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Market segmentation analysis : Understanding it, doing it, and making It useful

Offers something for everyone working with market segmentation: practical guidance for users of market segmentation solutions; organisational guidance on implementation issues; guidance for market researchers in charge of collecting suitable data; and guidance for data analysts with respect to the technical and statistical aspects of market segmentation analysis. Even market segmentation experts will find something new, including a vast array of useful visualisation techniques that make interpretation of market segments and selection of target segments easier. The book talks the reader through every single step, every single potential pitfall, and every single decision that needs to be made to ensure market segmentation analysis is conducted as well as possible. All calculations are accompanied not only with a detailed explanation, but also with R code that allows readers to replicate any aspect of what is being covered in the book using R, the open-source environment for statistical computing and graphics.

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Manual of intracytoplasmic sperm injection in human assisted reproduction

For around half of the couples who have trouble conceiving the cause of infertility is sperm-related. Intracytoplasmic sperm injection (ICSI) is the most common and successful treatment for male infertility. Here, the pioneers for the technique, along with authorities in the field, describe the underlying science of ICSI and other micromanipulation techniques. Practical advice for performing the techniques is covered in depth, including sperm selection, laser-assisted ICSI, and the use of piezo in ICSI. Examining the safety of ICSI in animal models as well as the impact of ICSI on the health and well-being of the children conceived through the procedure is discussed. This manual is an essential resource for clinical embryologists and laboratory personnel wishing to refine or develop techniques and improve outcomes.

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Managing Humans : Biting and Humorous Tales of a Software Engineering Manager

Managing Humans is a selection of the best essays from Michael Lopp's web site, Rands in Repose. Drawing on Lopp's management experiences at Apple, Netscape, Symantec, and Borland, this book is full of stories based on companies in the Silicon Valley where people have been known to yell at each other. It is a place full of dysfunctional bright people who are in an incredible hurry to find the next big thing so they can strike it rich and then do it all over again. Among these people are managers, a strange breed of people who through a mystical organizational ritual have been given power over your future and your bank account.

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Managing Business Projects : The Essentials

Strong emphasis is placed on things that happen before, around, and after the project itself. So, while the basic disciplines like engaging with stakeholders, managing scope, schedules, costs, risks, issues, changes, and communication, are thoroughly explained, other important aspects are covered. These include: governance of a project and of a portfolio of projects, project selection with its financial and non-financial aspects, effective use of the business case through to benefits realization, procurement, outsourcing and partnership, and also the agile mindset that is valuable beyond Agile projects.

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Management by Measurement : Designing Key Indicators and Performance Measurement Systems

The selection of good performance indicators is not an easy process. This monograph focuses on the designing of a Performance Measurement System (PMS), knowing that "magic rules" to identify them do not exist. Some indicators seem right and easy to measure, but have subtle, counter-productive consequences. Other indicators are more difficult to measure, but focus the enterprise on those decisions and actions that are critical to success. This book suggests how to identify indicators that achieve a balance in these effects and enhance long-term profitability.

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Making Beautiful Deep-Sky Images : Astrophotography with Affordable Equipment and Software

Professor Greg Parker's astronomical photographs are widely known for their excellence, and a selection of them has recently been shown as a public exhibition in the UK. In Making Beautiful Deep-Sky Images, he provides a detailed account of how spectacular deep-sky images can be taken by amateur astronomers using CCD cameras, and how they can subsequently be processed and enhanced in the "electronic darkroom" for maximum beauty and impact. Quite simply, this is a "how to do it" book for people who want to make stunning astronomical pictures.

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Machine Learning in Computer Vision

The goal of this book is to address the use of several important machine learning techniques into computer vision applications. An innovative combination of computer vision and machine learning techniques has the promise of advancing the field of computer vision, which contributes to better understanding of complex real-world applications. The effective usage of machine learning technology in real-world computer vision problems requires understanding the domain of application, abstraction of a learning problem from a given computer vision task, and the selection of appropriate representations for the learnable (input) and learned (internal) entities of the system. In this book, we address all these important aspects from a new perspective: that the key element in the current computer revolution is the use of machine learning to capture the variations in visual appearance, rather than having the designer of the model accomplish this. As a bonus, models learned from large datasets are likely to be more robust and more realistic than the brittle all-design models.

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Machine Learning for Multimodal Interaction ; Vol.4299 ; 3rd International Workshop, MLMI 2006, Bethesda, MD, USA, May 1-4, 2006, Revised Selected Papers

This book contains a selection of refereed papers presented at the 3rd Workshop on Machine Learning for Multimodal Interaction (MLMI 2006), held in Bethesda MD, USA during May 1–4, 2006.

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Machine Learning for Multimodal Interaction ; Vol.3361 : 1st International Workshop, MLMI 2004, Martigny, Switzerland, June 21-23, 2004, Revised Selected Papers

his book contains a selection of refereed papers presented at the 1st Wo- shop on Machine Learning for Multimodal Interaction (MLMI 2004), held at the “Centre du Parc,” Martigny, Switzerland, during June 21–23, 2004. The workshop was organized and sponsored jointly by three European projects, – AMI, Augmented Multiparty Interaction, http://www.amiproject.org – PASCAL, Pattern Analysis, Statistical Modeling and Computational Learning, http://www.pascal-network.org – M4, Multi-modal Meeting Manager, http://www.m4project.org as well as the Swiss National Centre of Competence in Research (NCCR): – IM2: Interactive Multimodal Information Management, http://www.im2.ch MLMI 2004 was thus sponsored by the European Commission and the Swiss National Science Foundation.

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Machine Learning for Multimodal Interaction ; 4th International Workshop, MLMI 2007, Brno, Czech Republic, June 28-30, 2007, Revised Selected Papers

This book contains a selection of revised papers from the 4th Workshop on Machine Learning for Multimodal Interaction (MLMI 2007), which took place in Brno, Czech Republic, during June 28 30, 2007. As in the previous editions of the MLMI series, the 26 chapters of this book cover a large area of topics, from multimodal processing and human computer interaction to video, audio, speech and language processing. The application of machine learning techniques to problems arising in these felds and the design and analysis of software

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Machine Learning : ECML 2005 ; 16th European Conference on Machine Learning, Porto, Portugal, October 3-7, 2005, Proceedings

The European Conference on Machine Learning (ECML) and the European Conference on Principles and Practice of Knowledge Discovery in Databases (PKDD) were jointly organized this year for the ?fth time in a row, after some years of mutual independence before. After Freiburg (2001), Helsinki (2002), Cavtat (2003) and Pisa (2004), Porto received the 16th edition of ECML and the 9th PKDD in October 3–7. Having the two conferences together seems to be working well: 585 di?erent paper submissions were received for both events, which maintains the high s- mission standard of last year. Of these, 335 were submitted to ECML only, 220 to PKDD only and 30 to both. Such a high volume of scienti?c work required a tremendous e?ort from Area Chairs, Program Committee members and some additional reviewers. On average, PC members had 10 papers to evaluate, and Area Chairs had 25 papers to decide upon. We managed to have 3 highly qualified independent reviews per paper (with very few exceptions) and one additional overall input from one of the Area Chairs. After the authors’ responses and the online discussions for many of the papers, we arrived at the ?nal selection of 40 regular papers for ECML and 35 for PKDD. Besides these, 32 others were accepted as short papers for ECML and 35 for PKDD. This represents a joint acceptance rate of around 13% for regular papers and 25% overall.

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Lost Causes in and beyond Physics

Lost Causes in and Beyond Physics deals with a selection of research topics mostly from theoretical physics that have been shown to be a dead-end or continue at least to be highly controversial. This book is written as both an entertainment and serious study and should be accessible to anyone with a background in theoretical physics and mathematics.

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Logos of phenomenology and phenomenology of the logos ; Book Two : The Human Condition in-the-Unity-of-Everything-there-is-alive Individuation, Self, Person, Self-determination, Freedom, Necessity

The Human Condition-in-the-unity-of-everything-there-is-alive, under whose aegis the present selection of essays falls, offers the urgently needed new approach to reinvestigating humanness. While recent advances in the neurosciences, genetics and bio-engineering challenge the traditional abstract conception of "human nature", indicating its transformability, thus putting in question the main tenets of traditional philosophical anthropology, in the new perspective of the Human Creative Condition the human individual is seen in its emergence and unfolding within the dynamic networks of the logos of life, and within the evolution of living types.

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Logic-Based Program Synthesis and Transformation ; 17th International Symposium, LOPSTR 2007, Kongens Lyngby, Denmark, August 23-24, 2007, Revised Selected Papers

Contains a selectionofthe the paperspresentedatthe 17thInter- tional Symposium on Logic-Based Program Synthesis and Transformation, that was held in Kongens Lyngby, Denmark, August 23-24,2007. LOPSTR thus traditionally solicits papers in the areas of: specification, synthesis, verification, transformation, analysis, optimization, composition, security, reuse, applications andtools, component-baseds of tware development, software architectures, age- based software development and program refnement. Formal proceedings are produced only after the symposium, so that authors can incorporate this feed back in the published papers.

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Linear Selection Indices in Modern Plant Breeding

This open access book focuses on the linear selection index (LSI) theory and its statistical properties. It addresses the single-stage LSI theory by assuming that economic weights are fixed and known - or fixed, but unknown - to predict the net genetic merit in the phenotypic, marker and genomic context. Further, it shows how to combine the LSI theory with the independent culling method to develop the multistage selection index theory. The final two chapters present simulation results and SAS and R codes, respectively, to estimate the parameters and make selections using some of the LSIs described. It is essential reading for plant quantitative geneticists, but is also a valuable resource for animal breeders.

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Linear Models and Generalizations : Least Squares and Alternatives

Gives an up-to-date account of the theory and applications of linear models. The book can be used as a text for courses in statistics at the graduate level and as an accompanying text for courses in other areas. Some of the highlights in this book are as follows. A relatively extensive chapter on matrix theory (Appendix A) provides the necessary tools for proving theorems discussed in the text and offers a selection of classical and modern algebraic results that are useful in research work in econometrics, engineering, and optimization theory. The matrix theory of the last ten years has produced a series of fundamental results aboutthe de?niteness ofmatrices,especially forthe di?erences ofmatrices, which enable superiority comparisons of two biased estimates to be made for the ?rst time. We have attempted to provide a uni?ed theory of inference from linear models with minimal assumptions

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Linear and Generalized Linear Mixed Models and Their Applications

This book covers two major classes of mixed effects models, linear mixed models and generalized linear mixed models, and it presents an up-to-date account of theory and methods in analysis of these models as well as their applications in various fields. The book offers a systematic approach to inference about non-Gaussian linear mixed models. Furthermore, it has included recently developed methods, such as mixed model diagnostics, mixed model selection, and jackknife method in the context of mixed models.

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Linear and Generalized Linear Mixed Models and Their Applications

This book covers two major classes of mixed effects models—linear mixed models and generalized linear mixed models—and it presents an up-to-date account of theory and methods in analysis of these models as well as their applications in various fields. It offers a systematic approach to inference about non-Gaussian linear mixed models. Furthermore, it discusses the latest developments and methods in the field, incorporating relevant updates since publication of the first edition. These include advances in high-dimensional linear mixed models in genome-wide association studies (GWAS), advances in inference about generalized linear mixed models with crossed random effects, new methods in mixed model prediction, mixed model selection, and mixed model diagnostics.

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Law and Justice in a globalized world

Consists of a selection of papers presented at the Asia-Pacific Research Conference on Social Sciences and Humanities. It contains essays on current legal issues in law and justice, and their role and transformation in a globalizing world. Topics covered include human rights, criminal law, law of the sea, good governance, democracy, foreign investment, and regional integration. The conference focused on Asia and the Pacific, two regions where law has taken an important position in creating and shaping the regional integrations, new legal institutions, and norms.

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Large Coulomb Systems: Lecture Notes on Mathematical Aspects of QED

A mathematically consistent formulation of relativistic quantum electrodynamics (QED) has still to be found. Nevertheless, there are several simplified effective models that successfully describe many body quantum systems and the interaction of radiation with matter. Large Coulomb Systems explores a selection of mathematical topics inspired by QED. It comprises selected, expanded and edited lectures given by international experts at a topical summer school and is intended as a high-level introduction for graduate students, postdocs and nonspecialists from related fields.

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