Consumer Behaviour and Analytics provides a consumer behaviour textbook for the new marketing reality. In a world of Big ...
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The Symposia have become important, unique - casions in the international calendar of business research. The papers c- lected ...
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Helps quench the quest of knowledge of academicians, researchers, and others interested in developing a complete and critical ...
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This comprehensive volume the inclusion of several case studies serves to examine pertinent topics, namely computer-based ...
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Illustrates how packaging as a marketing tool is more than simply changing the label or translating the brand into vernacular ...
Lire la suiteThis book collects together the most recent studies of music consumption, and new developments in music technology. It combines ...
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This book offers a novel perspective that allows to incorporate changing consumption and production structure into models ...
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Covers various aspects of the modern-day management of contact dermatitis. This title also covers irritant and allergic contact ...
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L.A. Galin's book on contact problems is a remarkable work. Actually there are two books: the first, published in 1953 deals ...
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Container transportation is the predominant mode of inter-continental cargo traffic. Since container ships and port terminals ...
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Significant gains in productivity can be achieved through advanced terminal layouts, more efficient IT-support and improved ...
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This book combines earth science, subsurface hydrology and environmental geochemistry, providing a comprehensive background ...
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The geomorphological, surficial and geochemical processes and conditions of rivers require a tailored set of strategies and ...
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Contaminated Soils, Sediments and Water: Successes and Challenges, Volume 10 contains a valuable collection of success stories ...
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Contaminated Soils Volume 9 contains 38 technical papers, covering a wide range of environmental issues. Volume discussion ...
Lire la suiteDrug discovery is a lengthy and complex process that typically involves identifying an unmet medical need, determining a ...
Lire la suiteThis book discusses the common principles of morality and ethics derived from divinely endowed intuitive reason through the ...
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The aim of this text is to treat selected topics of the subject of contemporary cryptology, structured in five quite independent ...
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This book on current approaches to the use of drugs in dentistry aims to equip practitioners with a sound understanding of ...
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Provides a contemporary research-based overview of the latest trends in entrepreneurial finance and outlines expected future ...
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