This book presents theories and case studies for corporations in developed nations, including Japan, for designing strategies ...
Lee masAims to share fascinating perspectives on marketing communications by discussing the shift in the power of public relations, ...
Lee masSUPPLY CHAIN ANALYSIS: A Handbook on the Interaction of Information, System, and Optimization is a carefully developed work ...
Lee masThis book focuses on the issue of sustainability standards from the perspective of both global governance frameworks and ...
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