Electronic Books

Total Books: 201 - 220 /1973

In this invigorating and highly practical book, serial entrepreneur Carl Reader provides exactly the fire and guidance you ...

The metrics covered in the book correspond with the customer journey, moving through measuring brand awareness, consideration ...

This is a critical study of the changing relationship between media and marketing communications in the digital age. It examines ...

This short-form book provides a comprehensive overview of research evidence on several core branding topics whilst acting ...

Over the last decade, many industrialized countries shifted from passive unemployment and welfare benefit regimes and traditional ...

Broadband is a key enabler of the information society, increasing productivity and competitiveness across all sectors of ...

Outlines: the functional requirements of buildings in tropical climates; the challenges associated with the sustainability ...

"‘This user-friendly book will help the reader to develop insights with respect to a number of models that are important ...

How can we manage supply chains well in emerging economies, coordinate information flows with multiple partners, tackle challenges ...

This book tells the story of how Sweden is becoming a virtually cashless society. Its goal is to improve readers’ understanding ...

The book is organized as follows. In the beginning of this book (chapters 1 through 6), you learn how to build a data warehouse, ...

In 2003, Goldman Sachs published a startling report on the BRICs (Brazil, Russia, India, and China) region: These four countries ...

What are the challenges and action points for agricultural sustainability in Sub-Saharan Africa? This collection of papers ...

This book clearly describes how to establish an architecture practice that delivers value for an organization. The authors ...

Building the Agile Business through Digital Transformation is an in-depth guide for all those needing to better understand, ...

This book presents the concept of value as the central component to success and longevity of the global ICT industry player, ...

This book will address issues related to business agility and the diffusion of Information Technology (IT). Success, even ...

Business continuity management and resilience are critical to maintaining a healthy business, but many organizations either ...

Business cycle theory has been one of the fastest growing fields in modern nonlinear economic dynamics. The book is centered ...

Business Education in Emerging Market Economies discusses the impact of business education on emerging markets and explores ...

Total Books: 201 - 220 /1973