This book presented sections on mobility and sensing, applications of AmI, activity and location sensing, AmI and artificial ...
Lee masThis book presented sections on mobility and sensing, applications of AmI, activity and location sensing, AmI and artificial ...
Lee masThis book constitutes the refereed proceedings of the Second European Conference on Ambient Intelligence, AmI 2008, held ...
Lee masCovers the basics of business-to-business (B2B) eCommerce, where similar principles of customer targeting can be observed ...
Lee masCombines elements of economic and business history to study business ethics from the nineteenth century to today. It concentrates ...
Lee masAims to revisit the “traditional” interaction between channel strategies and the marketing mix in a connected world. ...
Lee masThe Symposia have become important, unique - casions in the international calendar of business research. The papers c- lected ...
Lee masIllustrates how packaging as a marketing tool is more than simply changing the label or translating the brand into vernacular ...
Lee masProvides a comprehensive overview of the key themes surrounding luxury brand management and the core issues faced by luxury ...
Lee masA practical, comprehensive resource for commercial interior design Designing Commercial Interiors is the industry standard ...
Lee masWhen I looked for a new application, I realised that shopping centre demand could be like a longitudinal wave, governed by ...
Lee masIn recent years, mobile applications and technologies have become valuable for many companies and their customers. This ongoing ...
Lee masChapters explore core topics such as brand management, sustainability, digital marketing, analytics and data science. Covering ...
Lee masProvides and sheds light on insights, challenges, and opportunities to support the development and economic growth of the ...
Lee masAt the same time, I was a junior Brand Manager at Procter & Gamble w- ried about a much more mundane problem: how to keep ...
Lee masLEGAL PROGRAMMING: Designing Legally Compliant RFID and Software Agent Architectures for Retail Processes and Beyond provides ...
Lee masCompanies and policy makers are prioritizing environmental, social, and governance goals as part of their strategies. Academic ...
Lee masIn Chapters 1 and 2 the authors provide an introduction to the current, analytical literature on distribution channels, and ...
Lee masThe book begins with a quick introduction to RFID basics and then discusses the various elements of the topic, using applications ...
Lee masUse of big data and analytical methods for decision making Social media and mobile channels for communicating with customers ...
Lee mas