFIP.

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