Electronic Books

Total Books: 1 - 3 /3
9781138592650
Consumer Behaviour and Analytics / Andrew Smith

Consumer Behaviour and Analytics provides a consumer behaviour textbook for the new marketing reality. In a world of Big ...

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9781398600324
Future tech : how to capture value from disruptive industry trends / Trond Arne Undheim

Amazon's Fire phone. Google Glass. Facebook Home. Quikster. New technologies alone don't always cause industry changes. ...

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9780367352561
Wayfinding, Consumption, and Air Terminal Design / Menno Hubregtse

Investigates how international air terminals organize passenger movement and generate spending. It offers a new understanding ...

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Total Books: 1 - 3 /3