This book is the first comprehensive overview of maritime spatial planning. Situated at the intersection between theory and ...
Lire la suiteAs the title suggests, a fundamental challenge of this branch of international maritime law is to achieve a balance between ...
Lire la suiteAn updated and fresh look that highlights the comprehensive material students have trusted for over 40 years. Completely ...
Lire la suiteThis book provides a broad range of insights on market engineering and information management. It covers topics like auctions, ...
Lire la suiteThe preparations for market entry in a foreign country include various aspects and are influenced by factors inside and outside ...
Lire la suiteMarket Momentum: It examines the behavioral and statistical causes of market momentum while also exploring the practical ...
Lire la suiteThis open access book offers something for everyone working with market segmentation: practical guidance for users of market ...
Lire la suitewe will investigate the 'market-conform' pricing of newly issued contingent claims. A contingent claim is a derivative ...
Lire la suiteIn this study we will discuss how marketing companies which happened over the years and world wide , how they successfully ...
Lire la suitethis work introduces its users to the fundamental knowledge that is indispensable in this complex and exciting field of Marketing. ...
Lire la suiteAims to share fascinating perspectives on marketing communications by discussing the shift in the power of public relations, ...
Lire la suiteSheds light on marketing effectiveness and accountability marketing in small and medium-sized enterprises (SMEs). Using a ...
Lire la suiteYou will learn: The three stages of customer relationships. How to create and implement the one marketing plan you will never ...
Lire la suiteFeaturing examples from a range of organizations including Coca-Cola and Mercedes-Benz, it shows how to create a strategy ...
Lire la suitePresents an easy-to-follow framework for creating a marketing strategy which is scalable and adaptable and can be applied ...
Lire la suiteOffers a systemic approach to the integration of marketing and supply chain management. It examines the strategic connections ...
Lire la suiteProven approaches for attracting dental implant patients and demonstrates the use of successful communication skills, including ...
Lire la suiteThe importance of arts consumption and its socio-cultural, political, and economic dimensions The impact of new technologies, ...
Lire la suiteThis is the perfect book for any undergraduate course in experimental economics or behavioral game theory. New material on ...
Lire la suiteMarkov chains are a particularly powerful and widely used tool for analyzing a variety of stochastic (probabilistic) systems ...
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