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Offers a continuous informal critique of shifting architectural styles (most notably with the advent of Modernism) and the design mainstream. Indeed, it will suggest that the popular increasingly exerts an influence on the professional. Underpinned by academic rigour, but not in thrall to it, above all this book is an engaging attempt to identify the cultural drivers of aesthetic change in the home, extrapolating the wider influence of ‘taste’ to a broad audience – both professional and ‘trade’. In so doing, it will explore enthralling territory – money, class, power and influence. Illustrated with contemporary drawings and cartoons as well as photos, the book will not only be an absorbing read, but an enticing and attractive object in itself.