Sheds light on the challenges and solutions for companies when dealing with the online consumer on social media and in the ...
Lire la suiteProvides a comprehensive and cutting-edge study on big data analytics, based on the research findings and applications developed ...
Lire la suiteThis book includes 23 papers dealing with the impact of modern information and communication technologies that support a ...
Lire la suiteThis book presents new developments in the field of demographic forecasting, covering both mortality, fertility and migration. ...
Lire la suiteAnalyzes the effects of the latest technological advances in blockchain and artificial intelligence (AI) on business operations ...
Lire la suiteThis Pivot demonstrates how a variety of technologies act as innovation catalysts within the banking and financial services ...
Lire la suiteThis book explores how digital tools and social media technologies can contribute to better participation and involvement ...
Lire la suiteSharing personal problems and true feeling on social media has a lot of fears and is not likable nowadays, because of bullying, ...
Lire la suiteThis book identifies the multiple ways that IEA’s studies of civic and citizenship education have contributed to national ...
Lire la suiteThis book offers a summary of the development of Digital Earth over the past twenty years. By reviewing the initial vision ...
Lire la suiteAims to share fascinating perspectives on marketing communications by discussing the shift in the power of public relations, ...
Lire la suitehis book is about those who dislike, protest, and try to abstain from media, both new and old. It explains why media resistance ...
Lire la suiteMoral Reasoning at Work offers a fresh perspective on how to live with them using ethics and moral psychology research. It ...
Lire la suiteThe use of social media as a business tool is dominated by falsehoods, fictions and fabrications. In Myths of Social Media, ...
Lire la suiteopen access under a CC BY 4.0 license and reports on research carried out as part of the European Union co-funded C.O.N.T.A.C.T. ...
Lire la suiteProvides a clear and practice-oriented overview of the basics of online marketing. Short learning units, clear didactic modules ...
Lire la suiteThe aim of the book is to create a bridge between two ‘lands’ that are usually kept separate: technical tools and legal ...
Lire la suiteCutting edge scientific researches on various social phenomena are reviewed. New methods for analysis of big data such as ...
Lire la suiteThis book looks at how a democracy can devolve into a post-factual state. The media is being flooded by populist narratives, ...
Lire la suiteThis book investigates the methodological and ethical dilemmas involved when working with digital technologies and large-scale ...
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