The book investigates the interplay of brand equity and technological assets at the corporate level. In a grounded theory ...
Lire la suiteThis book of about two hundred and seventy pages examines the complex and challenging problem of how companies can take an ...
Lire la suiteThis book, INTELLIGENCE and SECURITY INFORMATICS: TECHNIQUES & APPLICATIONS, presents a collection of works discussing terrorism ...
Lire la suiteThis anthology contains contributions addressing current challenges and approaches of intelligent decision support in organizations. ...
Lire la suiteThis innovative book opens a path to overcoming the crisis of management in the face of complexity. The systems approach ...
Lire la suiteIntentional Leadership: Becoming a Trustworthy Leader clearly explains the ways leaders can build trust in three stages of ...
Lire la suiteThis book presents an overview of inter-municipal cooperation in eight European countries. Each country study sketches its ...
Lire la suiteThis book constitutes the refereed proceedings of the 5th European Conference on Interactive Television, EuroITV 2007, held ...
Lire la suiteChapters of this book offer a careful selection of the best contributions to the Italian Association for Information Systems ...
Lire la suiteThe "Internal Audit Handbook" is a comprehensive, up-to-date presentation of the tasks and challenges facing internal audit. ...
Lire la suiteThis book examines the implications of internal crowdsourcing (IC) in companies. Presenting an employee-oriented, cross-sector ...
Lire la suiteIn times of global markets, increasing competition and short product life cycles the effective and efficient management of ...
Lire la suiteDeals with these topics Fundamentals of corporate management Introduction to communication-based management theory Perspectives ...
Lire la suiteThis volume presents a wide selection of studies and works in the area of international communication. The growing globalisation ...
Lire la suiteThis book is a must read for all those interested in building successful global brands and for all those interested in China ...
Lire la suiteAs a result of the progress in information and communication technologies (ICT) economic activities have become less dependent ...
Lire la suiteThe effects of international trade and foreign direct investment on developing economies have always been controversial. ...
Lire la suiteInternational Corporate Finance offers thorough coverage of the international monetary system, international financing, foreign ...
Lire la suiteThis book is the first to focus exclusively on IDM, combining state-of-the-art knowledge, best practice and unique data: ...
Lire la suiteThe book investigates the interplay of brand equity and technological assets at the corporate level. In a grounded theory ...
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