Book Details

978-3-030-83780-8

Management by Missions : Connecting People to Strategy through Purpose / Pablo Cardona, Carlos Rey

Publication year: 2022

ISBN: 978-3-030-83780-8

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Offers practical tools and models underscored by years of rigorous research Evolves the traditional concept of 'mission' to a broader concept of purpose including larger societal needs Identifies the relationship between corporate culture and profit


Subject: Business Strategy, Management, Organization, Purpose, SDGs, Corporate culture, Leadership,