The Anonymous Elect
Publication year: 2006
ISBN: 978-3-540-29030-8
Internet Resource: Please Login to download book
The Anonymous Elect is the book that restores market research to its original condition and bestows it its full interdisciplinary rights. It asks questions that address market researchers and sociologists as well as psychologists, linguists and specialists in marketing and communication.
Subject: Business and Economics, Computer-mediated communication, Launch, Market research, Online access panel, Online market research, Panel Communication, Panellist, communication, marketing, online, service-oriented computing
