The metrics covered in the book correspond with the customer journey, moving through measuring brand awareness, consideration ...
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This is a critical study of the changing relationship between media and marketing communications in the digital age. It examines ...
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This book highlights M. D. Anderson Cancer Center’s multidisciplinary approach and reviews the entire spectrum of patient ...
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Breast Cytopathology by Syed Ali, MD and Anil Parwani, MD will fulfill the need for an easy-to-use and authoritative synopsis ...
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This superbly illustrated practical guide is an excellent resource on all aspects of breast MRI for practicing radiologists, ...
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Contemporary research on genetic control of disease-transmitting insects knows two kinds of scientists: those that work in ...
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In Bringing Pain Relief to Children: Treatment Approaches, a panel of prominent clinician-scientists comprehensively reviews ...
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Broadband Fixed Wireless Access provides a systematic overview of the emerging WiMax technology, and much of the material ...
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This book constitutes the refereed proceedings of IFIP TC6 Workshops on Broadband Satellite Communication Systems and Challenges ...
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Broadband is a key enabler of the information society, increasing productivity and competitiveness across all sectors of ...
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Lays out a vision for a coherent framework for understanding complex systems'' (from the foreword by J. Doyne Farmer). ...
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Discusses and analyzes this concept in detail, presenting trueto- scale floor plans, cross-sections, architectural views, ...
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Discusses the content of treatises, essays, articles, and letters by those who have been, throughout history, committed to ...
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This book tells the story of how Sweden is becoming a virtually cashless society. Its goal is to improve readers’ understanding ...
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Bulk Metallic Glasses explores an emerging field of materials known as bulk metallic glasses. It summarizes the rapid development ...
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Detailed discussions on: orofacial pain, temporomandibular disorders, headache and salivary gland disease; oral and oropharyngeal ...
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Combines elements of economic and business history to study business ethics from the nineteenth century to today. It concentrates ...
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This book contains the refereed proceedings of the 11th International Conference on Business Information Systems, BIS 2008, ...
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This volume contains the proceedings of the 3rd International Conference on Business Process Management (BPM 2005), organized ...
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