Internal Research & Development Markets
In times of global markets, increasing competition and short product life cycles the effective and efficient management of ...
Lee mas
International Advertising and Communication
This volume presents a wide selection of studies and works in the area of international communication. The growing globalisation ...
Lee mas
International Brand Management of Chinese Companies
This book is a must read for all those interested in building successful global brands and for all those interested in China ...
Lee mas
International Company Taxation in the Era of Information and Communication Technologies
As a result of the progress in information and communication technologies (ICT) economic activities have become less dependent ...
Lee mas
International Competitiveness in Africa
The effects of international trade and foreign direct investment on developing economies have always been controversial. ...
Lee mas
International Direct Marketing
This book is the first to focus exclusively on IDM, combining state-of-the-art knowledge, best practice and unique data: ...
Lee mas
International Economic Policy Coordination
The book investigates the interplay of brand equity and technological assets at the corporate level. In a grounded theory ...
Lee mas
International Finance in Emerging Markets
The book "International Finance in Emerging Markets" reviews contemporary issues in international monetary and financial ...
Lee mas
International Trade Theory
The development of international trade theory has created a wide array of different theories, concepts and results. Economic ...
Lee mas
International Trade and Multinational Activity
During the last 25 year, the neoclassical Heckscher-Ohlin trade theory has been extended to the ‘new’ trade theory by ...
Lee mas
Internationalisation of European ICT Activities
The internationalisation of information and communication technologies has accelerated since the 1990s in Europe and worldwide. ...
Lee mas
Internationalization and Economic Policy Reforms in Transition Countries
Europe and the former Soviet Union have achieved sustained economic growth in first half of the new decade in the 2V^ century. ...
Lee mas
Interorganisational Standards
Standards play crucial roles in many different aspects of today’s economy. They can define meanings of semantics, product ...
Lee mas
Introducing Competition into the Piped Water Market
Water scarcity is not exclusively a concern of the poor. Developed countries are increasingly facing problems related to ...
Lee mas
Introduction to Computational Optimization Models for Production Planning in a Supply Chain
In this book we strive to provide models that capture many of the - tails faced by ?rms operating in a modern supply chain, ...
Lee mas
Introduction to Data Envelopment Analysis and Its Uses
Recent years have seen a great variety of applications of DEA (Data Envelopment Analysis) for use in evaluating the performances ...
Lee mas
Introduction to Modern Time Series Analysis
This excellent textbook presents an introduction to the time series analysis. It provides a good source of information for ...
Lee mas
Introduction to the Theory of Cooperative Games
This book systematically presents the main solutions of cooperative games: the core, bargaining set, kernel, nucleolus, and ...
Lee mas
Inventory Control
The strategic importance of efficient Supply Chain Management is today fully recognized by top management. The total investment ...
Lee mas
Inventory and Supply Chain Management with Forecast Updates
Inventory and Supply Chain Management with Forecast Updates is concerned with the problems of inventory and supply chain ...
Lee mas
