MKTG13 : principles of marketing / Charles W. Lamb; Joe F. Hair; Carl McDaniel
Publication year: 2020
ISBN: 9780357127810
Internet Resource: Please Login to download book
Learn Marketing YOUR Way with MKTG and MindTap! MKTG s easy-reference, paperback textbook presents course content through visually engaging chapters. Read or listen to your textbook, complete assignments, and study, all in one place. Track your scores and stay motivated toward your goals. Whether you have more work to do or are ahead of the curve, you ll know where you need to focus your efforts.
