In times of global markets, increasing competition and short product life cycles the effective and efficient management of ...
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This volume presents a wide selection of studies and works in the area of international communication. The growing globalisation ...
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This book is a must read for all those interested in building successful global brands and for all those interested in China ...
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As a result of the progress in information and communication technologies (ICT) economic activities have become less dependent ...
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The effects of international trade and foreign direct investment on developing economies have always been controversial. ...
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This book is the first to focus exclusively on IDM, combining state-of-the-art knowledge, best practice and unique data: ...
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The book investigates the interplay of brand equity and technological assets at the corporate level. In a grounded theory ...
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The book "International Finance in Emerging Markets" reviews contemporary issues in international monetary and financial ...
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The development of international trade theory has created a wide array of different theories, concepts and results. Economic ...
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During the last 25 year, the neoclassical Heckscher-Ohlin trade theory has been extended to the ‘new’ trade theory by ...
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The internationalisation of information and communication technologies has accelerated since the 1990s in Europe and worldwide. ...
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Europe and the former Soviet Union have achieved sustained economic growth in first half of the new decade in the 2V^ century. ...
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Standards play crucial roles in many different aspects of today’s economy. They can define meanings of semantics, product ...
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Water scarcity is not exclusively a concern of the poor. Developed countries are increasingly facing problems related to ...
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In this book we strive to provide models that capture many of the - tails faced by ?rms operating in a modern supply chain, ...
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Recent years have seen a great variety of applications of DEA (Data Envelopment Analysis) for use in evaluating the performances ...
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This excellent textbook presents an introduction to the time series analysis. It provides a good source of information for ...
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This book systematically presents the main solutions of cooperative games: the core, bargaining set, kernel, nucleolus, and ...
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The strategic importance of efficient Supply Chain Management is today fully recognized by top management. The total investment ...
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Inventory and Supply Chain Management with Forecast Updates is concerned with the problems of inventory and supply chain ...
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